Development and execution of social media plans, including the creation, reproduction, and delivery of materials. Through the purchase time/space, schedule, and manage social media content and…
Active Awarded Last action
- Contract number
- FA300225F0041
- Awardee
-
Gsd&M LLC UEI XYJXY3CL7K87
- Awarding agency
-
Air Education and Training Command
Air Force, Department of Defense
- Obligated
- $5,241,921
Award facts
- Contract value 67% obligated
-
- $5,241,921.01 Current, with exercised options
- $7,801,474.01 Potential, with all options
- Completion date 58% complete
-
- Current, with exercised options
- Potential, with all options
- Contracting staff
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Cost No Fee
- Place of performance
- Austin, TX 78703, USA
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Supplemental Agreement for work within scope | $0 | |
| Funding Only Action | $470,255 | |
| Funding Only Action | $2,295,950 | |
| Exercise an Option | $0 | |
| Original award | $2,475,716 |
About this award
The Air Education and Training Command issued a delivery order to Gsd&M LLC on February 1, 2025, with a ceiling value of $7,801,474.01 for development and execution of social media plans supporting Air Force recruiting and Total Force objectives. The order is structured as cost, no fee.
Place of performance is Austin, TX. Work continues through January 31, 2028. The scope includes creation, reproduction, and delivery of social media materials; purchasing time and space across platforms; scheduling and managing content; and platform operations to meet Air Force Cadet recruitment command objectives.
Description
Development and execution of social media plans, including the creation, reproduction, and delivery of materials. Through the purchase time/space, schedule, and manage social media content and platforms to meet the afac total force objectives.
Quick answers
Who was awarded contract FA300225F0041?
FA300225F0041 was awarded to Gsd&M LLC by Air Education and Training Command (Air Force) on February 1, 2025.
How much is contract FA300225F0041 worth?
The government has obligated $5,241,921 on FA300225F0041. Its potential value, with all options, is $7,801,474.
Is contract FA300225F0041 an order under another contract?
Yes. FA300225F0041 is a delivery order under FA300218D0008, an indefinite delivery contract.
Was contract FA300225F0041 competed?
The extent of competition for FA300225F0041 was full and open competition.
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