Pay-per-Click Marketing Services
Contract vehicle Wisconsin Awarded
- Contract number
- SYS-22-8129-B
- Contracting organization
- UW-Shared Services
Vehicle facts
- UNSPSC codes
- 55121738 Retail visual identity
- 80141501 Marketing analysis
- 80141511 Market research paper surveys
- 80141604 Branding of product naming services
- 80141606 Direct marketing fulfillment
- 80141610 Close outs
- 80141630 Direct marketing print service
- 80141636 Search engine marketing
- 82101901 Radio placement
- 82101904 Cinema placement
Show all 49
- 84121610 Marketing fund
- 78101723 Sea pack distribution service
- 80141502 Distributive or service trade statistics
- 80141513 Market research one on one interviews
- 80141510 Market research telephone surveys
- 80141633 Search engine marketing
- 80141504 Preparation of commodity market surveys
- 80141500 Market research
- 82101900 Media placement and fulfillment
- 55121739 Retail visible manifestation
- 80141503 Commodity price forecasting
- 80141509 Market intelligence or competitive analysis
- 80141514 Market research mail surveys
- 80141603 Telemarketing
- 80141609 Sponsorship of event or celebrity
- 80141613 After sales programs
- 80141639 Promotional merchandise services
- 80141642 Retail storefront services
- 80141701 Direct sales services
- 80141702 Wholesale distribution services
- 80141703 Retail distribution services
- 80141704 Franchise operations
- 80141707 Partner and channel activity service
- 80142110 Lead generation
- 80142111 Legacy marketing
- 80151505 Multinational marketing enterprises
- 81112311 Retail point of sale system
- 82101902 Television placement
- 82101903 Internet placement
- 80141505 Marketing plans
- 80141506 Internet based market research
- 80141507 Consumer based research or clinics or focus groups
- 80141508 Syndicated or proprietary forecast studies
- 80141512 Market research on location surveys
- 80141601 Sales promotion services
- 80141605 Promotional merchandising service
- 80141612 Sales or marketing programs
- 80141618 Sales marketing agencies including print
- 82101905 Print placement
Vehicle details come from vendornet.wi.gov. Updated .
About this vehicle
The Pay-per-Click Marketing Services state-wide contract, established by UW-SHARED SERVICES, provides comprehensive digital marketing support for Wisconsin government entities. The vehicle covers a range of marketing services including market research, direct marketing fulfillment, marketing analysis, branding and product naming services, and visual identity development. Specifically, the contract enables state and local government agencies to procure targeted digital advertising services focused on pay-per-click platforms and strategic marketing initiatives.
The contract features Granular as a prime contractor, with an award date of June 6, 2022. The vehicle is statewide in scope, covering Wisconsin governmental entities through the University of Wisconsin System procurement mechanism. While specific total contract value was not provided, the contract was awarded following a competitive Request for Bid (RFB) process and includes clear terms of service delivery, amendment protocols, and performance expectations. The contract incorporates detailed specifications from the original bidding documents and Granular's response, with a structured hierarchy for resolving potential contractual interpretations.
Files
| File | Type | Posted |
|---|---|---|
| SYS-22-8129-B Contract - Signed.pdf |
Quick answers
Who manages contract SYS-22-8129-B?
UW-Shared Services in Wisconsin manages contract SYS-22-8129-B, awarded June 6, 2022.
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