Blanket Contract for Marketing Services
Open State & local contract opportunity Posted
- Solicitation number
- 802-27-78559
- State
- Texas
- Responses due
Opportunity facts
- NIGP codes
- UNSPSC codes
- 82101800 Advertising agency services
- 80141627 Cooperative or shared advertising management service
- 80141623 Merchandising service
- 80171603 Publicity and marketing advisory service
- 82101502 Poster advertising
- 82101700 Aerial advertising
- 78000000 Transportation and Storage and Mail Services
- 80142104 Digital media buying services
- 80171503 Public relations situation and issues and risk analysis
- 80141619 Customer relationship center CRC management services
Show all 34
- 82101505 Handbill or coupon advertising
- 80172001 Internal communication service
- 80142105 Direct marketing/mailing specific to fundraising
- 80171602 Online and social media publicity service
- 80171901 Volunteer relations and management and engagement
- 82101506 Transit advertising services
- 82101507 Shopping news or advertising or distribution service
- 82101604 Cinema advertising
- 82101701 Banner advertising services
- 82101801 Advertising campaign services
- 82101802 Advertising production service
- 93151502 Public enterprises information or control systems services
- 82101501 Billboard advertising
- 80172000 Professional communication services
- 80172002 Project based communications service
- 80142112 Offline media buying
- 82100000 Advertising
- 80170000 Public relations and professional communications services
- 80171600 Publicity and marketing support services
- 82101500 Print advertising
- 80171900 Stakeholder management and relations services
- 80171601 Trade and tourism familiarization service
- 82101508 Trade or service directory or yellow page advertising
- 82101702 Skywriting advertising services
- Point of contact
-
- Allye Potter allye.potter@tpwd.texas.gov (512) 389-4802
Opportunity details come from txsmartbuy.com. Updated .
About this opportunity
Texas Parks and Wildlife Department is soliciting proposals for a blanket contract to establish marketing services on a project-by-project basis, with proposals due November 19, 2026 at 2:00 p.m. Central Time. The solicitation designates no set-aside. It requires respondents to complete and submit the State of Texas VetHUB Subcontracting Plan, which sets a subcontracting goal of 0.05% of contract value.
Scope covers consumer research, media planning and buying, creative services, event marketing, sponsorship development, sales promotions, email marketing, and analysis and reporting. Campaigns support TPWD programs including hunter and angler recruitment and retention (R3), aquatic invasive species awareness, revenue generation, and public participation. Minimum qualifications require five years of uninterrupted business experience providing similar marketing services, three years of additional capabilities such as consumer research and event marketing, and demonstrated ability to add value in media buying. Key personnel include a Senior Account Manager with five years of project management experience, one or more Account Managers with five years of experience within the last ten years, and a Digital Strategist with five years of experience within the past seven years. Insurance requires Workers Compensation at statutory limits, Commercial General Liability with a $2 million aggregate, and Automobile Liability with a $1 million combined single limit, naming the State of Texas as additional insured.
TPWD intends to award multiple contracts and select contractors for individual projects on a best-value basis, which may consider experience, location, availability, or competitive bidding. Evaluation weights are Compensation and Fees at 35%, Qualifications, Experience, and Capability at 35%, and Proposed Services at 30%.
The initial term runs from award through August 31, 2028, with up to three additional one-year renewals by mutual written agreement and extensions of up to twelve months if necessary for continuity of services. Written questions are due November 9, 2026 at 2:00 p.m. Central Time, and award is expected December 31, 2026.
Files
| File | Type | Posted |
|---|---|---|
| ESBD_573385_1793743835334_802-27-78559 RFP Marketing Services.pdf |
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