Incite AgPro - Bid Response.pdf
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- Solicitation number
- 124065 O5
- Issued by
- Blaine County, Nebraska
About this file
This is a bid response document submitted by Incite AgPro LLC (incite.ag) to the Nebraska Department of Water, Energy, and Environment (NDWEE) in response to Request for Proposal Number 124065 O5 for the development and implementation of the Opportunity for Nebraska: Reducing Emissions and Decarbonization Program (ONE RED) Carbon Intensity Data Bank and Grants Program. The response proposes a comprehensive, enterprise-grade software platform designed to facilitate the collection, verification, and management of agricultural carbon intensity scores, enabling automated incentive payments to farmers and providing grant administration capabilities. The proposed system integrates third-party approved service provider (ASP) data uploads, producer self-service portals, secure payment processing, and advanced analytics and reporting functionality. The submission is structured around three primary deliverables: (1) a CI Data Bank system with secure data ingestion and validation; (2) a Precision Agriculture and Carbon Intensity Grants digital interface for applications and fund disbursement; and (3) comprehensive program support services including stakeholder coordination and ASP management. The contractor proposes a total not-to-exceed cost of $13,357,812 and commits to operational readiness by June 2026, with continuous service delivery through September 2029. The response includes detailed technical architecture diagrams, personnel organizational charts with named key staff members, security protocols aligned with SOC 2, ISO/IEC 27001, and NIST cybersecurity frameworks, and demonstrated experience managing similar CI scoring systems for commercial biofuel producers and agricultural cooperatives across the Midwest.
The pricing proposal reflects cost-effective, time-and-material estimates with pass-through software costs itemized separately and distributed proportionally across platform components. Incite AgPro LLC is a privately held, revenue-backed ag-technology company founded in 2021, headquartered in Sterling, Illinois, with seven-figure gross revenue in 2025 derived from recurring software licensing and CI scoring services for more than two dozen biofuel producers. The company maintains banking relationships with Sauk Valley Bank and affirms no outstanding judgments, pending litigation, or known financial reversals affecting contract performance capability. Key personnel include Preston Brown (President and Founder), Sean Kelly (Head of Technology with extensive enterprise architecture and cloud infrastructure experience), Riley Harbaugh (General Manager with agronomy and commercial operations background), and additional technical, product, onboarding, and support staff with specialized expertise in data engineering, CI modeling, and agricultural operations. The platform utilizes Microsoft Azure cloud infrastructure deployed within secured virtual networks, implements zero-trust security architecture with keyless authentication, and provides 99.5% uptime reliability through automated scaling and redundancy controls. Annual cybersecurity audits will be conducted by CISA, CISM, or CISSP-certified professionals, with continuous compliance monitoring via Microsoft Defender. The proposed system supports mobile-optimized access for rural users with limited connectivity, integrates identity verification via ID.me, processes payments through third-party gateways (PayPal Hyperwallet or Plaid) to minimize data custody risk, and maintains immutable audit logs for compliance with EPA and NDWEE reporting requirements. Incite AgPro has no history of contract defaults or terminations for cause and commits to conform fully to NDWEE's Quality Assurance Project Plan requirements, including annual data quality audits, version-locked CI calculations using the USDA FD-CIC model, and 10-year recordkeeping protocols.
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Executive Summary & Table of Contents - NDWEE ONE RED RFP Number 124065 O5
Submission Overview: Incite AgPro LLC (incite.ag) respectfully submits this proposal in response to Solicitation 124065 O5 to design, deploy, and operate Nebraska’s ONE RED Ag Data Bank and Grants Program platform. The proposed system builds upon a best-in-class carbon intensity (CI) software infrastructure and will deliver a secure, enterprise-scale CI data bank and integrated grant administration platform purpose-built to meet the technical, security, auditability, and long-term operational requirements outlined by NDWEE.
Incite.ag is an award-winning commercial-scale carbon intensity (CI) software company, founded by farmers, headquartered in the Midwest, and purpose-built to serve regulated biofuel and agricultural markets. An industry leader since 2021, the company is delivering compliance-grade CI scoring systems and data infrastructure for more than two dozen biofuel producers (with commercial success stories & software examples included), plus their agricultural cooperative and feedstock supplier networks at significant commercial scale. These systems manage tremendous volumes of acres worth of field-level data, integrate with GREET-based scoring methodologies, support multi-year audit defensibility, and operate within regulated financial environments and are backed by a team of CI and agricultural data experts.
This proposal is not conceptual. It is an extension of incite.a’s systems already operating successfully in commercial markets under high scrutiny. Our included Enterprise Technology Review, Technical Architecture Diagrams, and Vendor Security Review materials included in this proposal demonstrate the rigor of our Zero Trust security posture, audit logging, scalability controls, and operational resilience plus our overall technical expertise and understanding.
As shown in the Cost Sheet, the total not-to-exceed proposal of $13,357,812 reflects cost-effective and transparent time-and-material estimates aligned to a proven and specific software development and program administration strategy outlined in Attachment A.
Pass-through software costs are itemized separately and distributed proportionally across platform components. Our approach emphasizes:
● Enterprise-grade security without over-collection of sensitive data, Systems designed for mass participation and seasonal agricultural realities, Clear separation of duties, audit defensibility, and QAPP conformity, Payment automation without compromising fraud safeguards, Config-driven adaptability to future federal or market changes
Incite.ag is confident in its ability to deliver the ONE RED platform on schedule, within budget, and in a manner that exceeds NDWEE’s objectives for security, usability, audit readiness, and long-term program stability. Nebraska will receive a production-ready system built by operators who understand both farm-level data and regulated CI compliance environments.
Submission Table of Contents
● Attachment #1a Corporate Overview (1b Corporate Experience Whitepaper, 1c summary of personnel Org Chart & Resumes, 1d financial letter of good standing
● Attachment #2a Technical Requirements (2b technical project plan)
● Attachment #3a Cost Sheet narrative & Attachment #3b Cost Sheet - Spreadsheet
● Attachment #4 Technical Diagram / Architecture
● Attachment #5 Enterprise Technology Review & Risk Assessment
● Attachment #6 Examples & Slides
● Attachment #7 Executed Contract Agreement Form PDF https://docs.google.com/document/d/1WL6RgPhiu2GcPg7Ukkbc5EoJP1xbvKRW/edit https://docs.google.com/document/d/1VaMN45U-kurC5vQ3KpFKb98pGCGSyHe2NsEvVVjhHtg/edit?tab=t.0 https://docs.google.com/document/d/1UDfX1LEBM6i9n79LyoUK-InfiIW4XWR2/edit https://docs.google.com/spreadsheets/d/1u6BGkWF8e3w-Myl64uwP02H-WImZIGHRm07BqNQZw2M/edit?gid=0#gid=0 https://docs.google.com/presentation/d/1yxHql3Ym-kld8KLJtFcESksFhQwlnvd2kNdQ3PdgQJI/edit?slide=id.g3c939d88099_0_0#slide=id.g3c939d88099_0_0 https://docs.google.com/document/d/1_ydun5LRXRrHNaS6HyLk8DFbbeGUrucC/edit https://docs.google.com/presentation/d/1sNhsaDbNwpIQjT3sSxjtdb7xWNQNgzrEdzt6Ii9UPaI/edit?slide=id.g2b47d9dc9bb_0_987#slide=id.g2b47d9dc9bb_0_987
Corporate Overview - incite.ag NDWEE ONE RED Request for Proposal Number 124065 O5
Legal Entity Name Incite AgPro LLC (doing business as incite.ag) – 21950 Ridge Rd. Sterling, IL 61081
Business Structure
Incite AgPro LLC is a privately held ag-technology and data services Corporation headquartered in Sterling, Illinois. The company specializes in building and operating commercial-grade data capture systems and carbon intensity (CI) scoring workflows that dovetail farm-level activity to downstream biofuel production and low-carbon fuel compliance programs. Incite.ag’s work sits at the practical intersection of agriculture, data infrastructure, and regulatory execution, with a core focus on turning complex policy requirements into systems that can be implemented at scale by real producers, ethanol plants, and program administrators.
Years in Operation
Incite.ag’s first contract was established in fall 2021 and the founding team has operated continuously since inception. Since launch, the company has delivered enterprise-level CI scoring, data management, and compliance support for agricultural producers, ethanol plants, and agribusiness partners across the Midwest. Incite.ag has been purpose-built to deliver custom software solutions. The company’s systems and operating model are designed to support multi-year programs that require accuracy, repeatability, audit defensibility, and hands-on ongoing participant support from in-house experts and executives.
Financial Statements
As a privately held limited liability company and is not publicly traded, the company does not publish audited public financial statements.
Since its founding, incite.ag has operated continuously as a revenue-backed, commercial-stage ag-technology company serving regulated biofuel producers, agricultural cooperatives, and grower networks across the Midwest. The company generated seven-figure gross revenue in calendar year 2025 through recurring software licensing, CI scoring services, data infrastructure subscriptions, and multi-year compliance support engagements tied to federal and state low-carbon fuel programs.
Revenue is derived from executed commercial contracts and annual license agreements, many of which are multi-year agreements. The company has grown through disciplined customer expansion, multi-year renewals, and incremental platform investment. The recurring nature of these contracts provides financial predictability and operational stability. Operating expenses are aligned with contracted program scope, and staffing levels are scaled conservatively to ensure long-term sustainability rather than short-term growth targets, with profitability in 2026 as the top financial objective for the organization.
Incite.ag maintains appropriate liquidity and established banking relationships to support ongoing contractual obligations under multi-year engagements such as the ONE RED Ag Data Bank and Grants Program. The company’s capital structure and financial supporters are aligned http://incite.ag/ with durable program execution and regulatory reliability. Financial management prioritizes continuity, platform maintenance, cybersecurity investment, and sustained participant support over discretionary expansion.
Banking Reference: Sauk Valley Bank, 331 1st Ave Rock Falls, Il 61071 Phone: (815) 625-4375
Sauk Valley Bank serves as incite.ag’s primary banking institution and may be contacted as a financial reference upon request. A letter of good standing from Sauk Valley’s Chief Lending Officer is included in the proposal attachments (Attachment 1d SVB Financial Letter of Good Standing_incite.ag_Final)
Incite AgPro LLC affirms that there are no outstanding judgments, no pending or anticipated litigation, and no known financial reversals that would materially affect the company’s ability to perform under the proposed contract. The company understands that the State may conduct credit or reference checks as part of its evaluation process and consents to such review.
Ability, Capacity, and Skill to Deliver and Implement the Project
Incite.ag has demonstrated the technical and operational capacity to design, build, and deploy complex data systems that meet defined program requirements while remaining usable for end participants. The company’s robust platform architecture supports secure data ingestion, validation, traceability, CI calculation, audit logging, and reporting across agricultural and biofuel supply chains utilizing fully deconstructed and reverse engineered public CI models coupled with proprietary analytics and scenario testing.
Regarding implementation, incite.ag combines software development with hands-on program execution. This includes farmer onboarding, data source identification, third party API integration, data quality review, exception handling, on-call support, and documentation extraction. The company uses standardized workflows that allow programs to scale from dozens to thousands of participants without sacrificing data integrity or compliance readiness, all while allowing any grower -from a fully digitized modern data-archiving operation to an analog “shoebox” farmer- to receive a best-in-class CI scoring experience.
Incite.ag’s track record for delivering CI scoring and compliance workflows for ethanol plants and their feedstock suppliers has required alignment with evolving federal and state requirements, Complex DOE GREET architecture, including USDA technical guidance, Treasury and IRS frameworks, and LCFS-style feedstock expectations. This background directly informs the company’s ability to implement a system under the ONE RED program that meets both technical specifications and real-world operational constraints.
Contract Performance
Incite.ag has not had any contract terminated for default within the past five (5) years. The company has not received any notice to stop performance due to non-performance, poor performance, or failure to deliver contractual obligations during this period. No litigation has occurred related to contract default. Additionally, incite.ag has not had any contract terminated for convenience, non-performance, non-allocation of funds, or any other adverse performance-related reason within the past five (5) years. The company maintains disciplined project management practices, defined scopes of work, and active client communication protocols to ensure contractual obligations are met in full and on time. Its record reflects consistent performance across commercial and government-aligned engagements.
Character, Integrity, Reputation, and Judgment
Incite.ag was founded by farmers and is led by an executive team with on-farm experience, including farmers and agronomic professionals who understand the operational, financial, and compliance realities facing producers and biofuel supply chains. This background informs the company’s approach to system design, program administration, and decision-making, ensuring that technical solutions align with real-world agricultural constraints, all while carrying a midwestern commitment to serving others and approaching business with a good-faith posture that prioritizes the success of all.
The company is rooted in local rural communities and maintains close working relationships with producers, ethanol plants, and agribusiness partners across the Midwest. This proximity contributes to a strong sense of localized accountability and reinforces a practical, execution-focused culture. Incite.ag prioritizes clear expectations, transparent data handling, and conservative assumptions to protect participants from unintended compliance or audit risk. The company values data security above nearly all else, with a laser focus on ensuring that farmers engaging with an incite.ag system have full trust and transparency in how their data and scores will (or wont) be leveraged.
Incite.ag’s integrity is demonstrated through that emphasis on audit-ready documentation, traceable data workflows, grower data security and confidentiality, and clearly defined program scope. Rather than optimizing for theoretical outcomes, seeking venture-backed objectives, or delivering flash-in-the-plan solutions, the company focuses on building systems that can be consistently operated and defended over time. Judgment is exercised through disciplined change management, documented assumptions, and alignment with published technical guidance and regulatory frameworks.
The company’s reputation has been established through sustained delivery of ultra high-quality compliance-oriented data systems and support services for regulated entities. Incite.ag is trusted by thousands fuel and feedstock producers and their downstream partners because it designs and operates systems with the operator in mind, ensuring that data collection requirements are aligned with on-farm reality while still meeting regulatory and programmatic expectations.
Ability to Perform Within the Specified Time Frame
Incite.ag has repeatedly demonstrated the ability to deliver systems and program workflows within fixed timelines driven by regulatory deadlines, crop cycles, and financial reporting requirements. The company’s platform is already operational and is set to be configured, customized, and expanded to support ONE RED program requirements without the need to build foundational systems from scratch.
Because incite.ag combines existing software infrastructure with established onboarding and data collection processes, implementation timelines can be compressed while still maintaining quality control. The company’s internal project management approach emphasizes rapid CI scoping, phased delivery, and clear milestone tracking to ensure deadlines are met without introducing last-minute risk.
This execution model allows incite.ag to support both initial program launch and ongoing annual operations, including data refreshes, participant re-enrollment, and evolving reporting requirements over the life of the contract.
Mobile-Optimized Platform Architecture and Rural Accessibility
Incite.ag’s platform is engineered with a mobile-first posture to ensure usability in rural and bandwidth-constrained environments. The system operates effectively across desktop, tablet, and smartphone devices without requiring specialized hardware or high-speed connectivity.
Interfaces are lightweight, responsive, and structured to load quickly under low-latency conditions common in agricultural settings.
The platform includes automatic save functionality and session continuity safeguards, allowing users to pause and resume onboarding without risk of data loss. This is particularly important for field-based users who may experience intermittent service. Data inputs are cached and preserved in real time, minimizing frustration and eliminating the need for duplicate entry.
In addition to browser-based mobile compatibility, incite.ag supports phone-assisted onboarding workflows where participants can complete required steps via guided calls, text-based prompts, or structured email submissions. The system also accommodates non-digital participants through hybrid intake pathways, including mailed documentation. Growers without scanning equipment can utilize common retail access points (e.g., Dollar General, FedEx, or similar service providers) to share physical data via incite.ag’s pre-paid FedEx mailers (as requested during onboarding). These workflows ensure participation is not limited by connectivity, technology familiarity, or device access.
System compatibility is maintained across major operating systems and modern browsers, with structured validation to ensure consistent performance regardless of device type. This infrastructure approach ensures equitable access for producers across urban, rural, and remote geographies.
Historical and Current Performance
Since inception, incite.ag has delivered commercial carbon intensity (CI) scoring, data systems, and compliance support for a wide and diverse set of customers across the agricultural and biofuel sectors. These customers include independent ethanol producers, multi-plant biofuel operators, national and regional agricultural cooperatives, commodity originators, grower networks, land and asset managers, and producer-facing organizations. Collectively, incite.ag works with more than two dozen biofuel producers and their associated feedstock supplier and farmer networks across the Midwest and broader Corn Belt.
Engagements range from highly customized, boutique software development projects to pilot-scale on-farm data capture efforts, to fully commercialized, multi-year CI scoring and compliance programs operating at significant scale. In aggregate, these projects require incite.ag to manage large volumes of producer-level data, integrate disparate data sources, align agronomic practices with evolving program definitions, and deliver outputs that are directly used in regulated, high-stakes markets.
Representative Project Types and Deliverables (Anonymized)
To illustrate the breadth of experience without disclosing confidential customer information, incite.ag’s historic and current performance includes the following representative engagements.
All of the below experiences have been executed successfully within the past two years.
Specific client names available upon request pending the written authorization of discourse from participating client. Current NDAs in place with all clients:
● Feedstock CI Programs for Large Agricultural Cooperative (Midwest and Plains States): See attached whitepaper Corporate Experience Whitepaper 1b Design and operation of scalable CI scoring systems supporting one of the world’s largest agricultural cooperatives. This work spans pilot validation through commercial deployment and executive advisory and requires integration with grain origination systems, standardized grower workflows, ERP software centralized dashboards, and repeatable recuring data refresh processes. (Whitepaper Attached)
● Commercial CI Scoring for Multi-Plant Ethanol Operators (Upper Midwest):
Delivery of recurring, audit-ready CI scoring for multiple dry-mill ethanol facilities sourcing corn across several states. Scope includes grower onboarding, data capture across hundreds of farming operations, GREET-based CI calculation, mass balance analytics, and generation of documentation suitable for third-party verification and downstream compliance planning.
● Pilot-to-Commercial CI Programs for Independent Ethanol Producers (Illinois, Minnesota, Dakotas): Execution of structured pilot programs designed to evaluate technical feasibility, grower participation rates, data quality, and CI distribution outcomes. These pilots transition into commercial programs supporting real compliance decisions tied to 45Z and other low-carbon fuel frameworks such as the LCFS, Canada’s CFR, and ISCC.
● Custom CI Calculator and Software Development for Producer-Facing Organizations: Development of white-labeled CI calculators and reporting tools derived from GREET and USDA feedstock methodologies. These tools are designed for educational baselining, scenario analysis, and market readiness, while maintaining strict data privacy controls and methodology update pathways.
● Geospatial and Boundary-Focused Feedstock Compliance Projects: Deployment of automated, audit-ready geospatial workflows to address emerging LCFS and feedstock traceability requirements. These projects build on prior large-scale CI data capture efforts and focus on reducing friction in boundary creation while maintaining grower trust and privacy.
● Integrated Fuel and Feedstock CI Platforms for Biofuel Facilities: Licensing and enablement of CI software environments that support fuel CI scoring, feedstock CI ingestion, sensitivity analysis, reporting, and automated export of compliance-relevant inputs. These systems are used by plant management, finance, and commercial teams to inform operational and market decisions.
Personnel and Management Overview: incite.ag will deliver the ONE RED Ag Data Bank and Grants Program through a centralized executive governance model supported by defined technical leadership, structured project management, and scalable onboarding and support personnel. The proposed management approach is designed to ensure accountability at the executive level, disciplined technical execution, and consistent operational interface with NDWEE throughout the contract term.
The organizational structure reflected in Attachment 1C Personnel Flowchart establishes a clear reporting chain from the President through Product, Technology, and General Management functions, with defined support roles underneath each branch. This structure separates executive oversight from day-to-day project management while maintaining strong cross-functional coordination between engineering, data science, onboarding, and support operations. The approach ensures that system architecture decisions remain aligned with regulatory interpretation, that user workflows reflect operational realities, and that program delivery milestones are met within defined timelines. All proposed personnel identified below are existing members of incite.ag’s operational structure or dedicated roles aligned to current platform delivery. Substitution of key personnel will only occur with prior written approval from the State.
Scale, Complexity, and Operational Rigor
Across these engagements, incite.ag routinely supports programs involving millions upon millions of bushels of feedstock data. Projects often span multiple crop years and require alignment with evolving federal and state guidance, including Treasury, USDA, and LCFS-style feedstock expectations. Deliverables consistently include:
● Secure data ingestion from farm management systems, digital records, and manual sources
● Structured data validation, cleaning, and documentation workflows
● GREET and USDA-aligned CI scoring at the operation and aggregated levels
● Audit logs, attestations, and supporting documentation for verification
● Program dashboards and reporting tools used for compliance planning and financial analysis
These efforts are executed with a standard of rigor appropriate for regulated marketplaces, where reported CI values directly influence credit eligibility, monetization strategies, and audit exposure.
Multi-Channel Participant Support and Real-Time Assistance Infrastructure
Incite.ag operates a structured, multi-channel support model designed to provide timely assistance during onboarding, data submission, and ongoing participation. Support is available via direct phone, email, scheduled video sessions, and structured follow-up workflows managed by designated onboarding personnel.
The platform incorporates proactive notifications and exception monitoring, allowing staff to identify and resolve data gaps or technical issues before they affect compliance outcomes.
Support requests are tracked and documented to ensure clear resolution paths and response accountability.
Phone-based onboarding assistance is available for participants who prefer guided walkthroughs. Email correspondence is maintained with documented response timelines to ensure traceability. This approach ensures consistent support across varying levels of digital familiarity and connectivity.
The support infrastructure has been developed through commercial-scale CI program administration and is structured to scale efficiently as participation increases
Sustained Delivery and Performance Track Record
Incite.ag’s performance demonstrates the ability to operate well beyond pilot phases and into sustained, repeatable delivery. The company’s systems are actively used today to support compliance planning, commercial decision-making, and real transactions across multiple customer types. Programs are designed to function reliably over time, with annual data refreshes, participant re-engagement, and methodology updates handled without disruption to ongoing operations.
The company’s continued growth, multi-year renewals, and expansion of scope within existing customers reflect confidence in Incite.ag’s ability to deliver accurate results, maintain platform reliability, and adapt to changing regulatory and market conditions. Customers rely on Incite.ag not only for technical execution, but for disciplined program management, conservative judgment, and consistent follow-through.
Additional Information Relevant to Award Determination
Incite.ag brings several additional strengths that are directly relevant to award consideration.
The company’s Midwest location and agricultural roots provide proximity to program participants and an understanding of regional production systems. Its operating model emphasizes collaboration with growers, advisors, and processors, reducing friction and increasing program participation rates.
The company is structured to scale responsibly, with the ability to add technical, program, and support staff as participation grows or program scope expands. This flexibility is critical for multi-year initiatives such as ONE RED, where participation levels, reporting requirements, and stakeholder needs may evolve over time.
The company has also been recognized by its peers and industry as a leader in the field. This can be seen in the numerous public speaking /engagement opportunities and private article collaborations the incite.ag executive team is requested to contribute to on a recurring basis. It can also be definitively shown through incite.ag being recognized as the 2025 Carbon Intensity Scoring Software Company of the Year by Agribusiness Review.
Finally, Incite.ag approaches program delivery with a long-term mindset. Systems are designed not only to meet immediate project/grant requirements but to remain useful, maintainable, and auditable well beyond the initial funding period, ensuring durable value for the administering agency and program participants.
Key Project Executives and Personnel
Preston Brown – President & Founder – preston@incite.ag Provides overall strategic direction and product leadership. Oversees external partnerships and leads the company’s work at the intersection of agricultural data, CI scoring, and regulatory compliance, including 45Z, LCFS, and related low-carbon fuel and feedstock programs.
Sean Kelly – Head of Technology – sean@incite.ag Leads system architecture, platform security, and software development. Responsible for data infrastructure, CI modeling pipelines, audit logging, and reporting systems that support scalable, compliance-ready program delivery.
Riley Harbaugh, CCA – General Manager – riley@incite.ag Oversees farmer engagement, data collection workflows, and field-level execution. Brings hands-on agricultural operations experience and leads onboarding, data quality assurance, and producer support across active programs.
Additional Technical and Program Staff
Incite.ag is supported by a deep, cross-functional team spanning software development, data validation, CI modeling, customer support, and program operations. The company is structured to scale staffing as needed to support multi-year program delivery, compliance obligations, and ongoing participant support under initiatives such as ONE RED.
Confidential for NDWEE ONE RED RFP 124065 O5
Executive Summary
Industry Context and Purpose
Project Scope and Scale
Methodology
Technology Platform
Program Experience and Takeaways
Conclusion
Confidentiality Notice
This document and the information contained within it are confidential and intended solely for the review of authorized parties associated with the ONE RED RFP discussions. No portion of this report may be shared, reproduced, or distributed outside of these intended parties without written consent from incite.ag. The data, analysis, and methodologies presented are proprietary and provided for the limited purpose of evaluating potential collaboration. Any unauthorized use or disclosure is strictly prohibited.
Summary of Bidders Proposed Personnel / Management Approach - incite.ag NDWEE ONE RED Request for Proposal Number 124065 O5
Personnel and Management Overview: Incite.ag will deliver the ONE RED Ag Data Bank and Grants Program through a centralized executive governance model supported by defined technical leadership, structured project management, and scalable onboarding and support personnel. The proposed management approach is designed to ensure accountability at the executive level, disciplined technical execution, and consistent operational interface with NDWEE throughout the contract term.
The organizational structure reflected in the (below) Personnel Flowchart PDF establishes a clear reporting chain from the President through Product, Technology, and General Management functions, with defined support roles underneath each branch. This structure separates executive oversight from day-to-day project management while maintaining strong cross-functional coordination between engineering, data science, onboarding, and support operations. The approach ensures that system architecture decisions remain aligned with regulatory interpretation, that user workflows reflect operational realities, and that program delivery milestones are met within defined timelines.
Dedicated employees have been identified by name and title to serve in executive, technical, onboarding, and operational leadership roles for this project. These individuals are existing members of incite.ag’s operational structure and have had time formally allocated within internal capacity planning to prioritize ONE RED delivery requirements. Incite.ag has intentionally reserved executive, engineering, and onboarding bandwidth to ensure the named personnel can meet implementation milestones and ongoing operational support demands.
In addition to the specifically named team members, the staffing plan includes defined but anonymized support roles and to-be-hired positions that will be activated as participation grows, milestone thresholds are reached, or program requirements expand. These roles are itemized within the broader staffing and cost structure and are designed to scale in alignment with enrollment volume, grant administration complexity, and reporting cadence. This ensures the State is not dependent on a static team model but rather a structured growth framework capable of adapting to evolving program demands over the life of the contract.
All proposed personnel identified below are existing members of incite.ag’s operational structure or dedicated roles aligned to current platform delivery. Substitution of key personnel will only occur with prior written approval from the State.
Personnel Overview and Role Descriptions
Preston Brown – President (Executive Sponsor / Principal Investigator) Preston Brown serves as the Executive Sponsor and retains ultimate accountability for contract performance, regulatory alignment, and delivery outcomes. He is responsible for overall strategic direction of the project and ensures that all technical and operational decisions align with NDWEE’s objectives and statutory requirements. Mr. Brown provides executive-level interface with State leadership and maintains oversight of scope, risk management, and milestone performance. He conducts recurring governance reviews with functional leads to assess schedule adherence, budget integrity, and compliance posture. In addition to executive oversight, he remains actively involved in regulatory interpretation, ensuring that evolving federal and state guidance is translated accurately into system configuration and program operations.
http://incite.ag
Ross Cady – Director of Product Ross Cady leads product execution and ensures that system functionality reflects operational realities of producers and program administrators. Reporting to the President, he defines user workflows, onboarding logic, and dashboard structures to ensure that the Data Bank remains usable, scalable, and compliant. Mr. Cady works closely with engineering to translate program requirements into deployable features, aligning field-level processes with technical architecture.
He oversees user acceptance coordination, feature refinement, and system usability validation to ensure adoption and reduce friction during producer enrollment. His role bridges operational program execution with technical implementation, ensuring the platform performs as intended in real-world conditions.
Tucker Napier – Designer Tucker Napier supports product execution through structured user interface design and visual system consistency. Reporting to the Director of Product, he is responsible for ensuring that dashboards, onboarding modules, and reporting interfaces remain intuitive and aligned with accessibility expectations. His work enhances producer engagement by presenting complex data workflows in a clear and structured format. He also supports documentation of user flows and assists in preparing interface elements for State review and acceptance testing.
Bryan Meeker – Designer Bryan Meeker contributes to visual workflow refinement and layout consistency across the platform. He assists in translating system functionality into structured front-end designs that are usable and consistent across modules. His work supports adoption by reducing user confusion and ensuring clarity in grant-related submission interfaces and data entry components. He collaborates with product and engineering to ensure that visual designs are technically feasible and properly integrated into development cycles.
Sean Kelly – Head of Technology Sean Kelly serves as the technical authority for the project and oversees all engineering, infrastructure, and security functions. Reporting to the President, he is responsible for system architecture, Azure cloud configuration, data security implementation, CI/CD pipeline governance, and disaster recovery readiness. He ensures that the Data Bank infrastructure is scalable, secure, and aligned with State data protection requirements. Mr. Kelly supervises engineering and data science teams and enforces development standards, release controls, and quality assurance processes. He maintains oversight of geospatial integration, data ingestion pipelines, and modeling frameworks to ensure consistent performance and audit defensibility.
Security Engineer The Security Engineer reports to the Head of Technology and is responsible for implementing and maintaining encryption protocols, access control policies, audit logging systems, and vulnerability monitoring processes. This role ensures that sensitive producer data is protected in accordance with State and federal expectations. The Security Engineer supports compliance documentation, conducts periodic internal security assessments, and coordinates remediation efforts where necessary.
Data Engineer The Data Engineer oversees structured ingestion, transformation, and storage of producer, geospatial, and CI modeling data. Reporting to the Head of Technology, this role ensures that data integrity is maintained throughout intake and processing workflows. The Data Engineer designs validation logic, supports database optimization, and ensures reliable retrieval of archived information within the Data Bank. This function is critical to maintaining defensible data records and supporting accurate reporting.
Russel Kosovosky – Senior Data Scientist Russel Kosovosky leads CI modeling validation and analytical integrity. Reporting to the Head of Technology, he ensures that modeling calculations remain aligned with applicable methodologies and program definitions. He conducts analytical testing, validates outputs, and documents modeling assumptions to support audit defensibility. Mr. Kosovosky also assists in performance optimization and scenario testing to ensure system accuracy and responsiveness under production load.
Charlie Heller – Senior Data Scientist / Engineer Charlie Heller supports advanced modeling integration and system optimization. He works at the intersection of analytics and application architecture to ensure that CI modeling logic is efficiently embedded within the platform. His responsibilities include performance tuning, validation of analytical workflows, and supporting integration between backend data processes and user-facing reporting tools.
Liam Tubridy – Senior Data Engineer Liam Tubridy oversees backend application development, geospatial system implementation, and API integration. Reporting to the Head of Technology, he supports database structuring and ensures that feature releases align with architectural standards. He works closely with DevOps and QA teams to ensure stable deployments and reliable system behavior across development and production environments.
Senior Technical Developers (Up To 3 FTE Equivalent) Senior Developers lead feature implementation and maintain coding standards across the platform. They oversee complex development tasks, conduct peer reviews, and mentor mid-level developers to ensure consistency and quality. Their responsibilities include integration of new functionality, resolution of technical defects, and coordination of deployment readiness.
Mid-Level Technical Developers (Multiple FTE Equivalent) Mid-Level Developers support feature buildout, dashboard enhancements, workflow automation, and integration tasks. Working under guidance of senior engineers, they execute sprint assignments and contribute to iterative platform improvements. Their work ensures that project timelines are met while maintaining system stability.
DevOps / Cloud Engineers (Up To 3 FTE Equivalent) DevOps Engineers manage cloud infrastructure provisioning, CI/CD pipelines, monitoring tools, and performance scaling. They ensure that system uptime is maintained and that deployments occur in a controlled and repeatable manner. They also oversee backup procedures, disaster recovery configurations, and environment integrity across development and production instances.
Quality Assurance Engineers (Up To 3 FTE Equivalent) Quality Assurance Engineers conduct structured system testing, regression validation, and release certification prior to deployment. They document defects, coordinate remediation with developers, and verify functional accuracy before production releases. Their work ensures that system updates do not disrupt ongoing operations.
Riley Harbaugh – General Manager (Project Manager / Primary State Interface) Riley Harbaugh serves as the primary operational interface with NDWEE and oversees day-to-day execution of the project. Reporting to the President, he coordinates cross-functional activities, manages project timelines, and ensures milestone adherence. He leads internal sprint reviews, tracks deliverables, and provides structured status reporting to the State. Mr. Harbaugh integrates product, engineering, onboarding, and support teams to ensure that implementation remains aligned with contractual deadlines and program objectives.
Jacob Baker – Onboarding Specialist & Support Jacob Baker supports producer onboarding, documentation intake, and data validation workflows. Reporting to the General Manager, he assists participants in navigating submission requirements and ensures completeness of required information. He escalates technical issues as necessary and helps maintain structured onboarding timelines.
Jonny Schwank – Onboarding Specialist & Support Jonathan Schwank supports structured onboarding execution and documentation tracking. He maintains communication with participants throughout the enrollment process and assists with ensuring data accuracy and timeliness.
Senior Support Staff and Support Staff Support personnel maintain system continuity after deployment. They manage helpdesk tickets, provide user assistance, coordinate account management tasks, and assist with annual refresh cycles. Senior Support Staff oversee ticket prioritization and escalation pathways to ensure timely resolution and production stability.
Subcontractors (As Needed) Specialized subcontractors may be engaged for cybersecurity review, independent validation, or temporary capacity expansion. All subcontracted work will be managed through the Head of Technology or General Manager, and no substitution of key personnel will occur without prior written approval from the State.
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(as Needed sean@incite.ag ∙ Boston, MA ∙linkedin.com/in/sean-patrick-kelly-0 ∙ (603) 285-2364 ∙ github.com/spkell Education
| University of Notre Dame | Notre Dame, IN |
| Master of Science in Engineering, Science, & Technology Entrepreneurship (ESTEEM) - AI at Scale | May 2022 |
| College of the Holy Cross | Worcester, MA |
| Bachelor of Arts in Multi-Disciplinary Neuroscience | May 2021 |
GPA 3.45
Professional Experience Incite.ag, Head of Technology (Sterling, IL) Apr 2024 - Present
• Own enterprise platform architecture and technical strategy, designing cloud-native and hybrid systems optimized for scalability, reliability, security, and long-term maintainability while adapting to evolving regulatory and industry requirements
• Lead and develop cross-functional engineering teams, overseeing developers and engineers across system design, implementation, deployment, and operational support, establishing standards for delivery, quality, and resilience.
• Drive cybersecurity, compliance, and data governance programs, implementing controls for secure identity, data integrity, privacy, and audit-ability across customer-facing platforms and partner integrations.
• Scale and deliver production platforms supporting real-world agricultural and biofuel operations, enabling crop and field data ingestion across 1M+ acres, analytics for hundreds of farm operations, and enterprise integrations for dozens of biofuel processing organizations, including Fortune 100 customers.
• Architect and implement secure hybrid and on-premise integration frameworks, connecting FMS and partner ecosystems through APIs, identity-aware workflows, and resilient data pipelines to support multi-organization interoperability.
EY, Technology Consultant, Next Generation AI (Boston, MA) Sep 2022 - May 2024
• Innovate and develop internal and external EY technical strategy surrounding advances in generative Al, including implementation of vector databases and knowledge graphs for large scale semantic search, scraping and structuring large text & numerical datasets from enterprise documents, fine-tuning of open and closed source LLMs using transformed text corpus on Azure, recursive LLM driven data analytics leveraging code interpreters and APIs, and exploring emerging research literature
• Lead multiple ongoing large scale internal AI initiatives in our emerging technology engine, including an effort requiring close engineering feedback loops with EY’s QA leadership to transform contract management, one of our largest business functions
• Designing and steering the ongoing development of EY’s Generative AI Platform (EY.ai), through iterations on our forward-looking roadmap with leadership and technical alignment across development teams
• Building machine learning time series demand forecasting models for large manufacturing clients.
• Present strategic considerations and research findings to a range of clients and senior EY leadership
Massachusetts Move Insights, Founder (South Bend, IN) May 2021 - Mar 2023
• Automated the end to end compilation, and deliverance, of client lead information from a private database, and the process of identifying a property as furnished or unfurnished using TensorFlow image classification CNN models and AWS infrastructure.
Cogitare Engineering, Co-Founder, Business Development (South Bend, IN) Dec 2021 - Sep 2022
• Technical, problem, & solution validation, market sizing, and commercialization strategy for information extraction pipelines that leverage natural language processing, ontologies, knowledge graphs, and other semantic web related technologies.
Idea Center, Senior Risk Assessment Analyst, University of Notre Dame (South Bend, IN) Sep 2021 – Sep 2022
• Manage 3 technical market analysts, and meet weekly to guide their individual risk assessment reports.
• Determined market potential and opportunity for technology discovered by ND researchers, including graph neural networks for drug discovery, drone assisted augmented reality, and chemiresistive sensors.
College of the Holy Cross, Researcher, Dep. of Neuroscience (Worcester, MA) Jun 2019 - Jun 2021
• Applied machine learning techniques (MVPA) to EEG data for classification of ERPs as well as identifying the nature of information carried by conventional electrodes and tri-polar concentric ring electrodes (VSS 2021): https://doi.org/10.1167/jov.21.9.2417.
• Implemented perception illusion paradigms and analyzed psychophysical data using MATLAB: doi.org/10.1167/jov.20.11.342.
Computer Science Engineering Relevant Coursework Calculus 1 & 2 • Physics 1 & 2 • Techniques of Programming (CSCI 131) • Mathematical Structures (MATH 243) • Data Structures (CSCI 132) • Modern Physics (PHYS 223) • Computational Genomics (Graduate level) • Design of Algorithms (CSCI 506) • Artificial Intelligence (CSCI 347) • Quantum Computing (PHYS 275) • Computational Neuroscience Independent Study (PSYC 480) • Computational Vision (CSCI 363) • Machine Learning (Graduate Level) • Computational Behavioral Modeling (Graduate Level) mailto:sean@incite.ag http://linkedin.com/in/sean-patrick-kelly-0 http://www.github.com/spkell
Involvement Academic Research, University of Notre Dame (South Bend, IN) Sep 2021 - Sep 2022
• Created a novel method for deep neural network interpretability, and assessed multi-way feature explainability against a novel ground truth measure. (1st Author, AAAI 2023)
• Decoding of spoken and imagined phonemes from EEG signals to predict language from brain activity using TensorFlow.
Skills & Interests Computer Languages: Python, MATLAB, Java, React/Node, HTML, C, C++, Prolog, Qiskit, TensorFlow, Mathematica Computer Skills: LLMs, ML, CNNs, Azure, AWS, Ontologies, Knowledge Graphs, MVPA, Constraint Satisfiability, Selenium, Pandas Certifications: Neo4j Certified Professional & Graph Data Science, Azure Data Fundamentals, Power BI Data Analyst Interests: Artificial Intelligence, Cloud Computing, Biotechnology, Neurotechnology, Venture Capital, Philosophy
BRYAN MEEKER
Creative Director & Graphic Designer Nashville Metropolitan Area | bryan.d.meeker@gmail.com | 573-645-4505 | LinkedIn Profile-----PROFESSIONAL SUMMARY
A highly experienced Contract Graphic Designer and Creative Director with over a decade of expertise in delivering impactful print, social, branding, and digital design solutions.
Proven ability to lead creative production at scale, manage client-facing engagements, and implement structured design systems across agency, nonprofit, corporate, and entrepreneurial environments. Combines strong visual storytelling with operational leadership gained as a successful business owner.-----EXPERIENCE
Contract Graphic Designer / Creative Consultant | Various Clients | 2017 – Present
● Provides contract-based graphic design services, ensuring brand-aligned creative execution across multiple channels for businesses, agencies, and growth-stage companies.
● Key deliverables include print collateral (brochures, signage, mailers), social media/digital marketing creative, brand identity systems, logo development, and campaign concepting.
● Responsible for creative direction, asset standardization, and cross-functional collaboration with marketing and operations teams.
Owner | Next Door Photos – Nashville | February 2021 – Present
● Owns and operates a real estate photography and media company serving the Nashville metro market.
● Manages all facets of the business, including strategy, revenue growth, marketing, client acquisition, and contractor performance management.
● Ensures creative quality control and brand consistency while leading a team that delivers high-volume visual media services to real estate professionals.
● Certified Realtracs Photographer | Better Business Bureau Accredited Business
Designer | Ramsey Solutions | June 2020 – February 2021
● Produced creative assets for digital campaigns, product marketing, and brand communications.
● Collaborated with internal marketing teams to develop visuals for large-scale audience engagement and ensured cross-platform campaign consistency.
https://www.linkedin.com/in/bryanmeeker/ https://www.linkedin.com/in/bryanmeeker/
Associate Designer | Ramsey Solutions | June 2018 – June 2020
● Supported design production across digital and print channels, assisting with campaign development, social assets, and internal brand collateral.
● Contributed to visual system refinement within a nationally recognized brand.
Account Manager | Brilliant Metrics | August 2017 – April 2018
● Managed client relationships and coordinated deliverables between technical teams and marketing stakeholders in a digital analytics and marketing environment.
Field Staff | Young Life | Memphis, TN | August 2014 – July 2017
● Led community-based youth engagement initiatives, organized programming, and developed leadership skills through nonprofit…
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