Coley & Associates, Inc.

Coley & Associates, Inc., a Service-Disabled Veteran-Owned Small Business headquartered in Spring Branch, Texas, operates as a prime contractor (99% of recent awards) delivering training development, e-learning courseware production, mentoring services, and IT solutions to federal agencies across the civilian and defense portfolios. Coley competes predominantly under SDVOSB set-asides and full-and-open vehicles; SDVOSB designation recurs across recent prime work, though many task orders carry no set-aside marking despite the vendor's certified status.

The vendor's customer concentration is extreme and driven by two IDV vehicles with outsized potential-value ceilings. The Department of Veterans Affairs Strategic Acquisition Center Frederick anchors the portfolio—20 awards with $25.03 billion combined potential value, nearly 71% of the vendor's total potential value across all 245 awards. GSA Federal Acquisition Service places second ($5.02 billion across 4 awards), followed by the Department of the Navy Naval Sea Systems Command ($3.96 billion across 4 awards). These three customers account for 97% of combined potential value. The concentration by award count is far more distributed: Small Business Administration Office of Government Contracting and Business Development leads with 22 awards ($55 thousand) and the VA Strategic Acquisition Center carries 20 awards; the next tier includes Department of Veterans Affairs Headquarters (17 awards, $30 million), Defense Logistics Agency Headquarters (16 awards, $347 thousand), and Department of the Air Force (10 awards, $592 thousand), together representing only 35% of total award count. The gap between these rankings reflects the vendor's positioning on high-ceiling, low-call-velocity IDVs at VA and Navy, versus smaller, frequent task orders at SBA and within the VA headquarters structure.

Coley's work splits across professional and management development training (70 awards), computer-related services (69 awards), and administrative and management consulting (26 awards). Representative prime work includes a $2.18 billion delivery order under the VECTOR indefinite delivery vehicle with VA Strategic Acquisition Center Frederick for professional development and training support (awarded September 7, 2025, SDVOSB set-aside); a $1.78 million purchase order for clinical online courseware from VA Strategic Acquisition Center Frederick (awarded March 21, 2024); a $665.6 million delivery order with Air Education and Training Command for Air Force Combatives Manager Instructor services under the Multiple Award Schedule (awarded September 30, 2022); a $9.5 million single-award Blanket Purchase Agreement with Naval Facilities Engineering Command for centrally managed non-technical training services (awarded October 31, 2022, no set-aside used); and a $6.88 million multiple-award BPA with VA Strategic Acquisition Center Frederick for ADDIE e-learning course production (awarded May 31, 2022, SDVOSB set-aside). Coley also holds a $1 billion single-award BPA with Federal Aviation Administration's Headquarters for IT, program management, and financial management services (awarded February 25, 2022, running through September 30, 2029). Recent smaller task orders include a $92.6 thousand delivery order with the Air Force for ESL instructor services at Maxwell Air Force Base under the Multiple Award Schedule (awarded May 18, 2026) and several BPA calls for synchronous instructor-led training on systems thinking and strategic thinking with Naval Facilities Engineering Command ($5.7 thousand and $2 thousand respectively, awarded May and April 2026).

Coley places 140 task orders against the GSA Multiple Award Schedule with $126.5 million combined potential value. The VA Analysis Design Development Implementation and Evaluation vehicle accounts for 41 task orders ($4.6 million combined potential value). The VECTOR IDIQ carries 4 task orders ($9.9 million combined potential value). The Blanket Purchase Agreement SBAHQ17A0012 (an SBA vehicle) holds 17 task orders ($56 thousand combined potential value). Information Technology Schedule 70 carries 3 task orders ($190 thousand combined potential value).

Activity per year shows volatility: 13 awards in 2022, 2 in 2023, 15 in 2024, 6 in 2025, and 3 in 2026 (through May). Five awards with combined potential value of $3.5 million reach ultimate completion within the next twenty-four months and therefore face recompete exposure.

On federal service contracts captured in the Service Contract Inventory above the $150,000 reporting threshold, Coley invoiced $5.5 million across FY2023–FY2025 as a prime: $2.3 million in FY2023 across 5.3 FTEs, $2.7 million in FY2024 across 5.7 FTEs, and $409 thousand in FY2025 across 1.7 FTEs. Median government-paid rates on SCI-reportable prime contracts ran around $270/hr, with senior labor pricing through $6,677/hr. Across SCI-reportable prime contracts, Coley subcontracted an average of 20% of contractor hours to eight named subcontractors; the vendor builds roughly 80% of its delivery in-house on federal service work. Coley subcontracts to ASM Research, LLC on Army Training Requirements and Resource System (ATRRS) work (two modifications for funding and incremental contracting dated August 14, 2024, and February 23, 2024).

The vendor's GSA Multiple Award Schedule footprint includes 56 active labor categories ranging from $58.76/hr (Technical Writer) to $286.93/hr (Simpligov Implementation Consultant), spanning bachelor's and master's-degree credentials with no security-cleared roles. The labor portfolio emphasizes training development, design, and consulting disciplines.

Coley also acts as recipient on three SBA 7(j) Technical Assistance federal grants (CFDA 59.007) totaling $505 thousand to deliver entrepreneurial training, federal contracting support, technical assistance, and business counseling to small disadvantaged businesses participating in the SBA 8(a) Business Development Program. Grants were awarded for performance periods October 2022–September 2023 ($175 thousand), September 2024–September 2025 ($165 thousand), and September 2025–September 2026 ($165 thousand).