CONCESSIONS_DESIGN_CRITERIA_MANUAL.pdf

This is a Concessions Design Criteria Manual file prepared by the Greater Orlando Aviation Authority (GOAA) for a retail concession opportunity at Orlando International Airport's North Terminal Complex. The procurement seeks an experienced concessionaire to operate a retail location designed to exceed modern traveler expectations and position the airport as an exceptional destination. The contract term is 10 years commencing on the Commencement Date, with proposals due on April 25, 2025. Proposers must demonstrate significant experience managing similar concessions and submit comprehensive proposals that address concept quality, product variety, pricing strategies, and potential concession improvements. The opportunity encompasses non-exclusive rights to operate within the Terminal Complex, with specific operational requirements mandating high-quality service standards and compliance with airport regulations.

Financial obligations include a complex fee structure requiring proposers to make a minimum capital investment of $500 per square foot for concession space and submit a percentage of gross receipts of 10% or higher, with a Minimum Annual Concession Fee of $523,000. The procurement includes an Airport Concessions Disadvantaged Business Enterprise (ACDBE) participation goal of 20% of total anticipated concession revenues. Evaluation criteria encompass multiple factors including ACDBE participation, customer service approach, demonstrated experience, and the ability to create a visually appealing and innovative retail environment reflecting Central Florida's character. The fee structure comprises Annual Rental Fee, Minimum Annual Privilege Fee, and percentage-based fees on gross receipts, establishing a tiered financial obligation for the selected concessionaire.