Tabulation__Names_Only.pdf

This is a bidders' tabulation document for a Request for Proposals issued by Space Coast Area Transit, a public transportation department of Brevard County, Florida, for comprehensive marketing services. The RFP No. 2-26-05 solicits proposals from full-service advertising and marketing agencies to develop and manage an integrated, data-driven marketing program encompassing strategic planning, brand development, digital platform management, public relations support, social media strategy, event planning, and transit advertising sales. The program targets ridership growth across 23 fixed-route bus lines, paratransit, and vanpool services serving Brevard County's 667,900-person population and approximately 6,462 weekly transit passengers. The RFP opened on August 28, 2026 at 9:00 a.m., with proposals originally due August 21, 2026 at 10:00 a.m. The contract term is five years with firm pricing for the first thirty-six months. One contractor, Space Coast Advertising Consortium, Inc. of Cocoa, Florida, submitted a proposal. The tabulation document indicates that a detailed evaluation and recommended award decision would be released at a later date.

The RFP requires proposers to submit a comprehensive Ridership Growth Plan with defined short- and long-term objectives and key performance indicators, along with pricing for media and collateral production charges and annual website hosting and maintenance costs. Proposers must maintain general liability insurance of $1 million combined single limit, auto liability of $1 million combined single limit, and professional liability insurance of $2 million per claim extending four years post-service. A minimum of five years' transit marketing experience is required. The successful proposer assumes full responsibility for existing transit advertising contracts and unamortized production costs as of September 30, 2026, with all outstanding contract values due by October 15, 2026 via certified cashier's check. Federal Transit Administration funding applies, triggering FTA compliance requirements including DBE participation provisions and civil rights protections. All marketing materials, graphics, and creative deliverables become county property upon completion.