UNSPSC 80142105: Direct marketing/mailing specific to fundraising

Direct marketing/mailing services specifically related to fundraising (design, printing, mailing, fundraising content for appeals, campaigns, for different donor journeys and for evaluation).

UNSPSC 80142105 Direct marketing/mailing specific to fundraising, a Commodity code, encompasses media monitoring platforms, public relations software with journalist databases, marketing and communications support services, and direct-mail and printing fulfillment operations that state and local governments use to manage public outreach, stakeholder engagement, and donor communications. The code shows mixed purchasing activity across state departments, counties, cities, school districts, and specialized authorities, with no dominant repeat buyer evident from recent solicitations. Work being procured ranges from all-inclusive media monitoring and press release distribution platforms with advanced security and data residency requirements to comprehensive on-call graphic design and printing services supporting citywide public information campaigns, from workforce development event sponsorship coordination to tourism research analytics evaluating advertising effectiveness. The Illinois Secretary of State issued an RFQ for a media monitoring platform with reporter database and social listening capabilities due July 29, 2026; the City of Milpitas issued an RFP for on-call communications and marketing support services (graphic design, video production, media planning) due July 28, 2026; and the City of West Sacramento issued an RFQ for on-call graphic design, printing, and mailing services with a deadline that had passed as of summary date.

Recent activity clusters in California and Texas, with additional solicitations from Illinois, Colorado, Michigan, Florida, Wisconsin, Arkansas, Oregon, and other states. Issuing bodies include state departments (Illinois Secretary of State, Colorado Department of Labor and Employment, Oregon Department of Transportation), counties (Harris County, Collier County, Marion County), cities (Milpitas, West Sacramento, Green Bay, Detroit, Tampa, Wichita, St. Petersburg), school districts (Pasadena ISD, Birdville ISD, Salt Lake City School District), and specialized authorities (Orange County Transportation Authority, Edwards Aquifer Authority, North Florida Transportation Planning Organization, Great Lakes Water Authority). Geographic spread is national with concentration in the West and South. Evaluation typically weights experience and qualifications (20–30 percent), technical approach and methodology (25–35 percent), cost (15–25 percent), and references or past performance (10–20 percent). Common insurance requirements include commercial general liability of $1–2 million per occurrence and professional liability of $1 million; many solicitations require E-Verify compliance and compliance with state procurement codes and federal accessibility or civil rights standards when federal funding is involved.