IPG Dxtra, Inc.
New York, NY Doing business as Weber Shandwick Weber Shandwick
- UEI
- RXN6RGGRJD71
- CAGE
- 37FD1
- Primary NAICS
- 541820 Public Relations Agencies
- SAM.gov registration
- Active through
Company facts
- Self-certified in SAM.gov
- Entity structure
- Corporate Entity (Not Tax Exempt)
- NAICS codes registered in SAM.gov
- SAM.gov registration date
- Physical address
- 909 3rd Ave, New York, NY 10022, USA
- Website
- webershandwick.com
- Founded
- 2001
- Employees
- 1K-5K
- Estimated annual revenue
- $500M-$1B
- Industry
-
- Consumer Discretionary
- Media
- Advertising
- SIC code
- 73 Business Services
- Profiles
Registration and certifications come from SAM.gov and the SBA; company details from public web sources. Updated .
Recent federal awards
| Award | Agency | Obligated | Awarded |
|---|---|---|---|
| The purpose of this task order is to provide public education and outreach campaigns across the federally facilitated… | Centers for Medicare and Medicaid Services | $36,999,987 | |
| Health care fraud prevention outreach and education campaign task order under the national education campaign and… | Centers for Medicare and Medicaid Services | $13,999,957 | |
| Kick-off task order for the national education campaign & outreach contract (NEC) indefinite delivery, indefinite… | Centers for Medicare and Medicaid Services | $4,866 | |
| Focus groups among people | CDC Pittsburgh | $568,908 | |
| Vector-borne diseases communication | CDC Pittsburgh | $1,154,105 |
About IPG Dxtra, Inc.
IPG Dxtra, Inc., doing business as Weber Shandwick, is a global public relations and communications firm registered in the federal government's System for Award Management (SAM) since 2005. The company is a for-profit corporate entity that provides strategic communications, public relations, marketing, and outreach services primarily to federal health agencies. Weber Shandwick has established itself as a key contractor for the Department of Health and Human Services (HHS), specifically working with agencies like the Centers for Medicare and Medicaid Services (CMS) and the Centers for Disease Control and Prevention (CDC) to support national public health initiatives.
The company has secured multiple federal contract awards focusing on specialized communication and outreach campaigns. These contracts include health-related efforts such as the Health Care Fraud Prevention Outreach and Education Campaign, vector-borne diseases communication services, focus group research, and campaigns targeting specific health issues like latent tuberculosis infection and viral hepatitis. Weber Shandwick has consistently been awarded firm fixed price and time and materials contracts, predominantly from CDC Pittsburgh and CMS, with contract values ranging from approximately $4,800 to $863 million. None of their contract awards have utilized set-aside designations, indicating they compete in full and open competition. The contracts have involved developing strategic communications, conducting public health marketing, creating educational materials, and implementing nationwide awareness campaigns.
IPG Dxtra, Inc. holds a significant Indefinite Delivery Contract (IDC) with CMS valued at $5 billion, awarded in September 2025 with an ultimate completion date of August 31, 2032. This multiple-award IDIQ contract allows Weber Shandwick to support the development and implementation of integrated national communications campaigns for CMS programs including Medicare, Medicaid, and the Health Insurance Marketplace. The contract enables the company to propose comprehensive campaign strategies, implement large-scale communications initiatives targeting populations of 50 million people, and develop campaigns specifically aimed at underserved or multicultural communities. The contract includes provisions for media planning, buying, establishing performance indicators, and applying quantitative and qualitative measurement techniques to track campaign effectiveness.
Contract vehicles
Quick answers
What is IPG Dxtra, Inc.'s UEI?
IPG Dxtra, Inc.'s Unique Entity ID (UEI) in SAM.gov is RXN6RGGRJD71.
What is IPG Dxtra, Inc.'s CAGE code?
IPG Dxtra, Inc.'s CAGE code is 37FD1.
What is IPG Dxtra, Inc.'s primary NAICS code?
IPG Dxtra, Inc.'s primary NAICS code is 541820 (Public Relations Agencies).
Where is IPG Dxtra, Inc. located?
IPG Dxtra, Inc.'s physical address in SAM.gov is 909 3rd Ave, New York, NY 10022, USA.
Is IPG Dxtra, Inc. registered in SAM.gov?
Yes. IPG Dxtra, Inc.'s SAM.gov registration is active through June 24, 2027.
Which contract vehicles does IPG Dxtra, Inc. hold?
IPG Dxtra, Inc. holds a place on 7 federal contract vehicles, including MAS, NEC and PSS.
What is IPG Dxtra, Inc.'s most recent federal award?
IPG Dxtra, Inc.'s most recent federal contract award is The purpose of this task order is to provide public education and outreach campaigns across the federally facilitated… (75FCMC26F0101), from Centers for Medicare and Medicaid Services, on July 20, 2026.
On GovTribe
See IPG Dxtra, Inc.'s full federal record
- Federal contract awards
- IDV awards
- Contract vehicles
- Funding analysis by agency, NAICS and set-aside
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