Media Buying and Advertising
Closed State & local contract opportunity Posted
- Solicitation number
- 99999-SPD0000190
- State
- Georgia
- Responses due
Opportunity facts
- NIGP codes
- 91501 Advertising Agency Services
- 91503 Advertising/Public Relations (Incl. Skywriting)
- 91504 Advertising, Outdoor Billboard, Etc.
- 91506 Audio Production
- 91507 Audio Recording
- 91514 Broadcasting Services, Radio
- 91515 Broadcasting Services, Television
- 91522 Communications Marketing Services
- 91876 Marketing Consulting
- UNSPSC codes
- 80141619 Customer relationship center CRC management services
- 80171503 Public relations situation and issues and risk analysis
- 82101505 Handbill or coupon advertising
- 83111903 Small scale radio systems
- 82101602 Television advertising
- 80172001 Internal communication service
- 82101800 Advertising agency services
- 80141623 Merchandising service
- 80141627 Cooperative or shared advertising management service
- 80171603 Publicity and marketing advisory service
Show all 43
- 82101502 Poster advertising
- 82101700 Aerial advertising
- 83130000 Information and communication broadcasting Service
- 83111901 Radio broadcasting station management
- 80142106 Direct response TV services
- 80141518 Comparative business benchmarking service
- 82100000 Advertising
- 80170000 Public relations and professional communications services
- 80171600 Publicity and marketing support services
- 82101500 Print advertising
- 80171900 Stakeholder management and relations services
- 80171601 Trade and tourism familiarization service
- 82101508 Trade or service directory or yellow page advertising
- 82101702 Skywriting advertising services
- 83121702 Radio related services
- 83111904 Radio studio or equipment services
- 83111902 Amateur radio networks or services
- 83111804 Television broadcasting station management
- 80171602 Online and social media publicity service
- 80171901 Volunteer relations and management and engagement
- 82101506 Transit advertising services
- 82101507 Shopping news or advertising or distribution service
- 82101604 Cinema advertising
- 82101701 Banner advertising services
- 82101801 Advertising campaign services
- 82101802 Advertising production service
- 93151502 Public enterprises information or control systems services
- 82101501 Billboard advertising
- 83111900 Radio services
- 82101601 Radio advertising
- 80172000 Professional communication services
- 80172002 Project based communications service
- 80141631 Marketing technology service
- Point of contact
-
- Latrice Njee latrice.njee@doas.ga.gov (404) 656-5452
Opportunity details come from ssl.doas.state.ga.us. Updated .
About this opportunity
The State of Georgia is issuing a Request for Information (RFI) to solicit input from qualified suppliers regarding the procurement and administration of a Statewide Contract for media buying, advertising, and public relations services. This procurement seeks to establish a comprehensive framework for media buying, advertising, and public relations support across state agencies. The RFI was posted on November 23, 2020, with a response deadline of December 4, 2020. Interested vendors should note that this RFI is designed to gather preliminary information from the market to inform subsequent procurement decisions, allowing the state to better understand vendor capabilities, service offerings, and pricing models before issuing a formal solicitation. Qualified suppliers should be prepared to demonstrate experience in media planning and buying, advertising campaign development, and public relations services delivery. The information collected through this RFI will be used to establish baseline requirements, evaluation criteria, and contracting terms for the eventual statewide contract award.
The RFI document does not provide specific information regarding set-aside designations, disadvantaged business enterprise (DBE) requirements, or restrictions on organizational eligibility at this stage. No incumbent vendors, current contractors, or existing infrastructure requirements are identified in the posted information. Similarly, the specific award value or budget range for this prospective statewide contract is not disclosed in the RFI announcement. As this is an informational solicitation rather than a formal bid opportunity, interested vendors should monitor the State of Georgia's procurement portal for subsequent formal solicitations related to media buying and advertising services, which will likely contain more detailed specifications, evaluation criteria, and financial parameters.
Opportunity text
The purpose of this Request for Information (RFI) is to collect information from qualified suppliers on the procurement and administration of a Statewide Contract for media buying, advertising, and public relations services.
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