Event Management Services - America 250 Semiquicentennial Tour

The U.S. Embassy in Kuala Lumpur, under the Department of State, is soliciting event management services for the America 250 Semiquincentennial Tour, a cultural exchange project commemorating the 250th anniversary of the United States. The contractor will be responsible for planning and executing a nationwide tour across nine locations in Malaysia, featuring 12+ booths at each location showcasing American Corners, educational programs, exchange opportunities, innovations, and cultural experiences designed to strengthen U.S.-Malaysia bilateral ties. Key requirements include booth design and setup (recommended 3x3 meters), producing 4,000 promotional materials, developing social media and traditional media campaigns, conducting pre/post-event surveys, organizing presentations with U.S. exchange and university alumni, and hosting a national kickoff event in Kuala Lumpur. The contract award will be based primarily on technical merit, past performance, and relevant experience rather than price, with contractors required to be Malaysian-based entities with valid SAM.gov registration. A virtual pre-bid conference was scheduled for August 14, 2025, at 9:30 AM, and quotations must be submitted electronically by 12:00 PM on August 30, 2025, to KualaLumpurDTO@state.gov.

This procurement does not utilize any set-aside designations and no current contractors or incumbents are identified in the solicitation documents. While no specific budget range is provided, solicitations exceeding $30,000 USD require vendors to register in SAM.gov and obtain a UEI number prior to award. The tour will span nine locations across Malaysia, with the contractor responsible for hosting approximately 300 visitors per location and providing transportation for 80 students per location. The performance period begins September 19, 2025, with the national kickoff event scheduled for either December 5 or 12, 2025, in Kuala Lumpur, and the remaining tour locations spread throughout the following year into late 2026. All services will be performed in Malaysia, with the primary place of performance being Kuala Lumpur, Federal Territory of Kuala Lumpur, and additional locations including Perak, Terengganu, and Johor, where the vendor will be responsible for venue selection.