Direct Mail Advertising

Code 54186
Parent/Child
Popular Federal Contract Opportunities
Not listed
Popular Federal Contract Awards
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NAICS code 54186 encompasses direct mail advertising services, focusing on the design, production, and distribution of targeted marketing materials through postal channels. These services include creating, printing, and mailing promotional content such as postcards, brochures, catalogs, and other advertising collateral intended to reach specific consumer or business demographics. The services involve strategic design, data management, printing technologies, and postal logistics to deliver marketing communications efficiently.

Federal contract awards under this NAICS code demonstrate a diverse range of mail-related services, with contract values ranging from $7,700 to $394,243 and typically lasting between six months to three years. Key agencies awarding contracts include the Department of Veterans Affairs, Environmental Protection Agency, Department of State, and Social Security Administration. Most awards are firm fixed-price purchase orders or delivery orders, with no specific set-aside designations. Frequent contractors include Streamworks L.L.C. (Imagewerks Marketing), Carahsoft Technology Corp, and ALM Global LLC, providing services such as mail services, communications subscriptions, public relations campaigns, and specialized mailing support for government programs.

The most recent federal contract opportunity involves the United States District Court for the Northern District of Florida seeking a vendor to print and outsource juror mailings. The solicitation requests services including printing summons documents, juror questionnaires, folding, envelope insertion, and mailing within 72 hours of request. The procurement is structured as a Lowest Price, Technically Acceptable (LPTA) request for quotations, with quotes due by September 20, 2024. The place of performance is Tallahassee, Florida, and the opportunity is an open-market procurement without specific set-aside designations.

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