Top 100 Contractors in PSC R701: Advertising Services, FY2025

Parent companies by net contract obligations Oct 1, 2024 – Sep 30, 2025 Code page on GovTribe

The top 10 won 82% of FY2025 PSC R701 contract dollars

Ranking facts

Contract obligations
$1,496,540,406 Net of deobligations, by contracts coded PSC R701
Contractors
225 Parent companies with an obligation
Largest contractor
DDB Chicago Inc. $391 million, 24.6% of obligations
Data as of

Contract actions from FPDS (SAM.gov). How the rankings work · Download all 100 rows as CSV

Full ranking

Rank Contractor Net obligations Share Trend
1 $390,942,182
Rank history: not on the FY2021 list, #13 in FY2022, not on the FY2023 list and #2 in FY2024; up 1 since FY2024.
2 $159,666,267
Rank history: not on the FY2021 list, #19 in FY2022, not on the FY2023 list and #4 in FY2024; up 2 since FY2024.
3 $142,825,854
Rank history: not on the FY2021–FY2024 lists; new.
4 $109,302,336
Rank history: not on the FY2021–FY2023 lists and #10 in FY2024; up 6 since FY2024.
5
WPP PLC Through Young & Rubicam LLC
$107,572,244
Rank history: not on the FY2021–FY2022 lists, #3 in FY2023 and #3 in FY2024; down 2 since FY2024.
6
Omnicom Group Inc. Through Gsd&M LLC
$107,213,558
Rank history: #1 in FY2021, #1 in FY2022, #1 in FY2023 and #1 in FY2024; down 5 since FY2024.
7 $80,636,080
Rank history: not on the FY2021–FY2022 lists, #60 in FY2023 and #11 in FY2024; up 4 since FY2024.
8 $78,042,380
Rank history: #5 in FY2021, #5 in FY2022, #5 in FY2023 and #7 in FY2024; down 1 since FY2024.
9 $77,148,144
Rank history: not on the FY2021–FY2024 lists; new.
10
The Interpublic Group of Companies Inc Through Mullenlowe US Inc.
$57,608,125
Rank history: not on the FY2021–FY2023 lists and #6 in FY2024; down 4 since FY2024.
11 $31,229,781
Rank history: not on the FY2021–FY2023 lists and #26 in FY2024; up 15 since FY2024.
12 $14,430,058
Rank history: #12 in FY2021, #16 in FY2022, #12 in FY2023 and #21 in FY2024; up 9 since FY2024.
13
The Hatcher Group Inc
$12,186,468
Rank history: #27 in FY2021, #28 in FY2022, #13 in FY2023 and #17 in FY2024; up 4 since FY2024.
14 $11,892,261
Rank history: #35 in FY2021, #31 in FY2022, #23 in FY2023 and #32 in FY2024; up 18 since FY2024.
15 $11,470,397
Rank history: #14 in FY2021, #33 in FY2022, not on the FY2023 list and #24 in FY2024; up 9 since FY2024.
16 $10,996,320
Rank history: #19 in FY2021, #17 in FY2022, #18 in FY2023 and #18 in FY2024; up 2 since FY2024.
17 $9,184,080
Rank history: not on the FY2021–FY2024 lists; new.
18 $8,828,528
Rank history: #32 in FY2021, #21 in FY2022, #19 in FY2023 and #29 in FY2024; up 11 since FY2024.
19 $6,709,531
Rank history: #18 in FY2021, #18 in FY2022, #16 in FY2023 and #16 in FY2024; down 3 since FY2024.
20
Semanticbits LLC Through ICF Incorporated, L.L.C.
$6,399,838
Rank history: not on the FY2021–FY2023 lists and #23 in FY2024; up 3 since FY2024.
21 $6,211,394
Rank history: #22 in FY2021, #55 in FY2022, #29 in FY2023 and #27 in FY2024; up 6 since FY2024.
22 $6,106,434
Rank history: #9 in FY2021, #6 in FY2022, #10 in FY2023 and #12 in FY2024; down 10 since FY2024.
23 $5,445,741
Rank history: #26 in FY2021, not on the FY2022 list, #21 in FY2023 and #28 in FY2024; up 5 since FY2024.
24
Fors Marsh Group LLC
$5,005,634
Rank history: #2 in FY2021, #2 in FY2022, #6 in FY2023 and #5 in FY2024; down 19 since FY2024.
25 $4,941,808
Rank history: not on the FY2021–FY2022 lists, #20 in FY2023 and #19 in FY2024; down 6 since FY2024.
26
Accenture Federal Services LLC
$3,913,003
Rank history: not on the FY2021–FY2023 lists and #30 in FY2024; up 4 since FY2024.
27 $3,070,192
Rank history: #6 in FY2021, #15 in FY2022, #9 in FY2023 and #25 in FY2024; down 2 since FY2024.
28
Creative Marketing Resources Inc
$2,402,570
Rank history: not on the FY2021 list, #24 in FY2022, #24 in FY2023 and #41 in FY2024; up 13 since FY2024.
29 $1,796,314
Rank history: not on the FY2021–FY2023 lists and #39 in FY2024; up 10 since FY2024.
30 $1,627,658
Rank history: #16 in FY2021, #14 in FY2022, #14 in FY2023 and #37 in FY2024; up 7 since FY2024.
31
Aptive Resources LLC
$1,588,902
Rank history: #8 in FY2021, #10 in FY2022, #8 in FY2023 and #9 in FY2024; down 22 since FY2024.
32 $1,504,037
Rank history: not on the FY2021–FY2022 lists, #38 in FY2023 and #43 in FY2024; up 11 since FY2024.
33 $1,231,720
Rank history: not on the FY2021–FY2024 lists; up 99 since FY2024.
34 $1,160,772
Rank history: #42 in FY2021, #44 in FY2022, #34 in FY2023 and #42 in FY2024; up 8 since FY2024.
35 $1,145,311
Rank history: #41 in FY2021, not on the FY2022–FY2023 lists and #45 in FY2024; up 10 since FY2024.
36 $1,131,862
Rank history: #24 in FY2021, #25 in FY2022, #22 in FY2023 and #33 in FY2024; down 3 since FY2024.
37 $1,017,542
Rank history: #31 in FY2021, #30 in FY2022, #25 in FY2023 and #73 in FY2024; up 36 since FY2024.
38 $1,000,000
Rank history: #46 in FY2021, #45 in FY2022, #45 in FY2023 and #47 in FY2024; up 9 since FY2024.
39 $997,386
Rank history: not on the FY2021 list, #89 in FY2022, #79 in FY2023 and #60 in FY2024; up 21 since FY2024.
40 $982,954
Rank history: #37 in FY2021, #34 in FY2022, #32 in FY2023 and #35 in FY2024; down 5 since FY2024.
41
Breck Inc
$977,974
Rank history: not on the FY2021–FY2022 lists, #41 in FY2023 and #44 in FY2024; up 3 since FY2024.
42 $961,978
Rank history: not on the FY2021–FY2022 lists, #39 in FY2023 and #46 in FY2024; up 4 since FY2024.
43 $783,818
Rank history: not on the FY2021–FY2023 lists and #52 in FY2024; up 9 since FY2024.
44
Diversity Marketing and Communications LLC
$750,000
Rank history: not on the FY2021–FY2024 lists; new.
45 $749,375
Rank history: not on the FY2021–FY2023 lists and #34 in FY2024; down 11 since FY2024.
46 $643,313
Rank history: #72 in FY2021, #42 in FY2022, #40 in FY2023 and #22 in FY2024; down 24 since FY2024.
47 $579,404
Rank history: not on the FY2021–FY2023 lists and #66 in FY2024; up 19 since FY2024.
48 $564,099
Rank history: #66 in FY2021, #49 in FY2022, #55 in FY2023 and #53 in FY2024; up 5 since FY2024.
49 $557,224
Rank history: #47 in FY2021, #52 in FY2022, #57 in FY2023 and #50 in FY2024; up 1 since FY2024.
50
3 Step Sports LLC
$500,000
Rank history: not on the FY2021–FY2024 lists; new.
51 $450,000
Rank history: not on the FY2021–FY2023 lists and #74 in FY2024; up 23 since FY2024.
52 $447,500
Rank history: not on the FY2021–FY2022 lists, #67 in FY2023 and #85 in FY2024; up 33 since FY2024.
53 $424,360
Rank history: not on the FY2021–FY2022 lists, #65 in FY2023 and #64 in FY2024; up 11 since FY2024.
54 $389,200
Rank history: not on the FY2021–FY2024 lists; new.
55
Clear Channel Outdoor LLC
$385,147
Rank history: not on the FY2021–FY2023 lists and #82 in FY2024; up 27 since FY2024.
56 $324,235
Rank history: not on the FY2021–FY2022 lists, #68 in FY2023 and #68 in FY2024; up 12 since FY2024.
57 $309,996
Rank history: not on the FY2021–FY2022 lists, #73 in FY2023 and #70 in FY2024; up 13 since FY2024.
58 $308,313
Rank history: #62 in FY2021, #51 in FY2022, #35 in FY2023 and #49 in FY2024; down 9 since FY2024.
59 $307,300
Rank history: not on the FY2021–FY2023 lists and #57 in FY2024; down 2 since FY2024.
60 $300,000
Rank history: #85 in FY2021, #72 in FY2022, #94 in FY2023 and #84 in FY2024; up 24 since FY2024.
61 $265,000
Rank history: not on the FY2021–FY2024 lists; new.
62 $250,000
Rank history: not on the FY2021–FY2024 lists; new.
63 $249,000
Rank history: not on the FY2021–FY2022 lists, #86 in FY2023 and #77 in FY2024; up 14 since FY2024.
64
ROO Hockey LLC
$245,000
Rank history: not on the FY2021–FY2024 lists; new.
65 $241,531
Rank history: #51 in FY2021, #46 in FY2022, #17 in FY2023 and not on the FY2024 list; returned.
66 $233,504
Rank history: not on the FY2021–FY2024 lists; new.
67 $231,797
Rank history: not on the FY2021–FY2023 lists and #80 in FY2024; up 13 since FY2024.
68 $224,633
Rank history: #13 in FY2021, #12 in FY2022, #11 in FY2023 and #15 in FY2024; down 53 since FY2024.
69 $212,334
Rank history: #52 in FY2021, #78 in FY2022, #52 in FY2023 and #71 in FY2024; up 2 since FY2024.
70 $200,000
Rank history: not on the FY2021–FY2024 lists; new.
71 $195,000
Rank history: not on the FY2021–FY2024 lists; new.
72 $191,990
Rank history: not on the FY2021–FY2024 lists; new.
73 $185,824
Rank history: not on the FY2021–FY2024 lists; up 120 since FY2024.
74 $178,153
Rank history: not on the FY2021–FY2024 lists; new.
75
Miami Environmental & Energy Solutions LLC
$175,901
Rank history: not on the FY2021–FY2022 lists, #80 in FY2023 and #81 in FY2024; up 6 since FY2024.
76 $172,069
Rank history: #48 in FY2021, #63 in FY2022, #70 in FY2023 and #65 in FY2024; down 11 since FY2024.
77 $168,728
Rank history: not on the FY2021–FY2023 lists and #94 in FY2024; up 17 since FY2024.
78 $162,240
Rank history: not on the FY2021–FY2023 lists and #96 in FY2024; up 18 since FY2024.
79 $159,716
Rank history: not on the FY2021–FY2024 lists; new.
80 $158,000
Rank history: not on the FY2021–FY2022 lists, #87 in FY2023 and #78 in FY2024; down 2 since FY2024.
81 $157,920
Rank history: not on the FY2021–FY2024 lists; new.
82 $157,506
Rank history: not on the FY2021–FY2024 lists; new.
83 $156,000
Rank history: not on the FY2021–FY2024 lists; up 28 since FY2024.
84 $154,300
Rank history: not on the FY2021–FY2024 lists; new.
85 $152,940
Rank history: not on the FY2021–FY2024 lists; up 61 since FY2024.
86 $143,798
Rank history: not on the FY2021–FY2024 lists; up 42 since FY2024.
87
Stuart B. Consultants Inc.
$131,153
Rank history: not on the FY2021–FY2024 lists; up 15 since FY2024.
88 $128,000
Rank history: not on the FY2021–FY2023 lists and #90 in FY2024; up 2 since FY2024.
89 $124,544
Rank history: #95 in FY2021, #90 in FY2022 and not on the FY2023–FY2024 lists; up 16 since FY2024.
90 $123,360
Rank history: not on the FY2021–FY2024 lists; up 17 since FY2024.
91 $121,430
Rank history: not on the FY2021–FY2024 lists; new.
92 $115,603
Rank history: not on the FY2021 list, #91 in FY2022 and not on the FY2023–FY2024 lists; up 16 since FY2024.
93
Bravura Information Technology Systems Inc
$113,923
Rank history: not on the FY2021–FY2024 lists; up 23 since FY2024.
94 $110,128
Rank history: #84 in FY2021, #77 in FY2022, #56 in FY2023 and not on the FY2024 list; up 23 since FY2024.
95 $110,000
Rank history: not on the FY2021–FY2024 lists; up 80 since FY2024.
96 $110,000
Rank history: #68 in FY2021, not on the FY2022 list, #82 in FY2023 and not on the FY2024 list; up 10 since FY2024.
97 $107,477
Rank history: not on the FY2021–FY2023 lists and #98 in FY2024; up 1 since FY2024.
98 $106,380
Rank history: not on the FY2021–FY2024 lists; up 25 since FY2024.
99 $104,650
Rank history: not on the FY2021–FY2024 lists; new.
100 $100,303
Rank history: #91 in FY2021, #87 in FY2022, not on the FY2023 list and #58 in FY2024; down 42 since FY2024.
Show 75 more

100 of 225 contractors listed here. See the rest on GovTribe.

How this ranking works

  • Source: every contract action FPDS records (as published on SAM.gov) in the period, as GovTribe received it.
  • Amounts are net obligations: what was obligated, less what was deobligated. Shares are of $1.59 billion obligated before deobligations, so they never pass 100%.
  • Parent companies: each action counts under the ultimate parent its award record names, or under the awardee when it names none, so no dollar counts twice. Parents of the same name (Inc., LLC and the like aside) count as one company, since FPDS records a company's parent under more than one UEI over time. GovTribe corrects a few parents and names by hand; see the corrections.
  • Fiscal year 2025 ran Oct 1, 2024 – Sep 30, 2025. The Department of Defense reports its contract actions to FPDS about 90 days late, so a fiscal year is ranked once they're in, in February, and the list doesn't change after.
  • Rank changes compare with FY2024. "New" marks a company outside that period's top 500, and "Returned" one of those that was on an earlier fiscal year's list.
  • Rank lines show each company's rank on every fiscal year's list since FY2021, #1 at the top, on a scale that gives the top of the list more room. A dashed stretch spans years it wasn't on the list. The step from FY2024 takes the color of the rank change beside it.
  • Placeholder recipients FPDS uses when it names no company ("Miscellaneous Foreign Contractors" and the like) aren't ranked.

Quick answers

Who were the top 10 PSC R701 contractors in FY2025?

1. DDB Chicago Inc. ($391M), 2. Peraton Inc. ($160M), 3. Safe America Media LLC ($143M), 4. Wunderman Thompson LLC ($109M), 5. WPP PLC ($108M), 6. Omnicom Group Inc. ($107M), 7. Marcom Group, Inc. ($80.6M), 8. Stratacomm, LLC ($78M), 9. People Who Think, L.L.C. ($77.1M), 10. The Interpublic Group of Companies Inc ($57.6M).

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