Public Opinion Survey

The Oregon Department of Transportation (ODOT) has issued a Request for Proposal (RFP #73000-00013839) for a comprehensive Transportation Safety Public Engagement Survey project. The procurement seeks a contractor to conduct biannual public opinion surveys focusing on transportation safety issues, with a requirement to survey a statistically valid random sample of 23,200 unique households annually. Specifically, the surveys will be conducted twice per year (in April and August) with a minimum of 1,600 completed surveys, utilizing online survey software and covering all five ODOT regions. The survey instrument must be no longer than 12 minutes, maintain a margin of error no greater than 5 percent with a 97 percent confidence level, and investigate public attitudes and behaviors related to transportation safety topics such as driving under the influence, speeding, and safety belt usage. Proposals are to be submitted electronically through OregonBuys with a 25-page limit, and will be evaluated using a 114-point system, with 26 points allocated to pricing. The evaluation will assess understanding of services, project approach, qualifications, capabilities, project team, supporting resources, and a work product sample. The proposal submission deadline is October 27, 2025, with a 180-day firm offer period.

The state encourages participation from small businesses, with specific emphasis on minority-owned, women-owned, veteran-owned, and emerging small businesses. Proposers must be certified and comply with Disadvantaged Business Enterprise (DBE) provisions and provide evidence of non-discrimination practices, employee wage equity, and sexual harassment prevention policies. The contract is federally funded through ODOT's Transportation Safety Division and aligns with National Highway Traffic Safety Administration (NHTSA) recommendations. While a specific contract value is not explicitly stated, the contract will have a not-to-exceed compensation amount and an initial term of three years with potential renewal options up to a total of five years. Contractors must demonstrate expertise in public opinion research and transportation safety, provide comprehensive reporting including raw data and topline results, and maintain specific insurance coverages including professional liability, commercial general liability, and workers' compensation. Additional requirements include developing survey instruments, creating recruitment materials, conducting surveys, and performing detailed demographic weighting and post-stratification to ensure representative sampling.