NIGP 96179: Trade Services (Facilitation, Information, Marketing, Promotion, etc.)

NIGP 96179 Trade Services (Facilitation, Information, Marketing, Promotion, Etc.), an Item code, covers a wide range of facilitation, event coordination, and marketing support work that state and local governments procure to advance tourism, community engagement, workforce development, and strategic communication objectives. Recent solicitations show governments buying destination marketing services, community market management, tourism promotion campaigns, interpretive exhibits, promotional merchandise, event coordination, and specialized facilitation work—work that blends marketing strategy, communications, event logistics, and stakeholder engagement rather than traditional commodity procurement.

The issuing bodies span diverse jurisdiction types: municipal governments (City of DeBary, City of Holly Hill, City of Thousand Oaks, Town of Farragut, City of Orlando, City of College Park, Collier County), county systems (Sarasota County, Pinellas County, Monroe County, White County, Wicomico County Public Schools), transit and airport authorities (Orange County Transportation Authority, Sarasota County transit, Ontario International Airport, South Florida Regional Transportation Authority), state departments (Colorado Department of Natural Resources, Washington State Department of Commerce, Oregon Department of Housing and Community Services), and special districts (Monroe County Tourist Development Council, Apple Valley Airport). A standout pattern emerges: multiple Florida jurisdictions (Sarasota County, Pinellas County, Monroe County, Collier County, City of Dade Barry, City of Holly Hill, City of Orlando) account for concentrated activity, particularly in tourism and destination marketing. Representative recent opportunities include Sarasota County's RFP for a five-year marketing plan and market research for Breeze public transit (due August 19, 2026); the City of Holly Hill's RFP for weekly community market management services (due August 20, 2026); the City of Thousand Oaks' RFP/Q for community-based social marketing consulting to support building electrification and household hazardous waste initiatives (due March 3, 2026); Monroe County Tourist Development Council's RFP for Latin America sales representation (due November 3, 2026); and Collier County's RFP for a high-end tourism visitor guide (due June 3, 2026). Geographic activity centers on Florida, California, Colorado, Georgia, Tennessee, and the Pacific Northwest, with secondary activity across other states. Procurement notice types include RFP, RFQ, RFP/Q, ITQ, and IFB. Contract values where disclosed range from $10,000 (OCTA promotional items) to $286,612.70 (Colorado IBCC facilitation, sole-source), with most competitively solicited contracts in the $50,000 to $350,000 range.