250036_R000728_GMEDITS.pdf

PDF 12 KB Posted

Attached to
OC Streetcar Ridership Marketing and Customer Communications Program
Solicitation number
250036
Issued by
Orange County, California

About this file

This is a Purchase Requisition document from the Orange County Transportation Authority (OCTA) for marketing services related to the OC Streetcar project. The Authority seeks a qualified vendor to provide comprehensive marketing services and customer communications for the OC Streetcar ridership program. The contract term runs from January 1, 2026, through June 30, 2029, structured as one initial two-year term followed by one optional two-year renewal term. The requisition was entered on October 8, 2025, with an authorization date of October 21, 2025, and the current contract term expires on December 31, 2025. Project Manager Amelia Hsu (extension 5358) oversees this procurement. The requisition references Requirement #35506 from the Ellipse system and includes a single line item for marketing services.

The total contract value is $450,000 across the full term, with annual allocations of $75,000 for fiscal year 2025/2026, $125,000 for fiscal year 2026/2027, and $125,000 for each of fiscal years 2027/2028 and 2028/2029. The authorized budget for the initial purchase requisition is $200,000. This procurement is funded through departmental budgets (100% allocation to OC100) and is not identified as grant-funded, though notation indicates clarification is needed regarding grant funding status. The supplier contact is listed as Angela Rosales, and the requisition was processed by Michael Cardozo with authorization by V99999. No site visits, bidder conferences, or specific award dates are indicated in this requisition document.

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Text version

OCTA PRD

***** PURCHASE REQUISITION REPRINT *****2025/11/06 PR8001Run On:

Michael CardozoRun. By: 1Page:

Report:

- - - - - -- - - - - - - - - - - - - - Authorized - - - - - - - - - - - - - -- - - - - - Auth. By

V99999 Supplier:

Angela Rosales Auth. Value $200,000.0010/21/2025

Auth.Date

Budget Year Purchasing Question

TBD

N

Encumbered Grant Funded Is Dept Involved Warehouse

FOB

Purchasing Instructions

AMELIA HSU

Project Manager

10/08/2025MCR000728 Gina Rock Date ReqdDate EnteredSec CdRequested ByReq No

*This is same as Req #35506 from Ellipse*

To secure a vendor to provide marketing service for OC Streetcar marketing needs.

Date: January 1, 2026 through June 30, 2029

1/1/2026 - Current contract term expires 12/31/2025

Term: One two-year term and one two-year option term

FY 25/26: $75,000

FY 26/27: $125,000

FY 27-28: $125,000

FY 28-29: $125,000

Total Amount: $450,000

PM is Amelia Hsu ext. 5358

Actual PriceOrder NoDescriptionItem UOM Estimated PriceQty

$200,000.000001 EA *This is same as Req #35506 from Ellipse*200,000.001

To secure a vendor to provide marketing service

PR8001Nov 06,2025 R000728 Report:

Run. By: Michael Cardozo Req No Page: 1

Run On:

Georgia Martinez Oval

Georgia Martinez Highlight Needs to state Yes or No for grant funding for OC Streetcar marketing needs.

%100.000035 7519 OC100 0IF

PR8001Nov 06,2025 R000728 Report:

Run. By: Michael Cardozo Req No Page: 2

Run On:

File details come from the government source that posted it. Updated .