A06 0040479708 A14 NAMA_SignGuidelines.pdf

national mall anD memorial parks signage gUiDeLines

October 2011 gklaus Text Box

ATTACHMENT 13

1October 2011 National Mall and Memorial Parks Signage Guidelines introDUCtion national mall anD memorial parks

Located in Washington, DC, the national Mall is america’s greatest park and place of remembrance. Over fifty named destinations—monuments, memorials and museums—can be found within its over 400 landscaped acres. each year millions of visitors stroll along the several miles of paths and walkways in search of specific

Mall destinations or just discover sites and places along the way. either way, the national Mall is a big place with many things to see and do.

Why sign gUiDelines?

signs are a necessary part of any visit to the national Mall and Memorial Parks

(naMa). signs point the way, welcome visitors and provide site orientation and identity as well as important information about the individual sites. effective signage helps ensure comfortable and enjoyable visits. However, mismatched signs installed without a clear plan can detract from a visit and ultimately degrade a site and the national Mall itself. in 2011 a comprehensive sign program was approved and implemented throughout the site. each sign in the program was designed for a specific communication need while sharing design elements with all of the program signs. Most sign communication needs were anticipated, resulting in a specific sign type for nearly every type of information.

While most sign needs were considered and met during the design process, there will be need for additional signs for the Mall as time goes on; new uses, future initiatives and site changes will necessitate new signs. These guidelines have been prepared to ensure that all new signs for the national Mall are designed and fabricated to either match existing signs or share design elements from the sign program.

hoW to Use these gUiDelines any new sign need should first be compared to the naMa sign types shown in this booklet — ideally, no new sign types should be necessary. if an existing naMa sign type will work, design the new sign to match the shape, size, colors, fonts and layout of the existing sign type. note, that within most naMa sign type formats, font size may be adjusted slightly, depending on message length.

However, if it is determined that no existing naMa sign type will meet the needs for the new sign, create the new sign using the colors, fonts and layout ‘look’ of the most appropriate existing sign type.

nama revieW of sign Designs anD plans all proposed designs and sign plans and sign designs based upon these guidelines should be submitted to naMa for review and approval. Please provide in electronic form proposed sign location plans and sign designs. sign location plans may be site drawings or annotated site photographs showing proposed locations. sign designs should include proposed layouts and all text.

for more information

Contact the headquarters office the national Mall and Memorial Parks

(000 000-0000) for more information about the sign program.

Contents arrowhead/Type Fonts

Colors icon symbols/arrows

Wayfinding – sign Types

Operational – sign Types

To help visitors get oriented to the National Mall a special map was created. Designed in ‘Birdseye’ style, the map has both north-oriented and south-oriented versions. Note that in order to communicate effectively, some ‘artist’s license’ was employed, altering the exact size of certain features.

The map is best used on signs that face only either north or south.

October 2011 National Mall and Memorial Parks Signage Guidelines nama maps

PG030 SOUTH FACING MAP

PG030 NORTH FACING MAP

This map was specially designed to show East Potomac Park.

October 2011 National Mall and Memorial Parks Signage Guidelines nama maps

EAST POTOMAC PARK MAP