Integrated Ticketing System for Entertainment Venues

Volusia County, through the Ocean Center and Lyonia Amphitheater, is seeking proposals for an Integrated Ticketing System (RFP #25-P-163JJ) to replace their current Ticketmaster agreement. The comprehensive ticketing solution must support multi-venue operations with high-volume, concurrent events, accommodating digital and printed ticket delivery methods while guarding against resale and access control issues. Key system requirements include seamless integration with existing payment systems (Grant Street/Payment Express), robust CRM and marketing tools, extensive reporting features, and ADA WCAG 2.1 Level AA compliance. The system will serve venues with significant capacity, including the Ocean Center's arena (8,400 seats), exhibit hall (5,000 seats), ballroom (1,000 seats), and the Lyonia Amphitheater (700 outdoor seats). Evaluation criteria will assess system capabilities, service/support, implementation plan, pricing, experience, references, and marketing capabilities, with a total possible score of 100 points. The procurement timeline includes a pre-proposal meeting on October 23, 2025, with questions due by October 29, 2025, and proposals due by November 12, 2025, at 3:00 pm. The initial contract term will be four years, with options to renew for two additional one-year periods.

While no specific set-aside designations were explicitly mentioned, the current incumbent is Ticketmaster, and the county seeks a vendor capable of providing a sophisticated, data-driven event engagement platform. The system must integrate with existing payment infrastructure, specifically Grant Street/Payment Express, and support the county's goal of enhancing patron experiences and driving sustainable revenue growth. Insurance requirements are comprehensive, including Workers Compensation, Commercial General Liability (with $1M per occurrence and $2M aggregate), Auto Liability ($500,000 Combined Single Limit), Professional Liability ($1M per claim), and Cyber Insurance ($2M each claim and aggregate). Although a specific budget range was not disclosed, the RFP suggests the county is investing significantly in modernizing its ticketing infrastructure, with the Ocean Center having recently generated $114.3 million in economic benefit and attracting 513,000 guests in 2024. Vendors will need to demonstrate extensive experience in multi-venue ticketing solutions, advanced technological capabilities, and a proven track record of supporting large-scale entertainment and event management platforms.