PWS FA4600-06-F-8307.doc

Precision Influence Targeting (PIT)

1.0

DESCRIPTION OF SERVICES

1.1 Scope: The JIOC is the joint center of excellence for information operations (IO). JIOC plans, integrates, and synchronizes information operations in direct support of Joint Force Commanders and serves as the USSTRATCOM lead for enhancing information operations across the Department of Defense. The Precision Influence Targeting Division (PIT), JIOC J26, specializes in “human factors” influence operations targeting significant individuals and groups at any level of organization or government. The PIT draws on senior level behavioral science experts and other subject matter experts (SMEs) to analyze all-source data and prepare target support folders. Increasing requirements from JIOC’s supported elements necessitate expansion of the PIT program.

1.2 Background: In late February 2003 the Deputy Director for Information Operations (DDIO) and The Joint Staff J39 tasked JIOC/J52 (now J2) to use available information technology to provide psychological/personality information that major intelligence agencies could not provide due to manning shortfalls.

Since then, the J2 developed a number of intelligence support/IO strategies, processes and products in support of the Combatant Commanders (CCs). The J2 now provides psychological perspectives and human factors target support folders based on current JIOC and CC requirements. These products have greatly aided in furthering U.S. goals and objectives in selected Areas of Responsibility (AOR). The JIOC is expanding the JIOC/PIT capabilities to encompass a wider operational environment in the formulation of PIT strategies.

1.3 Objective: Utilize contractor expertise to leverage information technology (IT), human factors profiling, social science methodologies, and intelligence analysis in order to provide actionable human factors targeting support folders to CCs. The PIT Division requires a base of human factor experts with experience in IO and IT, as well as a strong operational and technical background, to support on-going military operations with special emphasis on practical application of influence targeting. Human factors is defined as the psychological, cultural, behavioral, and other human attributes that influence decision-making, the flow of information, and the interpretation of information by individuals or groups at any level in any state or organization.

1.4 Place of Performance: JIOC, Bldg. 2007, San Antonio, TX, is the primary location. Alternate locations, within San Antonio, may be directed by the government.

1.5 Tasks: General: Contractor shall provide the following intelligence, operational, analytical services and IT technical support:

1.5.1: Specialized Senior-level PIT Support:

1.5.1.1 Use available IT capabilities to apply the known psychological, social, cultural and human factors disciplines and knowledge of DoD capabilities to identify and effectively engage individuals or groups of interest who can be manipulated by IO efforts in support of CC efforts in country.

1.5.1.2 Develop and apply human factors targeting techniques, tactics, and procedures to produce clear concise targeting support folders with actionable information as specified by the requestor.

1.5.1.3 Coordinate within JIOC/J2 and the Intelligence Community to obtain the information required, submit requests for information to fill identified gaps and input evaluations back into the IC once information is received.

1.5.1.4 Develop and maintain Collection requirements outreach program using IT databases and collaborative processes to support the development of PIT target folders and products.

1.5.1.5 Develop and maintain usable database information supporting target sets assigned to human factors research. Develop and maintain visualization products to support information operations planning activities. Contribute to the development of the JIOC Decision Support Framework (JDSF), an IO intelligence portal supporting IO planning.

1.5.1.6 Collaborate and conduct joint projects with Subject Matter Experts (SMEs) in DoD and non-DoD agencies.

1.5.1.7 Provide psychological perspectives or other in-depth papers as directed. (CDRL A003)

1.5.1.8 Attend conferences and participate in working groups as directed. (CDRL A002)

1.5.2 Editor:

1.5.2.1 Guide PIT processes, ensuring high quality human factors (HF) analysis are incorporated into all PIT products.

1.5.2.2 Review all input into the JIOC Decision Support Matrix (JDSF) Attribute Trees, for content quality and consistency, and will have editing authority of all JIOC-original input.

1.5.2.3 Ensure psychological perspectives and assessments are written, and include proper documentation and classification markings. (CDRL A003)

1.5.2.4 Review all publications (such as articles for the IO Spheres magazine) attributable to PIT.

1.5.2.5 Ensure PIT analysts identify information gaps, and initiate collection requirements through the J2 Collection Manager.

1.5.3 Marketing Expert and PIT Coordinator:

1.5.3.1 Provide support with a strong marketing background and serve as the primary focal point between the PIT, the CCs, and other DoD and non-DoD organizations.

1.5.3.2 Lead collaborative efforts between PIT and the Intelligence Community, and assist the PIT editor (above) in determining CC requirements.

1.5.3.3 Create plans and strategies to assist in achieving the target objectives. (CDRL A003)

1.5.3.4 Develop and coordinate multimedia packages—letters, brochures, video, or other products to support objectives. (CDRL A003)

1.5.3.5 Write draft speeches or talking papers for senior government or key communicators. (CDRL A003)

1.5.3.6 Represent the JIOC PIT cell at conferences. (CDRL A002)

1.5.3.7 Anticipated travel of this position will be approximately 5 working days per month. (CDRL A002)

1.6 Deliverables.

1.6.1 Progress Report/Program Progress Report and Quarterly Management Review. These reports will be submitted monthly within 5 working days at end of period. (CDRL A001)

1.6.2 Conference Minutes/ Meeting Minutes and Trip Reports. These reports are required to document the results of trips, studies, and analyses as tasked by the requiring office. These reports are to be submitted within 5 working days after completion of travel. (CDRL A002)

1.6.3 Technical Reports. Studies, Technical Reports, and Information Papers are required to document the results of studies and analyses as tasked by the requiring office. These reports will be submitted within 5 working days of end of activity. (CDRL A003)

1.6.4 Socio-Economic Report. If the task order is awarded to a small business contractor the Socio-Economic Report is due yearly to the Contracting Office. (CDRL A008)

1.6.5 Funds and Man-Hour Expenditure Report. A monthly status report is required to document activities accomplished, agreements reached, and resources (man-hours and funds) utilized. Submit a quarterly progress report that summarizes the results of all work performed, the type and amount of effort (man-hours), expenses incurred, deliverables completed, work in process, percentage of annual effort expended by effort, problems encountered, recommended solutions and work planned during the next reporting period. These reports are to be submitted within 5 working days at end of month/quarter. (CDRL A009)

2.0

SERVICE DELIVERY/TASK SUMMARY

PERFORMANCE

OBJECTIVE

SOW

PARAGRAPH

REFERENCE

PERFORMANCE

THRESHOLD

As required by Gov with 99% accuracy & no more than one customer complaint

As required by Gov with 99% accuracy & no more than one customer complaint

Develop and maintain Collection requirements outreach program

As required by Gov with 99% accuracy & no more than one customer complaint

As required by Gov with 99% accuracy & no more than one customer complaint

3.0

WORKING SPACE/MATERIAL/EQUIPMENT

3.1 The Government will provide access to relevant government organizations, information, and documentation, manuals, text briefs, and associated materials as required and available. Access will be granted to classified networks as directed by the designated security authority.

3.2 The Government will provide access to facilities, office space, supplies and services, to include workstations, computers and phones. Access will be granted to classified and unclassified military local area network (LAN) services, LAN support, telephones, and reproduction facilities. If the contractor determines additional equipment is required, the contractor shall notify the government, in writing, of the applicable information/equipment required to accomplish the required task(s).

4.0 GENERAL INFORMATION

4.1 Personnel Qualifications. The contractor shall possess the necessary training, qualifications, and clearances to accomplish all tasks identified in this SOW. Resumes may be submitted for validation of skill sets.

4.1.1 Senior-level Personnel: Clinical Psychologist, Cultural Anthropologist, Social Psychologist, and/or Forensic Psychologist): at least one must be a Cultural Anthropologist (preferred) or Social Psychologist.

· These personnel must have senior-level experience and relevant knowledge in their fields, as well as an understanding of IO and influence targeting.

· At least one of the individuals should have background in Middle Eastern cultures and/or counter-terrorism.

· Contractor must be able to demonstrate the ability to adapt methodologies of the respective disciplines and utilize the personnel’s expertise into human factor (HF) analysis involving individuals, groups, and their operational environments.

· Inter-agency experience with DoD and/or non-DoD institutions is considered desirable

· Senior-level experience in the behavioral sciences.

· Security Clearance: Eligible for TS/SCI, with additional intelligence caveats.

· Demonstrate a thorough understanding of HF analysis, including Psychological Operations (PSYOP), Military Deception (MILDEC), Strategic Communications, and Public Diplomacy.

· Demonstrate an ability to write concisely and determine IO implications of HF-related information, including psychological, behavioral, cultural, social-economic, and environmental impact on individuals, organizations, or other groups.

· Demonstrate an ability to discern and act upon emerging trends in the intelligence inter-agency community, determining how PIT products can be effectively integrated.

· Demonstrate an ability to assess social science methodology and recommend new approaches for PIT use.

· Demonstrate an ability to collaborate and work for extended periods with subject-matter experts in DoD and non-DoD agencies.

· Demonstrate proficiency in standard office software products

4.1.2. Editor:

· Senior-level knowledge in liberal arts, social sciences preferred. Extensive experience in journalism, writing, or editing.

· Demonstrate a thorough understanding of HF analysis, including Psychological Operations (PSYOP), Military Deception (MILDEC), Strategic Communications, and Public Diplomacy.

· Demonstrate the ability to write concisely and determine IO implications of HF-related information, including psychological, behavioral, cultural, social-economic, and environmental impact on individuals, organizations, or other groups.

· Demonstrate the ability to incorporate all aspects of IO analysis, including PSYOP, MILDEC, operational security (OPSEC), electronic warfare (EW), and Network Warfare Operations (NWO)

· Demonstrate the ability to discern and act upon emerging trends in the intelligence inter-agency community, determining how intelligence related products can be effectively integrated.

· Demonstrate the ability to coordinate with staffs, and collaborate with outside units in obtaining intelligence requirements.

· Demonstrate the ability to collaborate and work for extended periods with subject-matter experts in DoD and non-DoD agencies.

· Be proficient in standard office software products and familiar with DoD data search engines.

· Security Clearance: Eligible for TS/SCI, with additional intelligence caveats.

4.1.3 Marketing Expert and PIT Coordinator

· Extended experience and knowledge in journalism, advertising, or communications.

· Background indicates strong background in the following marketing skills:

· In depth knowledge of media and marketing.

· Strong verbal and written communication skills.

· Decision making skills.

· Planning and organizational skills.

· Ability to prepare and make presentations at all levels of command.

· Demonstrates background in strategic market demographic analysis

· Knowledge of market analysis tools and methodology.

· Demonstrates an understanding of Web technologies.

· Knowledge of Strategic Communications and Public Diplomacy.

4.1.1 Key Personnel. The contractor must identify key personnel in the technical proposal. Resumes are required before new personnel are added to this task, with approval of both the USAMS Contracting Officer and the JIOC Client Representative.

4.1.2 The contractor shall have senior-level experience in social science analysis in a combination of skill sets (Clinical Psychology, Forensic Psychology, Cultural Anthropology, and/or Social Psychology) is highly desired.

4.2 Travel. The contractor shall be required to attend meetings, briefings, or perform other related travel. Temporary Duty (TDY) will be performed as required by the tasking, approved and authorized by the QAP. All travel will be performed on a reimbursable basis. A trip/test report will be provided to the QAP within five (5) workdays after completion of the trip.

The contractor shall be responsible for making arrangements for all airfare, car rental, lodging, and subsistence required for approximately eight (8) trips a year consisting of five (5) days duration. The contractor shall be responsible for tracking travel expenditures and reporting usage rates in the Performance and Cost Report. The Joint Travel Regulations (JTR) (Current Volume) shall be used for guidance.

4.3 Period of Performance. The period of performance for this task order is from contract award for a period of 12 consecutive calendar months, with two (2) option years. Please price out the base year and two option years separately.

4.4 Security. Contractor personnel shall possess a Top Secret security clearance at time of Task Order award and must be eligible for Sensitive Compartment Information (SCI) access. Contractor personnel shall follow and meet the security requirements as given in the DD Form 254. The contractor shall not divulge any information about files, data, processing activities or functions, user ID’s, passwords or other knowledge that may be gained to anyone who is not authorized to have access to such information. Contractor personnel shall abide by all Personnel shall adhere to the Privacy Act, Title 5 of the U.S. Code, Section 552a and applicable agency rules and regulations. Ongoing clearance requirements during the period of performance will be coordinated with the Government’s technical point of contact and his security staff. Access will be required to cleared facilities including, but not limited to, the JIOC SCIF, Bldg. 2007.

4.5 Quality Control. The contractor shall develop and maintain a quality program to ensure services are performed in accordance with commonly accepted commercial practices. At a minimum, the contractor shall develop quality control procedures that address the areas identified in paragraph 2, Service Delivery Summary. The contractor’s quality control plan shall be submitted to the government within 30 days of contract award.

4.6 Quality Assurance. The government will evaluate the contractor’s performance by appointing a representative(s) to monitor performance to ensure services are received. The government representative will evaluate the contractor’s performance through intermittent inspections of the contractor’s quality control program and receipt of complaints from base personnel. The government may inspect each task as completed or increase the number of quality control inspections, if deemed appropriate, because of repeated failures discovered during quality control inspections or because of repeated customer complaints.

Likewise, the government may decrease the number of quality control inspections if merited by performance. The contractor shall be responsible for initially validating customer complaints. The government will investigate the complaints received from various customers.

The government representative shall make final determination of the validity of customer complaint(s), in cases of disagreement with customer(s).

4.7 Data Rights. The government has unlimited rights to all deliverables under this Task Order. The government shall retain custody of all records associated with contractor deliverables and shall have exclusive control in the distribution of all written deliverables.