Top 100 Contractors in NAICS 541810: Advertising Agencies, FY2023
Parent companies by net contract obligations Oct 1, 2022 – Sep 30, 2023 Code page on GovTribe
The top 10 won 92% of FY2023 NAICS 541810 contract dollars
Ranking facts
- Contract obligations
- $2,073,031,903 Net of deobligations, by contracts coded NAICS 541810
- Contractors
- 145 Parent companies with an obligation
- Largest contractor
- Omnicom Group Inc. $937 million, 44.0% of obligations
- Data as of
Contract actions from FPDS (SAM.gov). How the rankings work · Download all 100 rows as CSV
Full ranking
| Rank | Contractor | Net obligations | Share | Trend |
|---|---|---|---|---|
| 1 |
Omnicom Group Inc.
|
$937,037,169 | ||
| 2 |
The Interpublic Group of Companies Inc
|
$410,408,760 | ||
| 3 |
WPP PLC
Top agencies
|
$148,139,523 | ||
| 4 |
Young & Rubicam Inc.
Top agencies
|
$98,509,033 | ||
| 5 |
True North Communications Inc
Top agencies
|
$95,800,000 | ||
| 6 |
Sapient Corporation
Top agencies
|
$71,426,624 | ||
| 7 |
Stratacomm, LLC
Top agencies
|
$71,187,970 | ||
| 8 | $57,008,122 | |||
| 9 | $37,289,124 | |||
| 10 | $33,183,608 | |||
| 11 | $11,692,465 | |||
| 12 |
Betah Associates Inc.
|
$11,653,335 | ||
| 13 | $10,861,029 | |||
| 14 | $9,415,511 | |||
| 15 |
York Telecom Corporation
Top agencies
|
$6,107,753 | ||
| 16 |
Concepts Inc.
Top agencies
|
$5,399,831 | ||
| 17 |
Mediacross, Inc.
Top agencies
|
$5,076,726 | ||
| 18 | $5,049,965 | |||
| 19 | $4,639,957 | |||
| 20 | $3,699,825 | |||
| 21 | $3,346,487 | |||
| 22 | $2,992,838 | |||
| 23 | $2,614,997 | |||
| 24 | $2,434,458 | |||
| 25 |
TMP Government LLC
Top agencies
|
$2,392,588 | ||
| 26 | $2,363,873 | |||
| 27 | $2,331,726 | |||
| 28 |
Modavate Inc.
Top agencies
|
$1,545,278 | ||
| 29 |
Creative Engagement Solutions LLC
|
$1,379,031 | ||
| 30 | $1,337,225 | |||
| 31 | $1,121,515 | |||
| 32 |
Public Alliance LLC
Top agencies
|
$1,081,170 | ||
| 33 |
Dynamic Integrated Services LLC
Top agencies
|
$933,843 | ||
| 34 |
Daniel J. Edelman Inc.
Top agencies
|
$913,457 | ||
| 35 |
Shield Analysis Technology LLC
Top agencies
|
$886,560 | ||
| 36 | $804,698 | |||
| 37 | $788,027 | |||
| 38 | $710,901 | |||
| 39 | $600,000 | |||
| 40 |
PCI Productions LLC
Top agencies
|
$547,959 | ||
| 41 | $471,683 | |||
| 42 | $450,000 | |||
| 43 | $400,000 | |||
| 44 | $367,141 | |||
| 45 | $357,689 | |||
| 46 | $340,944 | |||
| 47 | $309,996 | |||
| 48 |
Diversity Marketing and Communications LLC
|
$306,947 | ||
| 49 |
Learfield Communications Inc.
|
$298,750 | ||
| 50 |
Helpgood, Llc.
Top agencies
|
$278,740 | ||
| 51 | $271,030 | |||
| 52 | $268,569 | |||
| 53 | $255,000 | |||
| 54 | $249,000 | |||
| 55 | $239,500 | |||
| 56 | $200,000 | |||
| 57 |
Mintz & Hoke Inc.
Top agencies
|
$195,200 | ||
| 58 |
Clear Channel Outdoor Holdings Inc.
Top agencies
|
$189,691 | ||
| 59 | $184,883 | |||
| 60 |
Blogal Initiative SRL
Top agencies
|
$173,074 | ||
| 61 |
Bluf Agency LLC
Top agencies
|
$149,490 | ||
| 62 | $138,752 | |||
| 63 |
Current360, Inc.
Top agencies
|
$133,970 | ||
| 64 | $129,000 | |||
| 65 | $122,935 | |||
| 66 |
MEC Distribution LLC
Top agencies
|
$120,335 | ||
| 67 |
Intersection Media Holdings Inc
Top agencies
|
$103,924 | ||
| 68 | $100,000 | |||
| 69 | $89,000 | |||
| 70 |
Binge Audio
Top agencies
|
$87,060 | ||
| 71 |
Dbase Media, LLC
Top agencies
|
$80,231 | ||
| 72 | $80,000 | |||
| 73 |
Boiling Point Media, LLC
Top agencies
|
$79,763 | ||
| 74 | $75,000 | |||
| 75 |
Outreach Process Partners LLC
Top agencies
|
$70,657 | ||
| 76 | $70,000 | |||
| 77 |
Qudox, S.A. De C.V.
Top agencies
|
$69,492 | ||
| 78 |
Sportrons, Inc.
Top agencies
|
$68,375 | ||
| 79 |
Insight Marketing, S.A. De C.V.
Top agencies
|
$67,000 | ||
| 80 |
Pacers Basketball LLC
Top agencies
|
$60,500 | ||
| 81 | $60,000 | |||
| 82 | $54,999 | |||
| 83 | $51,178 | |||
| 84 | $50,000 | |||
| 85 | $50,000 | |||
| 86 | $49,930 | |||
| 87 | $49,891 | |||
| 88 | $49,875 | |||
| 89 | $47,000 | |||
| 90 | $44,944 | |||
| 91 | $44,559 | |||
| 92 |
MSS Media Inc.
Top agencies
|
$44,466 | ||
| 93 |
National Cinemedia LLC
|
$41,120 | ||
| 94 |
Indiana Hockey Club, LLC
Top agencies
|
$40,500 | ||
| 95 | $40,000 | |||
| 96 | $36,000 | |||
| 97 | $35,500 | |||
| 98 | $34,639 | |||
| 99 |
AD Walls LLC
Top agencies
|
$32,974 | ||
| 100 |
Veterans4You LLC
Top agencies
|
$32,930 |
Show 75 more
100 of 145 contractors listed here. See the rest on GovTribe.
How this ranking works
- Source: every contract action FPDS records (as published on SAM.gov) in the period, as GovTribe received it.
- Amounts are net obligations: what was obligated, less what was deobligated. Shares are of $2.13 billion obligated before deobligations, so they never pass 100%.
- Parent companies: each action counts under the ultimate parent its award record names, or under the awardee when it names none, so no dollar counts twice. Parents of the same name (Inc., LLC and the like aside) count as one company, since FPDS records a company's parent under more than one UEI over time. GovTribe corrects a few parents and names by hand; see the corrections.
- Fiscal year 2023 ran Oct 1, 2022 – Sep 30, 2023. The Department of Defense reports its contract actions to FPDS about 90 days late, so a fiscal year is ranked once they're in, in February, and the list doesn't change after.
- Rank changes compare with FY2022. "New" marks a company outside that period's top 500, and "Returned" one of those that was on an earlier fiscal year's list.
- Rank lines show each company's rank on every fiscal year's list since FY2021, #1 at the top, on a scale that gives the top of the list more room. A dashed stretch spans years it wasn't on the list. The step from FY2022 takes the color of the rank change beside it.
- Placeholder recipients FPDS uses when it names no company ("Miscellaneous Foreign Contractors" and the like) aren't ranked.
Quick answers
Who were the top 10 NAICS 541810 contractors in FY2023?
1. Omnicom Group Inc. ($937M), 2. The Interpublic Group of Companies Inc ($410M), 3. WPP PLC ($148M), 4. Young & Rubicam Inc. ($98.5M), 5. True North Communications Inc ($95.8M), 6. Sapient Corporation ($71.4M), 7. Stratacomm, LLC ($71.2M), 8. Elevation, Ltd. ($57M), 9. Crosby Marketing Communications Inc. ($37.3M), 10. LMD Agency, Inc. ($33.2M).
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