Rational 360 Inc.

Washington, DC

UEI
LWHURKJLE2C4
CAGE
845N7
Primary NAICS
541820 Public Relations Agencies
SAM.gov registration
Active through

Company facts

Self-certified in SAM.gov
  • For Profit Organization
Entity structure
Corporate Entity (Not Tax Exempt)
SAM.gov registration date
Physical address
1666 K St NW #400, Washington, DC 20006, USA
Website
rational360.com
Founded
2005
Employees
51-250
Estimated annual revenue
$10M-$50M
Industry
  1. Consumer Discretionary
  2. Media
  3. Public Relations
SIC code
87 Engineering & Management Services
Profiles

Registration and certifications come from SAM.gov and the SBA; company details from public web sources. Updated .

Contract obligations by fiscal year

Fiscal year Obligated
FY2027 To date $0
FY2026 $0
FY2025 -$26,063
FY2024 $52,264
FY2023 $526,982

Contract vehicles

Contract awards

Latest 5 listed here. See the rest on GovTribe.

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About the company

Rational PR LLC, doing business as Rational 360, is a full-service strategic communications and digital agency that provides a wide range of professional services to federal government agencies. These services include marketing, public relations, graphic design, event planning, and online training. The company holds a Multiple Award Schedule (MAS) contract with the General Services Administration, valued at up to $8 million, which allows federal agencies to easily procure its services through delivery orders. Rational 360 is registered as a for-profit limited liability company and has been active in federal contracting since at least 2018.

Through its federal contract awards, Rational 360 has provided diverse services to multiple civilian agencies. For the Department of Transportation's Saint Lawrence Seaway Development Corporation, the company has designed and managed trade show exhibits, including for events in Greece, and produced a quarterly newsletter. The United States Trade and Development Agency has contracted Rational 360 for strategic communications services to support its mission of fostering economic growth in developing countries. The International Boundary and Water Commission U.S.-Mexico has utilized Rational 360's services for conducting citizens forums. The Environmental Protection Agency Region 7 awarded a contract for public service announcements related to pesticides. The Federal Railroad Administration engaged Rational 360 for marketing and communications consulting to support its internal communications strategic plan. Additionally, the Federal Trade Commission contracted the company for on-demand training services. Most of these contracts were awarded without set-aside designations, although one award from the Saint Lawrence Seaway Development Corporation had a total small business set-aside.

SBA capabilities narrative

Rational 360 is a full-service strategic communications firm.

Quick answers

Is Rational 360 Inc. registered in SAM.gov?

Yes. Rational 360 Inc.'s SAM.gov registration is active through August 19, 2027.

What is Rational 360 Inc.'s CAGE code?

Rational 360 Inc.'s CAGE code is 845N7, and its Unique Entity ID (UEI) is LWHURKJLE2C4.

Which contract vehicles does Rational 360 Inc. hold?

Rational 360 Inc. holds a place on 2 federal contract vehicles, including MAS and PSS.

How much has Rational 360 Inc. received in federal contracts?

Federal contracts obligated $553,183 to Rational 360 Inc. in fiscal years 2023 through 2027.

What is Rational 360 Inc.'s most recent federal award?

Rational 360 Inc.'s most recent federal contract award is Posidonia trade show services & exhibit (6923G524P0061), from Saint Lawrence Seaway Development Corporation, on February 6, 2024.

On GovTribe

See Rational 360 Inc.'s full federal record

  • Federal contract awards
  • Contract vehicles
  • Funding analysis by agency, NAICS and set-aside
  • Similar vendors

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