Support- Management: Public Relations

Code R708
Child
Spend Category Level 1
Professional Services
Spend Category Level 2
Public Relations and Professional Communications Services
Popular Federal Contract Opportunities
Not listed
Popular Federal Contract Awards
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PSC Category R708-P (Support- Management: Public Relations) encompasses a broad range of communications, marketing, and public outreach services focused on strategic messaging, media relations, event planning, and brand management. These services include developing communication strategies, producing multimedia content, managing social media platforms, conducting media monitoring and analysis, organizing events, and creating public awareness campaigns. The scope covers everything from high-level strategic communications planning to tactical implementation of public relations initiatives across various media channels and platforms.

Recent federal contract awards in this category demonstrate significant diversity and substantial contract values, typically ranging from $20,000 to over $3 million. Agencies like USAID, the Food and Drug Administration, Department of State, and Veterans Affairs frequently utilize these services. Awards often employ firm-fixed-price structures with base periods and option years. Common contractors include small businesses, woman-owned businesses, and service-disabled veteran-owned businesses. Set-asides frequently include total small business, 8(a), and service-disabled veteran-owned small business designations. Performance locations span domestic and international contexts, with many contracts supporting specific agency communication and outreach objectives.

Federal contract opportunities in this PSC category reflect sophisticated communication needs across government agencies. Recent solicitations include complex public awareness campaigns like an anti-money laundering initiative in Colombia, media intelligence software for the Library of Congress, and event planning for diplomatic receptions. Agencies like the Department of State, Environmental Protection Agency, Department of Veterans Affairs, and Marine Corps are seeking comprehensive public relations services. Performance locations include both domestic settings and international contexts, with opportunities ranging from podcast production and social media management to large-scale communication strategy development and implementation.

Generated 1/19/25, 1:40 AM