Advertising and Media Related Services

Lamar State College Orange (LSCO) is soliciting proposals from qualified vendors to provide Advertising and Media Related Services for its Marketing/PR Team. The two-year contract will require the selected vendor to provide creative services, brand management, and media placement and client management. Key objectives include enhancing LSCO's brand and marketing efforts. Proposals are due by August 8, 2024 at 2:30 PM Central and will be evaluated based on the vendor's experience, methodology/approach, reputation, and pricing. LSCO has determined that subcontracting opportunities are probable under this RFP, and a HUB Subcontracting Plan is a required element of the proposal.

LSCO is a Texas state agency, and the contract will be governed by Texas laws and regulations. The college has an in-house marketing team, and the selected vendor will be expected to integrate with the college's existing marketing systems and data. While LSCO has consistently invested in marketing efforts since 2012, this contract will be a continuation of existing marketing programs. The RFP does not specify an award value or budget range, but the college is seeking the best value proposal.