Revised_-_03_02_Digital_Media_Production_4_2_4_Construction_Model_Interactive_2022_09_06_0003.pdf

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INTERPRETIVE EXHIBIT FABRICATION & INSTALLATION
Solicitation number
140R3022R0014
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This document provides specifications for digital media productions required at the Hoover Dam Visitor Center. The Bureau of Reclamation seeks a contractor to produce several interactive touchscreen exhibits interpreting the dam's construction process. One exhibit will depict scenes from the worksite in a digital interactive format accessible via two tablets. Photographs of a physical construction model will be integrated into the interface, along with captions describing each area. Productions must consider accessibility standards including audio description and tactile interfaces. The visual design of interfaces will incorporate colors, fonts and art deco elements inspired by on-site structures. Mockups illustrate a proposed interface structure and navigation flow. This production work relates to a broader solicitation by the Department of the Interior and Bureau of Reclamation for interpretive exhibit fabrication and installation services at the Hoover Dam Visitor Center.

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DIVISION 03 DIGITAL MEDIA | SECTION 03 02 DIGITAL MEDIA - PRODUCTION | 03 02 AV Production Document

BUREAU OF RECLAMATION | Hoover Dam Visitor Center 231

September 6, 2022

4.2.4 Construction Model Interactive

Key Message

The Hoover Dam construction site was a complicated system of many moving parts and thousands of busy workers.

Visitor Experience Description

As visitors inspect the construction model, they notice small vignettes of workers scattered across the site. Using a mounted view scope, they can isolate each scene. In order to see each of the vignettes clearer and with a description, visitors can navigate through one of two tablet screens to explore the model digitally and up close. Hotspots bring visitors into the scene with close up photo vignettes and captions describing the location and type of work.

Media Digital Interactive

Format Tablets/small format touch-screens (x2)

Activation Touch activated

Audio No

Length Dwell time approx 1.5 min

CMS Not required

Network Required

Program Production Considerations

Photography of the model required, as specific views will be integrated into the touch interface

Accessibility Considerations

• These tablets provide a more accessible alternative for low vision visitors by providing up close photography of the smaller details of the model

• An analogue view-scope is also provided for visitors

• Accessible alternative included in the 0.1 Audio Description

• Tactile interface as required by accessibility standards

DIVISION 03 DIGITAL MEDIA | SECTION 03 02 DIGITAL MEDIA - PRODUCTION | 03 02 AV Production Document

BUREAU OF RECLAMATION | Hoover Dam Visitor Center 232

September 6, 2022

AV Program Production – Content Development

Area: 4.2 Join the Crew Exhibit: 4.2.4 Construction Model Interactive

[Attract – Title and Call to Action] What did the Hoover Dam look like at the height of construction?

[Main Screen – Title and Call to Action] Touch a scene to explore the worksite

[Close up/Scene Descriptions]

1. Truck Drivers

Skilled truck drivers navigated narrow, winding dirt roads to move materials in and out of the canyon. Impossible to turn the trucks around, the drivers stood up and looked behind the trucks to back them up.

2. Cableway Six Companies devised this aerial cableway so workers could quickly move supplies, equipment, and concrete in and out of the steep canyon, 24 hours a day.

3. Cableway Anchor Anchored in gorge walls, these can still be used to haul objects weighing up to 150 tons across the 1,200-foot canyon.

4. Concrete Form Workers poured concrete into hundreds of forms like this. After the concrete cooled, another layer went on top, climbing the canyon walls for two years.

5. Tool Shed

During construction, this shed held the many tools used at the dam site. After construction, it was moved to the Reclamation regional office in Boulder City and remodeled.

6. Scaffolding Carpenters built scaffolding so other workers could access and work on the concrete forms that ascended the canyon.

7. Crane Crane operators quickly and skillfully moved buckets of concrete into place while earning the project’s highest pay for a workman — $1.25 an hour.

8. High-Scalers High-scalers rappelled down the 800-foot canyon, smoothing and preparing its walls for construction.

DIVISION 03 DIGITAL MEDIA | SECTION 03 02 DIGITAL MEDIA - PRODUCTION | 03 02 AV Production Document

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September 6, 2022

Locations Hotspots and Related Content

This photograph of the model shows the hotspot locations where close up photos of the model will be featured in the interactive.

1. Trucks

2. Cableway

3. Cableway Anchor

4. Concrete Form

5. Construction Building

6. Scaffolding

7. Crane

8. High-Scalers

4.2.4 Construction Model Interactive

DIVISION 03 DIGITAL MEDIA | SECTION 03 02 DIGITAL MEDIA - PRODUCTION | 03 02 AV Production Document

BUREAU OF RECLAMATION | Hoover Dam Visitor Center 234

September 6, 2022

User Flow

This diagram describes how visitors will interact with this exhibit. With visitor flow being a large consideration, dwell time for this interactive has been kept minimal. The need for a quick visitor experience is reflected in the condensed hierarchy and the simplicity of the experience. Visitors navigate using an image of the model, to zoom into sections of interest in the model that they can explore in detail.

4.2.4 Construction Model Interactive

Wireframe

Wireframes describes the elements and composition of each screen. The visual style of the interface has yet to be developed.

DIVISION 03 DIGITAL MEDIA | SECTION 03 02 DIGITAL MEDIA - PRODUCTION | 03 02 AV Production Document

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September 6, 2022

Visual Design Approach

The colors, fonts, and style of the visuals in this digital interactive will be coordinated to complement the graphics.

Colors

Fonts

Franklin Gothic is a large family of sans-serif typefaces in the industrial or grotesque style developed in the early years of the 20th century. Franklin Gothic has been used in many advertisements and headlines in newspapers. The typeface continues to maintain a high profile, appearing in a variety of media from books to billboards.

Alternate Gothic will be used for titles, keeping them tighter and more powerful.

ITC Franklin Gothic

ABCDEFGHIJKLMNOPQRSTUV W X YZ

abcdefghijklmnopqrstuvwxyz

ATF Alternate Gothic Compressed A B C D E F G H I J K L M N O P Q R S T U V W X Y Z a b cd e f g h i j k l m n o p q r s t u v w x y z

Art Deco Elements

Art deco elements in the interface reference and take inspiration from on-site design elements at the Hoover Dam. Pictured: the railings from the parking structure.

4.2.4 Construction Model Interactive

DIVISION 03 DIGITAL MEDIA | SECTION 03 02 DIGITAL MEDIA - PRODUCTION | 03 02 AV Production Document

BUREAU OF RECLAMATION | Hoover Dam Visitor Center 236

September 6, 2022

4.2.4 Construction Model Interactive

Mock Up

The interface for the Construction Model Interactive will follow the visual style of the graphics. Using the colors and fonts described in that Section, these mock ups provide a starting point for the producer to continue to develop the exhibit look and feel.

Content represented in mock-ups may not be the most recent. Always defer to the AV Content Development sheet for the most up-to-date text.

File details come from the government source that posted it. Updated .