Evaluation Factors_52.212-2.pdf

FA8601-22-Q-0140

Attachment 2

EVALUATION CRITERIA

1. Weighting Criteria. Points will be assigned to the score of each criterion in a proposal as determined by multiplying the score assigned (e.g., “0,” “1,” “2,” “3,” “4,” or “5”) by the relative weight of the individual criterion indicated. (See the Table for how to calculate points.)

CRITERIA

RELATIVE

WEIGHT

MAXIMUM POINTS

1. Technical & Production Capability 10 50 (50%)

2. Services and/or Items Offered 5 25 (25%)

3. Prior Experience Record 3 15 (15%)

4. Management Approach 2 10 (10%)

Total Points Possible 100

Evaluation factors are listed in descending order of importance; criterion number 1 is 25 percentage points more important than criterion number 2. Criterion number 2 is 10 percentage points more important than criterion number 3. Criterion number 3 is 5 percentage points more important than criterion number 4.

CRITERION 1: Technical & Production Capability CRITERION 2: Services and/or Items Offered

Score X Relative Weight = Points Score X Relative Weight = Points

5 10 50 5 5 25 4 10 40 4 5 20 3 10 30 3 5 15

2 10 20 2 5 10 1 10 10 1 5 5 0 10 0 0 5 0

CRITERION 3: Prior Experience Record CRITERION 4: Management Approach

Score X Relative Weight = Points Score X Relative Weight = Points

5 3 15 5 2 10 4 3 12 4 2 8 3 3 9 3 2 6 2 3 6 2 2 4 1 3 3 1 2 2 0 3 0 0 2 0

(1) TECHNICAL AND PRODUCTION CAPABILITY: Scores will range from “0” (unacceptable) to “5” (exhibits state-of-the-art, awarding-winning, or clearly superior technical ability to produce the required newspaper). This factor will be based upon the sample submitted by the offeror. Factors to consider include:

(a) Level of automation and materials.

Capability to print on #27.6 weight paper at a minimum, or better proposed by the offeror with accompanying rationale.

Evidence of proper printing registration.

Evidence of proper typography.

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(b) Compatibility of automation with existing PA office automation (unless other automation is provided).

At a minimum, provide detail of the proposed equipment and supplies sufficient to produce full tabloid-size camera-ready color proofs of editorial layouts. Equipment must include a Local Area Network connected laser printer, acceptable for use on Wright-Patterson network by the 88th Communication group, capable of printing 11x17 inch paper proofs at 1200 dots per inch resolution.

(c) Printing capability, production equipment, and physical plant (capabilities).

Demonstrate how the proposed equipment will efficiently publish the Skywrighter.

(d) Driving distance to the plant.

Demonstrate the plan to ensure all deadlines for delivery are met.

(2) Services or Items Offered. Scores will range from “0” (unacceptable) to “5” (the offer of equipment, such as computers or printers; or services, such as editorial or photographic services, as set in the contract solicitation that will greatly enhance the CE publication and its production).

Factors to consider include:

(a) Offer of automation equipment and the quality and amount of equipment offered.

(b) Quality and amount of services offered.

(c) Usefulness of the services or items to the PA office in enhancing the newspaper.

(d) Impact of the services or items on other parts of the contract.

(3) Prior Experience Record. Scores will range from “0” (no experience in publishing similar publications) to “5” (long-term, highly successful experience publishing similar publications).

Factors to consider include:

(a) Demonstrate the ability to have successfully produced a CE or similar publication in the past five years.

(b) Demonstrate printing ability (types of printing, history of printing similar publications).

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(c) Demonstrate success in contract performance in a timely and responsive manner.

(d) Demonstrate the capability to sell advertising and successfully recoup publication costs.

(4) Management Approach. Scores will range from “0” (approach unacceptable) to “5” (proposal demonstrates a sound and innovative approach to interfacing with the PA office and managing the CE publication operation). Factors to consider include the offeror’s proposed approach to:

(a) Interfacing with the PA staff.

Demonstrate how the publisher will meet the following: appointing an editor for the Skywrighter who will meet at least weekly with the 88 ABW/PA or designated representative to report on upcoming coverage and receive any inputs on story and photo assignments, paper layout, etc. The editor will also produce and present a yearly production schedule that will be reviewed at the weekly meeting. The meeting will generally be at 1:00 PM EST on the last working day of the week.

(b) Controlling the quality and timeliness of the finished product.

Detail how the publisher intends to ensure that the Skywrighter is delivered to the Public Affairs Office, Bldg. 10, Area A, prior to 7 AM on day of publication.

(c) Demonstrate how the publisher intends to administer a program to provide free weekly classified advertising in the Skywrighter for all Wright-Patterson personnel and their families to include military and civilian retirees residing in the local area with the exception of ads for commercial gain.

Provide rationale as to how the publisher proposes to ensure the advertisements it receives payment to run in the newspaper do not constitute a clear threat to morale and discipline of service members or present a hindrance to mission accomplishment.

(d) Demonstrate how the publisher will ensure that their personnel are properly supervised and managed.

Your responses to the factor will be evaluated in accordance with this evaluation criteria of the solicitation. All the requirements specified in the solicitation are mandatory. By your proposal submission you are representing that your firm will perform all the requirements specified in the Request for Proposal (RFP). It is not necessary or desirable for you to tell us so in proposal. Do not merely reiterate the objectives or reformulate the requirements specified in the solicitation.