C250105_PS_11-20-25.docx

This is an interoffice memorandum from the Orange County Transportation Authority (OCTA) Contract Administrator outlining the procurement timeline for RFP 250105, the OC Bus Marketing Program. The RFP will be issued on December 9, 2025, with a second public notice on December 15, 2025. Written questions from prospective bidders are due by 2:00 p.m. on December 16, 2025, with OCTA's responses to follow on December 22, 2025. Proposals must be submitted by 2:00 p.m. on January 7, 2026, followed by a pre-evaluation meeting at 4:00 p.m. the same day. The evaluation committee will review proposals on January 21, 2026, with interviews scheduled for January 29, 2026, if needed. A best and final offer opportunity may occur on January 30, 2026, with contract execution anticipated in February 2026.

The OC Bus Marketing Program has an allocated budget of $175,000 for a sixteen-month initial term. The project seeks qualified marketing consultants to provide comprehensive marketing services for the Orange County bus system. This procurement represents a competitive solicitation process with structured evaluation and selection procedures scheduled across multiple phases during the fourth quarter of 2025 and first quarter of 2026.