The Hatcher Group Inc.

The Hatcher Group Inc., The Hatcher Group Division, a woman-owned small business based in Bethesda, Maryland, delivers marketing, communications, recruiting, and logistics services to federal civilian agencies as a prime contractor under the GSA Multiple Award Schedule and agency-specific Blanket Purchase Agreements. The vendor operates exclusively as a prime (27 awards, 100% of recent activity) across non-set-aside and woman-owned small business set-aside vehicles, competing predominantly in full-and-open procurement environments with selective woman-owned small business set-aside positioning.

The Hatcher Group's customer base is heavily concentrated in federal civilian agencies with communications and talent-acquisition missions. By award count, the Department of Justice Federal Bureau of Investigation Headquarters Division dominates (12 awards, $73.2 million combined potential value), followed by the Department of Agriculture Farm Production and Conservation (3 awards, $7.8 million), the Department of Education National Assessment Governing Board (3 awards, $6.1 million), and the National Oceanic and Atmospheric Administration (2 awards, $5.5 million). However, the dollar ranking diverges sharply: the Department of Education Institute of Education Sciences (IES) anchors $2 billion in combined potential value through a single $2 billion multiple-award IDIQ vehicle, the Procurement of Research Evaluation and Statistics Task Orders (PRESTO), awarded February 28, 2023, and running through February 27, 2028. GSA's Federal Acquisition Service holds two awards worth $161.2 million in combined potential value, primarily reflecting The Hatcher Group's seat on the GSA Multiple Award Schedule itself. The IES PRESTO vehicle and the GSA MAS together represent the bulk of contract ceiling value, though actual dollars obligated across all awards total only $55.1 million (2% of combined potential value), indicating substantial unexercised capacity.

The Hatcher Group's capability portfolio centers on advertising, marketing communications, recruiting services, media buying, content development, and logistics support. Representative work includes a $12.3 million time-and-materials BPA call from an unnamed civilian agency headquarters division for human resources recruiting services (awarded September 12, 2025, through September 11, 2026), an $8.47 million labor-hour BPA call from the Department of Justice for media buying and recruitment support on behalf of NOAA's Commissioned Corps (awarded September 12, 2023), a $4.6 million woman-owned small business set-aside BPA from NOAA for advertising support to the Commissioned Corps recruiting branch (awarded September 15, 2023, through September 14, 2026), a $2.07 million woman-owned small business set-aside delivery order from the National Assessment Governing Board for logistics and audiovisual support to board meetings and report card releases (awarded October 14, 2026, through October 13, 2031), and a $697 thousand small-business set-aside delivery order from the Institute of Education Sciences for content development and deployment support to the IES Communications Management Office (awarded September 30, 2024, through February 10, 2025).

The Hatcher Group's GSA Multiple Award Schedule position carries 32 active labor categories priced from $71.28 per hour (PR Administrative Assistant, bachelor's, no clearance) to $264.75 per hour (Principal Consultant/Subject Matter Expert, bachelor's with fifteen years' experience, no clearance). Mid-range roles include Copywriter/Copyeditor ($106.07/hr), Art Designer/Interactive Designer ($119.84/hr), Communications Specialist 2 ($138.39/hr), Senior Art Director ($156.80/hr), and Management Consultant 2 ($210.60/hr). All labor categories require a bachelor's degree; no security-cleared positions are offered. The labor mix reflects the vendor's positioning in communications, creative services, and management consulting rather than technical or cleared-work domains.

Activity has contracted since 2023's nine awards. The vendor placed five awards in 2024, one in 2025, and one in 2026 (October 14, most recent). Service Contract Inventory reporting shows minimal actual invoice revenue across SCI-reportable contracts — $0 invoiced in FY2023, FY2024, and FY2025 — with less than 0.2 FTEs reported in FY2025, indicating that most awards remain early-stage or task orders have not yet been exercised to maturity. The PRESTO vehicle ceiling ($2 billion) and the GSA MAS positioning dominate the potential-value picture but have generated only token delivery-order activity to date.

Hatcher is an award-winning, full-service communications and marketing firm-and a Women Owned Small Business (WOSB) and Women's Business Enterprise (WBE)-powered by purpose. For more than 20 years, we've developed and executed effective strategies for national foundations, nonprofits, coalitions, government agencies, and other mission-driven organizations. Our vision is of a just and sustainable world, with healthy & thriving communities that leave no one behind. Our diverse, 61-person staff includes seasoned strategic communications, marketing, and public relations professionals; savvy event creators; accomplished multimedia designers; digital media experts; skilled video and radio producers; and former journalists. Headquartered in Bethesda, Maryland, Hatcher has a proud commitment to building a diverse, equitable, and inclusive workplace. This commitment not only drives our organizational culture, but also allows us to deliver exceptional work.