Vistra Communications, LLC

Vistra Communications, LLC, doing business as Vistra Federal Solutions, is a service-disabled veteran-owned small business (SDVOSB) and SBA 8(a) certified firm headquartered in Lutz, Florida, that operates as a prime contractor (97% of recent awards) delivering integrated marketing, communications, and professional services to federal agencies across civilian and defense sectors.

The vendor is a minority-owned, veteran-owned, and small disadvantaged business that competes predominantly under set-aside vehicles — SDVOSB sole source, 8(a) competitive, 8(a) sole source, and total small business set-asides appear across the prime portfolio, with roughly equal distribution between set-aside and full-and-open work. Vistra operates as a Subchapter S corporation under primary NAICS categories 541611 (Administrative Management and General Management Consulting Services), 541810 (Public Relations Agencies), and 541613 (Marketing Consulting Services).

Vistra's customer concentration is heavily weighted toward communications and personnel-support work at civilian agencies. By award count, the top five customers — Customs and Border Protection (12 awards, $7.8 million), Veterans Integrated Service Network 4 (10 awards, $5.3 million), Defense Human Resources Activity (10 awards, $16.1 million), Veterans National Cemetery Administration (7 awards, $7.5 million), and Department of Justice offices (6 awards, $8.9 million) — account for 31% of recent awards. By potential dollar value, however, the distribution is dramatically different: Naval Sea Systems Command (SeaPort-NXG holder) anchors 99% of the combined potential value across all awards at $9.28 billion on four awards, followed by United States Special Operations Command ($960.9 million on three awards), Veterans Affairs Strategic Acquisition Center Frederick ($20.9 million on four awards), and Defense Finance and Accounting Service ($20.6 million on three awards). This divergence signals that Vistra holds a position on a multi-billion-dollar vehicle (the $4 billion SeaPort-NXG IDIQ with Naval Sea Systems Command awarded January 2, 2025, extended through January 1, 2029) but has issued minimal task orders against it to date; the bulk of near-term activity concentrates on smaller delivery-order and BPA-call work across civilian agencies.

Vistra holds seats on four major government-wide vehicles: the SeaPort-NXG $4 billion multiple-award IDIQ with Naval Sea Systems Command; the OASIS+ Total Small Business set-aside IDIQ (GSA, awarded December 19, 2024, through December 18, 2029, with a multi-billion-dollar ceiling); the OASIS+ SDVOSB multiple-award IDIQ (GSA, awarded September 30, 2024, through September 29, 2029, also multi-billion-dollar); and the $80 million Services for Technical Writing, Editorials, Presentations, and Communication (STEPC) multiple-award BPA with the Federal Railroad Administration (awarded January 23, 2023, extended through January 31, 2028). The GSA Multiple Award Schedule, on which Vistra holds a $4.5 million ceiling contract (awarded August 8, 2024, through August 7, 2029), has generated 42 task orders worth $56.3 million in combined potential value, making it Vistra's highest-velocity ordering vehicle to date. STEPC has yielded 14 task orders ($3.6 million combined potential value). Most task orders under these vehicles run $100 thousand to $1.2 million, with recent representative work including $1.89 million in PKB Publications and DOPSR services to US Central Command (April 2026, Total Small Business set-aside), $1.56 million for digital publications and communication services supporting the United States Community College (Navy, March 2026, no set-aside), a $3.04 million delivery order for Marine Corps Commandant communications and marketing support (September 2023, SDVOSB set-aside), a $537.5 thousand delivery order for Department of the Navy digital marketing services (September 2023, total small business set-aside), and an $11.6 million five-year definitive contract from the Army Office of the Chief of Public Affairs for communication planning and support services (April 2025, SDVOSB set-aside, base plus four option years).

The vendor operates across two distinct capability pillars: personnel support (reader services for employees with disabilities, special victims outreach, cultural programs, employee surveys) and strategic communications (media monitoring, digital marketing, technical writing, public affairs support, video production, survey design and analysis). Recent awards reflect both: $486.7 thousand for reader services supporting a VA employee (January 2024, SDVOSB sole source through December 2026), $1.166 million for Federal Voting Program Data task order (January 2024, no set-aside), $1.548 million for facilitation services under STEPC with the Federal Railroad Administration (August 2023), $392 thousand for a Culture Program Manager at Navy Criminal Investigative Service (June 2023, total small business set-aside), and several bereavement family survey contracts with Veterans Integrated Service Network 4 ($183 thousand awarded September 2024, extending through August 2029; $232 thousand awarded September 2025 through August 2026; $199 thousand awarded April 2023 through September 2024). On the communications side, $1.608 million for daily news briefings to Customs and Border Protection executives (August 2021, 8(a) sole source through August 2026), $267.5 thousand for an intellectual property rights public awareness campaign for Customs and Border Protection (September 2022, no set-aside), $266.6 thousand for media monitoring and evaluation with the CDC (September 2021, 8(a) sole source), and $2.57 million for A3E personnel labor categories and support services to Defense Media Activity (September 2021, 8(a) sole source through March 2024).

Activity has scaled significantly year over year from 10 awards in 2022 and 2023 to 23 awards in 2024, then declining to 11 in 2025 and 4 in the first quarter of 2026 (reflecting the source date of July 15, 2026). Combined potential value across all 144 prime and sub awards reaches $10.42 billion, though only $140.8 million (1% of potential value) has been obligated to date — a signal that most value sits in IDV ceilings rather than active task-order flow. Five awards (combined potential value $6.1 million) reach completion inside the next twenty-four months, presenting recompete opportunity for competitors.

SCI-reported invoicing (federal service contracts above $150 thousand, excluding goods, micro-purchases, and classified work) shows $9.9 million across FY2022–FY2024 on prime contracts: $3.2 million in FY2022, $3.3 million in FY2023, and $3.4 million in FY2024, delivering approximately 10.9 FTEs (FY2022), 6.2 FTEs (FY2023), and 7.4 FTEs (FY2024) to federal contracts captured in SCI. Government-paid hourly rates on SCI-reportable prime contracts ranged around $116 median, with junior roles at $61 per hour and senior consultant roles reaching $247 per hour. Across SCI-reportable prime contracts, an average 17% of contractor hours were performed by subcontractors, with eight named subcontractors reported across the portfolio. On the GSA Schedule, Vistra lists 16 labor categories spanning $50–$202 per hour, with bachelor's-degree education baseline and no security-cleared roles, covering administrative support, project management, graphic design, media buying, and creative direction.

Vistra operates predominantly as a prime (97% of awards) with minimal subcontractor exposure. Recent sub work includes network operations support to HII Mission Technologies Corp (September 2025), integrated marketing and communications support to Booz Allen Hamilton for SAPRO (July 2025) and the Office of Force Resiliency (June 2025), and public affairs administrative support to Leidos (May 2024). The 3% sub-award footprint signals Vistra builds most delivery capacity in-house rather than relying on a sub network; across SCI-reportable contracts, subs represented 17% of total hours, suggesting selective use of specialized subcontractors on larger prime awards rather than a sub-primary model.

An April 2025 $11.6 million Army contract for communication planning and support to the Pentagon's Office of the Chief of Public Affairs, running through August 2030 with a 12-month base and four option years under SDVOSB set-aside, represents Vistra's largest active definitive contract. The Missile Defense Agency awarded a $151 billion multiple-award SHIELD IDIQ on December 29, 2025, extending through December 28, 2035, with an initial $500 minimum-guarantee delivery order, positioning Vistra as a potential provider of advanced defense-systems research, prototyping, and weapon-design support across air, missile, space, and cyber domains — a significant expansion from the vendor's historical communications and administrative-services footprint and a signal of federal customer confidence in the vendor's ability to scale beyond core competencies.

SDVOSB/Small Disadvantaged Business/GSA Multiple Award Schedule. Business Transformation, Process Improvement(CPI)/Lean Six Sigma, 508 Compliance, Quantitative/Qualitative Research, Surveys, Focus Groups, Data Analysis, Admin/IT Support, Adaptive & Deliberate Planning/Analysis, Cyber Ops/Planning, Marketing, Public Relations/Affairs, Strategic Communications, Media Training/Monitoring, Community Outreach, Branding, Graphics, Social Media, Digital Campaigns, Advertising, Promotional Items, Direct Mail, Creative & Design.