NIGP 91824: Communications Consulting

NIGP 91824 Communications Consulting is an Item code covering as-needed creative services, media relations, strategic communications, brand development, advocacy, and community outreach work that state and local governments procure to advance policy, enhance public messaging, and build community engagement around major initiatives. Recent solicitations show cities, counties, and transit authorities are actively buying full-cycle brand and communications support—from conceptual strategy through campaign execution, multilingual materials, event coordination, and performance reporting—alongside specialized advocacy services (legislative and federal lobbying, policy research, and coalition building) and focused outreach for public safety, energy resilience, and transportation projects.

State and local issuing bodies span mid-sized cities (Santa Monica, North Miami Beach, Eugene, Waco, Detroit), county governments (San Mateo, Broward, Bernalillo), transit authorities (Orange County Transportation Authority), and special-purpose entities (Great Lakes Water Authority, Washington Department of Commerce). Issuing bodies are soliciting under the code across the Southwest, Southeast, Midwest, and Pacific regions, with recent high-value activity centered in California (Santa Monica, Orange County Transportation Authority, San Mateo County), Florida (North Miami Beach, Broward County), and the Pacific Northwest (Eugene, Oregon; Washington State). Representative opportunities include the City of Santa Monica RFP for as-needed communications consulting across creative services and earned media (Track 1 and Track 2 proposals due October 13, 2026); the City of North Miami Beach RFP for citywide brand development and implementation with a four-month delivery window (proposals due September 2, 2026); the Orange County Transportation Authority RFP for OC Streetcar safety awareness and public education (initial budget $200,000, proposals due September 22, 2026); the City of Eugene RFP for Community Safety Payroll Tax Communication Strategy spanning five phases August 2026–June 2027 with a $150,000–$300,000 budget (proposals due August 19, 2026); and the City of Gallup dual RFPs for state and federal lobbyist services (state proposals due August 20, 2026; federal proposals due August 6, 2026, with a $150,000–$200,000 budget range for federal advocacy). Set-asides and local preferences are inconsistently applied; some jurisdictions offer resident or minority-owned business preference (Gallup, Eugene, San Mateo, Washington State), while others issue neutral procurements. Work is active and ongoing across the code, with multiple concurrent opportunities at all budget scales from $50,000 to $885,000 initial terms.