Kick-off task order for the national education campaign & outreach contract (NEC) indefinite delivery, indefinite quantity (IDIQ)
Ended Awarded Last action
- Contract number
- 75FCMC25FJ147
- Awardee
-
IPG Dxtra, Inc. UEI RXN6RGGRJD71
- Awarding agency
-
Centers for Medicare and Medicaid Services
Department of Health and Human Services
- Obligated
- $4,866
Award facts
- Contract value 100% obligated
- $4,866.30 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- NAICS code
- 541810 Advertising Agencies
- Set-aside
- No set-aside
- Competition
- Full and Open Competition · 1 offer Multiple Award, Fair Opportunity
- Pricing
- Firm Fixed Price
- Place of performance
- New York, NY 10022, USA
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Supplemental Agreement for work within scope | $0 | |
| Original award | $4,866 |
About this award
IPG Dxtra, Inc., operating as Weber Shandwick, was awarded a kick-off task order valued at $4,866.30 under the National Education Campaign and Outreach Contract (NEC), an Indefinite Delivery, Indefinite Quantity (IDIQ) vehicle administered by the Centers for Medicare and Medicaid Services (CMS). This delivery order, awarded on September 22, 2025, with completion targeted for December 15, 2025, represents the initial task order under the broader NEC IDIQ contract. The award utilizes firm fixed price contracting with no set-aside designation, indicating full and open competition. Work will be performed in New York, New York, where Weber Shandwick will support CMS's strategic communications and outreach initiatives.
Weber Shandwick is an established federal contractor specializing in public relations, strategic communications, and health-related marketing campaigns for federal health agencies. The company holds a $5 billion multiple-award IDIQ contract with CMS that authorizes development and implementation of integrated national communications campaigns for Medicare, Medicaid, and the Health Insurance Marketplace programs. Under this framework, Weber Shandwick develops campaign strategies, implements large-scale communications initiatives targeting populations up to 50 million, and creates campaigns designed for underserved and multicultural communities. The firm's expertise encompasses media planning, performance tracking, and application of quantitative and qualitative measurement techniques to evaluate campaign effectiveness, positioning it as a key communications partner for CMS's public health and insurance enrollment initiatives.
Quick answers
Who was awarded contract 75FCMC25FJ147?
75FCMC25FJ147 was awarded to IPG Dxtra, Inc. by Centers for Medicare and Medicaid Services (Department of Health and Human Services) on September 22, 2025.
How much is contract 75FCMC25FJ147 worth?
The government has obligated $4,866 on 75FCMC25FJ147.
Is contract 75FCMC25FJ147 an order under another contract?
Yes. 75FCMC25FJ147 is a delivery order under 75FCMC25DJ007, an indefinite delivery contract, on National Education Campaign and Outreach Contract (NEC).
Was contract 75FCMC25FJ147 competed?
The extent of competition for 75FCMC25FJ147 was full and open competition. The government received 1 offer.
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