NAICS Code 711320: Promoters of Performing Arts, Sports, and Similar Events without Facilities

National industry

SBA small business size standard: $22 million in average annual receipts

Definition

This industry comprises promoters primarily engaged in organizing, promoting, and/or managing live performing arts productions, sports events, and similar events, such as state fairs, county fairs, agricultural fairs, concerts, and festivals, in facilities that are managed and operated by others. Theatrical (except motion picture) booking agencies are included in this industry.

Code facts

Contract awards
53 In the last 12 months
Contract obligations
$5,976,299 In FY2025

NAICS codes and definitions come from the U.S. Census Bureau, size standards from the SBA and contract spending from SAM.gov/FPDS.

Business activities under NAICS 711320

  • Agricultural fair managers without facilities
  • Agricultural fair organizers without facilities
  • Agricultural fair promoters without facilities
  • Air show managers without facilities
  • Air show organizers without facilities
  • Air show promoters without facilities
  • Arts event managers without facilities
  • Arts event organizers without facilities
  • Arts event promoters without facilities
  • Arts festival managers without facilities
  • Arts festival organizers without facilities
  • Arts festival promoters without facilities
  • Beauty pageant managers without facilities
  • Beauty pageant organizers without facilities
  • Beauty pageant promoters without facilities
  • Booking agencies, theatrical (except motion picture)
  • Boxing event managers without facilities
  • Boxing event organizers without facilities
  • Boxing event promoters without facilities
  • Concert booking agencies
  • Concert managers without facilities
  • Concert organizers without facilities
  • Concert promoters without facilities
  • Dance festival managers without facilities
  • Dance festival organizers without facilities
  • Dance festival promoters without facilities
  • Ethnic festival managers without facilities
  • Ethnic festival organizers without facilities
  • Ethnic festival promoters without facilities
  • Fair managers without facilities, agricultural
  • Fair organizers without facilities, agricultural
  • Fair promoters without facilities
  • Fair promoters without facilities, agricultural
  • Festival managers without facilities
  • Festival of arts managers without facilities
  • Festival of arts organizers without facilities
  • Festival of arts promoters without facilities
  • Festival organizers without facilities
  • Festival promoters without facilities
  • Heritage festival managers without facilities
  • Heritage festival organizers without facilities
  • Heritage festival promoters without facilities
  • Horse show managers without facilities
  • Horse show organizers without facilities
  • Horse show promoters without facilities
  • Managers of agricultural fairs without facilities
  • Managers of arts events without facilities
  • Managers of festivals without facilities
  • Managers of live performing arts productions (e.g., concerts) without facilities
  • Managers of sports events without facilities
  • Music festival managers without facilities
  • Music festival organizers without facilities
  • Music festival promoters without facilities
  • Organizers of agricultural fairs without facilities
  • Organizers of arts events without facilities
  • Organizers of festivals without facilities
  • Organizers of live performing arts productions (e.g., concerts) without facilities
  • Organizers of sports events without facilities
  • Professional sports promoters without facilities
  • Promoters of agricultural fairs without facilities
  • Promoters of arts events without facilities
  • Promoters of festivals without facilities
  • Promoters of live performing arts productions (e.g., concerts) without facilities
  • Promoters of sports events without facilities
  • Rodeo managers without facilities
  • Rodeo organizers without facilities
  • Rodeo promoters without facilities
  • Sports event managers without facilities
  • Sports event organizers without facilities
  • Sports event promoters without facilities
  • Theater festival managers without facilities
  • Theater festival organizers without facilities
  • Theater festival promoters without facilities
  • Theatrical booking agencies (except motion picture)
  • Theatrical production managers without facilities
  • Theatrical production organizers without facilities
  • Theatrical production promoters without facilities
  • Wrestling event managers without facilities
  • Wrestling event organizers without facilities
  • Wrestling event promoters without facilities
Show all 80

Contract obligations by fiscal year

Fiscal year Obligated
FY2027 To date $0
FY2026 $7,900,903
FY2025 $5,976,299
FY2024 $6,948,863
FY2023 $16,602,111

Top contractors by obligations

Rank Contractor Obligated, FY2026–FY2027 Share
1 Populous Event Inc. $4,531,210
2 The Office Of The Commissioner Of Baseball $1,300,000
3 Commemorative Air Force $157,210
4 Sports Network International, Inc. $150,655
5 Skillsusa, Inc. $149,600
6 STG Korea Inc. $126,489
7 Land Octopus LLC $118,471
8 Kinetic Concepts LLC $79,999
9 Redstar Air Shows, Inc. $60,000

Top funding agencies by obligations

Rank Agency Obligated, FY2026–FY2027 Share
1 Department of the Army Department of Defense $4,702,478
2 Department of State $2,167,078
3 Air Force Department of Defense $518,751
4 Department of the Navy Department of Defense $288,490
5 DOD Education Activity Department of Defense $126,489
6 National Endowment for the Humanities $59,792
7 Department of Veterans Affairs $26,550
8 Department of Justice $7,500
9 Uniformed Services University of the Health Sciences Department of Defense $3,075
10 Department of Homeland Security $700

Contract obligations by state

Rank Place of performance Obligated, last 12 months Share
1 Colorado $2,654,332
2 Missouri $1,876,878
3 Florida $374,815
4 Tennessee $239,500
5 Nebraska $121,468
6 District of Columbia $99,857
7 Alaska $91,250
8 California $67,495
9 Kansas $50,914
10 Guam $46,980
11 Texas $31,693
12 South Carolina $15,000
13 Montana $700
Show all 13

Shares are of everything obligated under NAICS 711320 in the last 12 months before deobligations, including work performed abroad or with no place of performance on record.

Contract opportunities

Notice Posted Due
FY27 - Kris Allen Guest Vocalist for the USAF Band of Mid-America Solicitation · Air Mobility Command (USAF)
Intent to Award Sole Source - Air Boss to WM. David Schultz Special Notice · Air Mobility Command (USAF)
JROTC National Raider Challenge Award Notice · MICC Fort Sam Houston · W9124D26QA360 —
JROTC National Raider Challenge Solicitation · MICC Fort Sam Houston · W9124D26QA360
Organization of the Freedom 250 C5+1 U. S. Government Alumni Summit Solicitation · Department of State
AD / Gate to Gate Timing Services (Memorial Day Run) Solicitation · Air Force Test Center (AFMC)
Freedom 250: American Fair Chiang Mai Solicitation · Department of State
Airshow public address system(SOUND) service 2027 Pre-Solicitation · Air Combat Command (USAF)
Air Show - MiG-17F and F-4 Fighter Jet Aerobatic Demonstration Pre-Solicitation · Air Combat Command (USAF)
World War II Air-to-Ground Attack Reenactment for 2026 Offutt AFB Air Show Pre-Solicitation · Air Combat Command (USAF)
Warbirds - JBER ATOH 2026 - Sources Sought Pre-Solicitation · Pacific Air Forces (USAF)
Event management, design, production, and execution services for the Independence Day celebration 2026 at the Science Museum Limited / Sole Source Justification · Department of State —
Air Force Anniversary Event Pre-Solicitation · Air Force Test Center (AFMC)
PKA - USAF Band – Production Services BPA Solicitation · District Washington (HAF)
Air Boss Service (Airshow 2027) - Beale AFB CA Solicitation · Air Combat Command (USAF)
PKB SOF Week Cape Demo SOCOM Solicitation · Air Mobility Command (USAF)
Static Displays - Commemorative Air Force Central Texas Award Notice · Air Education and Training Command (USAF) —
Airshow Support Pitch Day Event at AFDW Small Business Summit Special Notice · Air Combat Command (USAF)
Offutt AFB FY26 Air Show: TBM Avenger for Static Display Solicitation · Air Combat Command (USAF) · FA460026Q0031
Intent to Sole Source- Vex Robotics National Competition Registration Fees Award Notice · MICC Fort Sam Houston —
Offutt AFB FY26 Air Show: TBM Avenger for Static Display Pre-Solicitation · Air Combat Command (USAF) · FA4600_TBM_Avenger_Static
Air Boss (Airshow 2027) Pre-Solicitation · Air Combat Command (USAF)
Navy Junior Reserve Officers Training (NJROTC) National Competition Solicitation · Naval Supply Systems Command (Navy)
P-51D Aircraft for Aerial Demonstration and Static Display Pre-Solicitation · Air Combat Command (USAF)
R701 - Purchase of Digital Ad. Solicitation · Naval Supply Systems Command (Navy)
Event Planner for Independence Day Celebration Solicitation · Department of State
Notice of Intent to Sole Source to Commemorative Air Force Special Notice · Pacific Air Forces (USAF)
Purchase of Recruiting Event Solicitation · Naval Supply Systems Command (Navy)
Event Management Services for Freedom 250 Celebration Solicitation · Department of State · 19UZ8026Q0008
Air Show Aerial Performance : Two (2) T-28 Trojans Pre-Solicitation · Air Combat Command (USAF)
Air Show Aerial/Static: C-47 Pre-Solicitation · Air Combat Command (USAF)
National Veterans Golden Age Games (NVGAG) PICKLEBALL TOURNAMENT EVENT MANAGEMENT Solicitation · VA Strategic Acquisition Center Frederick
Request for Information / Sources Sought - Airshow Management Pre-Solicitation · Air Combat Command (USAF)
Event Management Services for Freedom 250 Celebration Pre-Solicitation · Department of State · 19UZ8026Q0008
R701 - Purchase of Recruiting Event Solicitation · Naval Supply Systems Command (Navy)
2026 Offutt AFB Air Show Narrator Pre-Solicitation · Air Combat Command (USAF)
Airboss Services Solicitation · Air Combat Command (USAF)
2026 Maxwell AFB Beyond The Horizon - Premium Seating Pre-Solicitation · Air Education and Training Command (USAF)
Airshow Narrator & Sound/ Audio Technician Solicitation · Air Combat Command (USAF)
Cape Canaveral Space Force Station - 10 Miler Marathon Services Solicitation · Air Force Space Command (USAF) · FA252125QB095
R701 - Purchase of Access to Arizona Interscholastic Association (AIA) Solicitation · Naval Supply Systems Command (Navy)
Spelling Bee Competition Pre-Solicitation · Department of State
Raiders Challenge Award Notice · MICC Fort Sam Houston · W9124D25PA199 —
Raiders Challenge Solicitation · MICC Fort Sam Houston · W9124D25QA221
NASCAR Chicago Street Race-NRC, NTAG Solicitation · Naval Supply Systems Command (Navy)
10 Miler Marathon Services Pre-Solicitation · Air Force Space Command (USAF)
Air Boss for 2025 Joint Base Andrews Air Show Solicitation · District Washington (HAF)
Cape Canaveral Space Force Station - 10 Miler Marathon Services Pre-Solicitation · Air Force Space Command (USAF) · FA252125QB095-8
CANCELLATION NOTICE - Air Boss Special Notice · Air Education and Training Command (USAF) —
JROTC Co-Curricular National Drill Championship Solicitation · MICC Fort Sam Houston
Show 40 more

Latest 50 of 355 listed here. See the rest on GovTribe.

Size standard history

Federal Register rules that named this code

Final rule Published Effective
Small Business Size Standards: Adjustment of Monetary-Based Size Standards, Disadvantage Thresholds, and 8(a) Eligibility Thresholds for Inflation 87 FR 69118 · 3245-AH93
Small Business Size Standards: Education Services; Health Care and Social Assistance; Arts, Entertainment and Recreation; Accommodation and Food Services; Other Services 87 FR 18646 · 3245-AG88
Small Business Size Standards: Adjustment of Monetary-Based Size Standards for Inflation 84 FR 34261 · 3245-AH17
Small Business Size Standards: Inflation Adjustment to Monetary Based Size Standards 79 FR 33647 · 3245-AG60
Small Business Size Standards: Arts, Entertainment, and Recreation 78 FR 37417 · 3245-AG36
Small Business Size Standards: Inflation Adjustment to Size Standards, Business Loan Program, and Disaster Assistance Loan Program 73 FR 41237 · 3245-AF41
Small Business Size Standards, Inflation Adjustment to Size Standards; Business Loan Program; Disaster Assistance Loan Program 70 FR 72577 · 3245-AF41
Small Business Size Standards; Adoption of Size Standards by 2002 North American Industry Classification System for Size Standards 67 FR 56905 · 3245-AF00
Small Business Size Standards; Inflation Adjustment to Size Standards 67 FR 3041 · 3245-AE56
Small Business Size Regulations; Size Standards and the North American Industry Classification System 65 FR 30836

Proposed size standard changes

Proposed rule Published Comments
Small Business Size Standards: Monetary-Based Industry Size Standards 90 FR 41168 · 3245-AI12 Closed Oct 21, 2025No final rule found

From the NAICS codes each rule's amendments to 13 CFR 121.201 name. Rules that print their size standard tables as images aren't listed.

Quick answers

What is NAICS 711320?

NAICS 711320 is Promoters of Performing Arts, Sports, and Similar Events without Facilities, a national industry in NAICS 71, Arts, Entertainment, and Recreation.

What is the NAICS code for concert booking agencies?

The NAICS code for concert booking agencies is 711320, Promoters of Performing Arts, Sports, and Similar Events without Facilities.

What is the NAICS code for fair promoters without facilities?

The NAICS code for fair promoters without facilities is 711320, Promoters of Performing Arts, Sports, and Similar Events without Facilities.

What is the NAICS code for rodeo managers without facilities?

The NAICS code for rodeo managers without facilities is 711320, Promoters of Performing Arts, Sports, and Similar Events without Facilities.

When did the size standard for NAICS 711320 last change?

The most recent Federal Register rule on record that names NAICS 711320 in the SBA's size standards is "Small Business Size Standards: Adjustment of Monetary-Based Size Standards, Disadvantage Thresholds, and 8(a) Eligibility Thresholds for Inflation" (87 FR 69118), published Nov 17, 2022 and effective Dec 19, 2022.

How much do federal agencies spend under NAICS 711320?

Federal contracts under NAICS 711320 obligated $5,976,299 in fiscal year 2025 and $37,428,175 in fiscal years 2023 through 2027.

Who are the largest contractors under NAICS 711320?

The contractors with the most obligated under NAICS 711320 in fiscal years 2026 and 2027 are Populous Event Inc. ($4,531,210), The Office Of The Commissioner Of Baseball ($1,300,000) and Commemorative Air Force ($157,210).

Which agencies buy the most under NAICS 711320?

The agencies that obligated the most under NAICS 711320 in fiscal years 2026 and 2027 are Department of the Army ($4,702,478), Department of State ($2,167,078) and Air Force ($518,751).

Which PSC codes are used with NAICS 711320?

The PSC codes with the most obligated under NAICS 711320 in fiscal years 2026 and 2027 are R499 Other Professional Services; R799 Other Management Support Services; and R708 Public Relations Services(includes writing services, event planning and management, media relations, radio and television analysis, and press services).

Where is the work under NAICS 711320 performed?

By place of performance, the states with the most contract obligations under NAICS 711320 over the last 12 months are Colorado ($2,654,332), Missouri ($1,876,878) and Florida ($374,815).

What is the latest contract opportunity under NAICS 711320?

The latest contract opportunity under NAICS 711320 is FY27 - Kris Allen Guest Vocalist for the USAF Band of Mid-America, solicitation from Air Mobility Command (USAF), posted October 28, 2026.

On GovTribe

See everything under NAICS 711320

  • Federal contract opportunities, awards and IDVs under this code
  • Funding analysis by contractor, agency and set-aside
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