Top 100 Contractors in NAICS 5418: Advertising, Public Relations, and Related Services, FY2022

Parent companies by net contract obligations Oct 1, 2021 – Sep 30, 2022 Code page on GovTribe

The top 10 won 85% of FY2022 NAICS 5418 contract dollars

Ranking facts

Contract obligations
$1,664,015,096 Net of deobligations, by contracts coded NAICS 5418 or a code under it
Contractors
342 Parent companies with an obligation
Largest contractor
Omnicom Group Inc. $554 million, 31.5% of obligations
Data as of

Contract actions from FPDS (SAM.gov). How the rankings work · Download all 100 rows as CSV

Full ranking

Rank Contractor Net obligations Share Trend
1 $553,649,778
Rank history: #1 in FY2021, #1 in FY2023, #2 in FY2024 and #2 in FY2025; unchanged since FY2021.
2 $371,989,549
Rank history: #2 in FY2021, #2 in FY2023, #1 in FY2024 and #7 in FY2025; unchanged since FY2021.
3 $246,707,254
Rank history: #3 in FY2021, #4 in FY2023, #9 in FY2024 and not on the FY2025 list; unchanged since FY2021.
4 $66,233,280
Rank history: #6 in FY2021, #9 in FY2023, #12 in FY2024 and #21 in FY2025; up 2 since FY2021.
5
Sapient Corporation Through Plowshare Group, Inc.
$64,737,396
Rank history: #4 in FY2021, #7 in FY2023, #8 in FY2024 and #10 in FY2025; down 1 since FY2021.
6 $59,558,534
Rank history: #5 in FY2021, #6 in FY2023, #6 in FY2024 and #6 in FY2025; down 1 since FY2021.
7 $37,989,446
Rank history: #7 in FY2021, #10 in FY2023, #19 in FY2024 and #14 in FY2025; unchanged since FY2021.
8 $35,320,882
Rank history: #40 in FY2021, #66 in FY2023, #51 in FY2024 and not on the FY2025 list; up 32 since FY2021.
9 $32,045,840
Rank history: #8 in FY2021, #17 in FY2023, #15 in FY2024 and not on the FY2025 list; down 1 since FY2021.
10 $23,031,149
Rank history: #9 in FY2021, #8 in FY2023, #11 in FY2024 and #29 in FY2025; down 1 since FY2021.
11 $20,367,650
Rank history: #17 in FY2021, #11 in FY2023, #16 in FY2024 and #15 in FY2025; up 6 since FY2021.
12 $18,881,244
Rank history: not on the FY2021 list, not on the FY2023 list, #3 in FY2024 and #1 in FY2025; new.
13 $13,705,168
Rank history: #22 in FY2021, #13 in FY2023, #21 in FY2024 and #17 in FY2025; up 9 since FY2021.
14 $11,035,540
Rank history: #16 in FY2021, #12 in FY2023, #22 in FY2024 and #18 in FY2025; up 2 since FY2021.
15 $9,972,562
Rank history: #13 in FY2021, #14 in FY2023, #23 in FY2024 and #27 in FY2025; down 2 since FY2021.
16 $8,657,459
Rank history: #24 in FY2021, #15 in FY2023, #27 in FY2024 and not on the FY2025 list; up 8 since FY2021.
17 $8,239,790
Rank history: #12 in FY2021, #24 in FY2023, #35 in FY2024 and not on the FY2025 list; down 5 since FY2021.
18 $7,907,685
Rank history: #14 in FY2021 and not on the FY2023–FY2025 lists; down 4 since FY2021.
19 $7,840,282
Rank history: #10 in FY2021, #18 in FY2023, #20 in FY2024 and #59 in FY2025; down 9 since FY2021.
20 $7,215,216
Rank history: #20 in FY2021 and not on the FY2023–FY2025 lists; unchanged since FY2021.
21 $6,661,928
Rank history: #28 in FY2021 and not on the FY2023–FY2025 lists; up 7 since FY2021.
22 $6,572,970
Rank history: #19 in FY2021, #19 in FY2023, #28 in FY2024 and #33 in FY2025; down 3 since FY2021.
23
York Telecom Corporation Through Kinly US Corporation
$6,237,682
Rank history: #25 in FY2021, #21 in FY2023 and not on the FY2024–FY2025 lists; up 2 since FY2021.
24 $5,968,782
Rank history: not on the FY2021 list, not on the FY2023–FY2024 lists and #68 in FY2025; new.
25 $5,712,560
Rank history: #29 in FY2021, #27 in FY2023, #38 in FY2024 and #52 in FY2025; up 4 since FY2021.
26 $4,253,201
Rank history: #65 in FY2021, #28 in FY2023, #45 in FY2024 and #37 in FY2025; up 39 since FY2021.
27 $3,863,369
Rank history: #49 in FY2021, #34 in FY2023, #44 in FY2024 and #45 in FY2025; up 22 since FY2021.
28
Contracting Resources Group Inc
$3,209,479
Rank history: not on the FY2021 list, #22 in FY2023, #34 in FY2024 and #25 in FY2025; new.
29 $3,113,067
Rank history: #38 in FY2021, #26 in FY2023, #39 in FY2024 and #16 in FY2025; up 9 since FY2021.
30 $2,874,798
Rank history: #26 in FY2021, #35 in FY2023, #42 in FY2024 and #32 in FY2025; down 4 since FY2021.
31 $2,839,364
Rank history: #31 in FY2021, #73 in FY2023, #17 in FY2024 and #22 in FY2025; unchanged since FY2021.
32 $2,324,921
Rank history: #18 in FY2021, #32 in FY2023, #31 in FY2024 and #24 in FY2025; down 14 since FY2021.
33 $2,287,681
Rank history: #37 in FY2021, #40 in FY2023, #43 in FY2024 and #57 in FY2025; up 4 since FY2021.
34 $2,206,731
Rank history: #36 in FY2021, #42 in FY2023, #37 in FY2024 and not on the FY2025 list; up 2 since FY2021.
35 $2,112,588
Rank history: not on the FY2021 list, #37 in FY2023, #41 in FY2024 and #73 in FY2025; new.
36 $2,013,098
Rank history: #83 in FY2021 and not on the FY2023–FY2025 lists; up 47 since FY2021.
37 $1,982,481
Rank history: #39 in FY2021, #39 in FY2023, #47 in FY2024 and #30 in FY2025; up 2 since FY2021.
38 $1,910,252
Rank history: #34 in FY2021, #38 in FY2023, #46 in FY2024 and #34 in FY2025; down 4 since FY2021.
39 $1,815,041
Rank history: #15 in FY2021, #46 in FY2023, #50 in FY2024 and not on the FY2025 list; down 24 since FY2021.
40 $1,635,141
Rank history: #63 in FY2021 and not on the FY2023–FY2025 lists; up 23 since FY2021.
41 $1,536,552
Rank history: not on the FY2021 list, not on the FY2023 list, #88 in FY2024 and not on the FY2025 list; new.
42 $1,531,027
Rank history: #43 in FY2021, #68 in FY2023 and not on the FY2024–FY2025 lists; up 1 since FY2021.
43 $1,516,906
Rank history: #56 in FY2021, #31 in FY2023, #24 in FY2024 and not on the FY2025 list; up 13 since FY2021.
44 $1,382,867
Rank history: not on the FY2021 list and not on the FY2023–FY2025 lists; new.
45 $1,295,533
Rank history: #35 in FY2021 and not on the FY2023–FY2025 lists; down 10 since FY2021.
46 $1,229,165
Rank history: not on the FY2021 list, #47 in FY2023, #57 in FY2024 and #40 in FY2025; new.
47
Vectrus Systems Corporation
$1,185,174
Rank history: not on the FY2021 list, #60 in FY2023 and not on the FY2024–FY2025 lists; new.
48 $1,067,494
Rank history: #100 in FY2021 and not on the FY2023–FY2025 lists; up 52 since FY2021.
49
Public Alliance LLC
$1,039,000
Rank history: not on the FY2021 list, #57 in FY2023 and not on the FY2024–FY2025 lists; new.
50 $1,000,000
Rank history: #50 in FY2021, #58 in FY2023, #60 in FY2024 and #48 in FY2025; unchanged since FY2021.
51 $995,690
Rank history: #59 in FY2021, #52 in FY2023, #63 in FY2024 and not on the FY2025 list; up 8 since FY2021.
52 $976,900
Rank history: #51 in FY2021, #20 in FY2023, #14 in FY2024 and #11 in FY2025; down 1 since FY2021.
53 $968,222
Rank history: #69 in FY2021, #53 in FY2023, #78 in FY2024 and #95 in FY2025; up 16 since FY2021.
54
TMP Government LLC
$940,180
Rank history: #44 in FY2021, #36 in FY2023 and not on the FY2024–FY2025 lists; down 10 since FY2021.
55
Dynamic Integrated Services LLC
$926,900
Rank history: not on the FY2021 list, #61 in FY2023 and not on the FY2024–FY2025 lists; new.
56 $911,023
Rank history: #66 in FY2021 and not on the FY2023–FY2025 lists; up 10 since FY2021.
57
Daniel J. Edelman Inc.
$892,469
Rank history: #21 in FY2021, #54 in FY2023, #58 in FY2024 and not on the FY2025 list; down 36 since FY2021.
58 $836,151
Rank history: #77 in FY2021, #64 in FY2023, #64 in FY2024 and not on the FY2025 list; up 19 since FY2021.
59 $818,108
Rank history: #79 in FY2021 and not on the FY2023–FY2025 lists; up 20 since FY2021.
60
EAB Global Inc.
$817,073
Rank history: #60 in FY2021, #50 in FY2023 and not on the FY2024–FY2025 lists; unchanged since FY2021.
61
Sos International LLC 2 awardees, including Exovera LLC
$803,085
Rank history: #42 in FY2021, #90 in FY2023 and not on the FY2024–FY2025 lists; down 19 since FY2021.
62 $799,286
Rank history: #61 in FY2021, #44 in FY2023, #54 in FY2024 and #49 in FY2025; down 1 since FY2021.
63 $784,553
Rank history: #76 in FY2021, #30 in FY2023, #40 in FY2024 and not on the FY2025 list; up 13 since FY2021.
64 $719,951
Rank history: not on the FY2021 list, #65 in FY2023, #62 in FY2024 and not on the FY2025 list; up 118 since FY2021.
65 $715,315
Rank history: #47 in FY2021 and not on the FY2023–FY2025 lists; down 18 since FY2021.
66 $688,497
Rank history: #64 in FY2021, #82 in FY2023, #71 in FY2024 and not on the FY2025 list; down 2 since FY2021.
67 $649,840
Rank history: not on the FY2021 list and not on the FY2023–FY2025 lists; new.
68 $640,743
Rank history: not on the FY2021 list and not on the FY2023–FY2025 lists; up 202 since FY2021.
69 $616,076
Rank history: #58 in FY2021, #69 in FY2023, #87 in FY2024 and not on the FY2025 list; down 11 since FY2021.
70
Aquent LLC
$583,442
Rank history: #84 in FY2021 and not on the FY2023–FY2025 lists; up 14 since FY2021.
71 $574,223
Rank history: #74 in FY2021, #45 in FY2023, #68 in FY2024 and #77 in FY2025; up 3 since FY2021.
72
Learfield Communications Inc. 2 awardees, including Learfield College LLC
$537,071
Rank history: #90 in FY2021, #63 in FY2023 and not on the FY2024–FY2025 lists; up 18 since FY2021.
73 $536,918
Rank history: #73 in FY2021, #74 in FY2023 and not on the FY2024–FY2025 lists; unchanged since FY2021.
74 $512,330
Rank history: #86 in FY2021 and not on the FY2023–FY2025 lists; up 12 since FY2021.
75 $500,769
Rank history: #94 in FY2021, #49 in FY2023, #26 in FY2024 and #28 in FY2025; up 19 since FY2021.
76 $472,558
Rank history: #55 in FY2021, #84 in FY2023 and not on the FY2024–FY2025 lists; down 21 since FY2021.
77 $421,070
Rank history: #82 in FY2021 and not on the FY2023–FY2025 lists; up 5 since FY2021.
78 $394,243
Rank history: not on the FY2021 list and not on the FY2023–FY2025 lists; new.
79 $391,400
Rank history: not on the FY2021 list and not on the FY2023–FY2025 lists; new.
80
Communicatehealth Inc
$373,356
Rank history: not on the FY2021 list and not on the FY2023–FY2025 lists; new.
81 $372,628
Rank history: #93 in FY2021, #81 in FY2023 and not on the FY2024–FY2025 lists; up 12 since FY2021.
82 $368,032
Rank history: not on the FY2021 list and not on the FY2023–FY2025 lists; up 24 since FY2021.
83 $342,574
Rank history: #89 in FY2021, #51 in FY2023, #83 in FY2024 and not on the FY2025 list; up 6 since FY2021.
84 $298,573
Rank history: #72 in FY2021 and not on the FY2023–FY2025 lists; down 12 since FY2021.
85 $297,764
Rank history: not on the FY2021 list and not on the FY2023–FY2025 lists; new.
86
Skdknickerbocker LLC
$290,000
Rank history: not on the FY2021 list and not on the FY2023–FY2025 lists; new.
87 $286,750
Rank history: #52 in FY2021, #85 in FY2023, #91 in FY2024 and #61 in FY2025; down 35 since FY2021.
88
Bulletin Intelligence LLC 2 awardees, including Cision US Inc.
$286,627
Rank history: #99 in FY2021 and not on the FY2023–FY2025 lists; up 11 since FY2021.
89 $280,800
Rank history: not on the FY2021 list, #96 in FY2023, not on the FY2024 list and #91 in FY2025; up 69 since FY2021.
90 $279,317
Rank history: not on the FY2021 list and not on the FY2023–FY2025 lists; new.
91 $269,240
Rank history: not on the FY2021 list, not on the FY2023–FY2024 lists and #80 in FY2025; up 11 since FY2021.
92 $259,950
Rank history: not on the FY2021 list and not on the FY2023–FY2025 lists; up 13 since FY2021.
93 $256,376
Rank history: not on the FY2021 list and not on the FY2023–FY2025 lists; up 8 since FY2021.
94 $248,317
Rank history: not on the FY2021 list and not on the FY2023–FY2025 lists; new.
95 $244,896
Rank history: #32 in FY2021 and not on the FY2023–FY2025 lists; down 63 since FY2021.
96 $239,724
Rank history: not on the FY2021 list, #55 in FY2023, #75 in FY2024 and not on the FY2025 list; up 23 since FY2021.
97 $239,265
Rank history: not on the FY2021 list, not on the FY2023 list, #76 in FY2024 and #79 in FY2025; up 74 since FY2021.
98 $238,766
Rank history: not on the FY2021 list, not on the FY2023 list, #98 in FY2024 and not on the FY2025 list; new.
99 $231,829
Rank history: #87 in FY2021 and not on the FY2023–FY2025 lists; down 12 since FY2021.
100 $224,345
Rank history: #46 in FY2021 and not on the FY2023–FY2025 lists; down 54 since FY2021.
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100 of 342 contractors listed here. See the rest on GovTribe.

Rankings for the codes under NAICS 5418

Code Net obligations Largest contractor
54181 Advertising Agencies $1,536,117,222 Omnicom Group Inc.
54182 Public Relations Agencies $90,185,677 Hager Sharp, Inc.
54189 Other Services Related to Advertising $26,832,030 Industries for the Blind and Visually Impaired, Inc.
54185 Indoor and Outdoor Display Advertising $8,182,624 Snapit Solutions LLC

How this ranking works

  • Source: every contract action FPDS records (as published on SAM.gov) in the period, as GovTribe received it.
  • Amounts are net obligations: what was obligated, less what was deobligated. Shares are of $1.76 billion obligated before deobligations, so they never pass 100%.
  • Parent companies: each action counts under the ultimate parent its award record names, or under the awardee when it names none, so no dollar counts twice. Parents of the same name (Inc., LLC and the like aside) count as one company, since FPDS records a company's parent under more than one UEI over time. GovTribe corrects a few parents and names by hand; see the corrections.
  • Fiscal year 2022 ran Oct 1, 2021 – Sep 30, 2022. The Department of Defense reports its contract actions to FPDS about 90 days late, so a fiscal year is ranked once they're in, in February, and the list doesn't change after.
  • Rank changes compare with FY2021. "New" marks a company outside that period's top 500, and "Returned" one of those that was on an earlier fiscal year's list.
  • Rank lines show each company's rank on every fiscal year's list since FY2021, #1 at the top, on a scale that gives the top of the list more room. A dashed stretch spans years it wasn't on the list. The step from FY2021 takes the color of the rank change beside it.
  • Placeholder recipients FPDS uses when it names no company ("Miscellaneous Foreign Contractors" and the like) aren't ranked.

Quick answers

Who were the top 10 NAICS 5418 contractors in FY2022?

1. Omnicom Group Inc. ($554M), 2. The Interpublic Group of Companies Inc ($372M), 3. Young & Rubicam Inc. ($247M), 4. Crosby Marketing Communications Inc. ($66.2M), 5. Sapient Corporation ($64.7M), 6. Stratacomm, LLC ($59.6M), 7. LMD Agency, Inc. ($38M), 8. Ecu Communications LLC ($35.3M), 9. Yes& Holdings LLC ($32M), 10. Elevation, Ltd. ($23M).

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