A003 DID_DI-MISC-81369.pdf

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Attached to
MEDIA BUYING SERVICES - NAVSEA ENTERPRISE RECRUITING MARKETING AND ADVERTISING
Solicitation number
N6426725Q5042
Issued by

About this file

This document is a Data Item Description (DID) for a Marketing Plan Maintenance Report with the identification number DI-MISC-81369. The DID provides detailed instructions for a contractor's report on marketing progress in the leisure travel market.

The report must include four key components: a summary of actions used to implement the proposed marketing plan, an explanation of marketing tools and techniques, timelines for advertising and promotions (including joint government activities), and goals reached with objectives for the next reporting period. The document specifies that this DID is applicable to contracts for unofficial/leisure travel services, with a contractor-generated format acceptable. The approval date is listed as 930903, and the distribution statement allows for unlimited public release.

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