Gsd&M LLC
Austin, TX
- UEI
- XYJXY3CL7K87
- CAGE
- 1PWR1
- Primary NAICS
- 541810 Advertising Agencies
- SAM.gov registration
- Active through
Company facts
- Self-certified in SAM.gov
- Entity structure
- Corporate Entity (Not Tax Exempt)
- NAICS codes registered in SAM.gov
- SAM.gov registration date
- Physical address
- 828 W 6th St, Austin, TX 78703, USA
- Website
- gsdm.com
- Founded
- 1971
- Employees
- 251-1K
- Estimated annual revenue
- $10B+
- Industry
-
- Consumer Discretionary
- Media
- Advertising
- SIC code
- 73 Business Services
- Profiles
Registration and certifications come from SAM.gov and the SBA; company details from public web sources. Updated .
Recent federal awards
| Award | Agency | Obligated | Awarded |
|---|---|---|---|
| Development and execution of social media plans, including the creation, reproduction, and delivery of materials.… | Air Education and Training Command | $2,945,971 | |
| Provide all labor, equipment, materials, supplies, tools, travel and all items necessary to maintain a leads data… | Air Education and Training Command | $44,558,810 | |
| Air force recruiting services (afrs) national marketing and advertising requirements contract task order 84 for web… | Air Education and Training Command | $13,130,999 | |
| Air force recruiting service (afrs) national marketing and advertising requirements contract task order (to) 80 for… | Air Education and Training Command | $9,697,001 | |
| This task order is for the development, build and delivery of one ussf mobile asset. | Air Education and Training Command | $2,498,081 |
About Gsd&M LLC
Gsd&M LLC is a for-profit limited liability company based in Austin, Texas, specializing in marketing, advertising, and strategic communications services primarily for the U.S. Department of Defense. Registered in SAM.gov since November 19, 2007, the company has established itself as a key contractor for federal marketing and recruitment support, with a particular focus on Air Force-related advertising and outreach initiatives. While specific details about the company's founding or full corporate history are not provided in the contract awards, the extensive federal contract portfolio suggests Gsd&M is a sophisticated marketing and communications agency with deep expertise in government and military recruitment marketing.
The company has secured numerous high-value delivery order contracts with the Air Education and Training Command (AETC), Air National Guard, and other Air Force components, consistently providing comprehensive marketing and recruitment support services. These contracts, typically cost-plus-fixed-fee or delivery order types, encompass a wide range of services including social media planning, web maintenance, digital engagement, mobile tour operations, leads management, creative content production, and strategic communications. Gsd&M has been awarded contracts valued from approximately $400,000 to over $148 million, covering tasks such as developing advertising plans, creating multimedia content, managing social media platforms, maintaining recruiting websites, and executing national and regional marketing strategies for Air Force recruiting efforts. None of the contracts reviewed included small business set-aside designations, indicating Gsd&M's ability to compete as a prime contractor on significant federal marketing projects across various Air Force components, including the Air Force Recruiting Service, Air National Guard, and U.S. Space Force recruitment initiatives.
Quick answers
What is Gsd&M LLC's UEI?
Gsd&M LLC's Unique Entity ID (UEI) in SAM.gov is XYJXY3CL7K87.
What is Gsd&M LLC's CAGE code?
Gsd&M LLC's CAGE code is 1PWR1.
What is Gsd&M LLC's primary NAICS code?
Gsd&M LLC's primary NAICS code is 541810 (Advertising Agencies).
Where is Gsd&M LLC located?
Gsd&M LLC's physical address in SAM.gov is 828 W 6th St, Austin, TX 78703, USA.
Is Gsd&M LLC registered in SAM.gov?
Yes. Gsd&M LLC's SAM.gov registration is active through July 29, 2027.
What is Gsd&M LLC's most recent federal award?
Gsd&M LLC's most recent federal contract award is Development and execution of social media plans, including the creation, reproduction, and delivery of materials.… (FA300225F0041), from Air Education and Training Command, on February 1, 2025.
On GovTribe
See Gsd&M LLC's full federal record
- Federal contract awards
- IDV awards
- Funding analysis by agency, NAICS and set-aside
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