Justification for Award a Sole Source Contract for Strategic Communication Operational Support
Awarded Limited / Sole Source Justification Posted
See the award notice from .
- Solicitation number
- JA-FY25-0301
- Agency
-
Defense Health Agency
Department of Defense
- Set-aside
- No set-aside
Opportunity facts
- Contract number
- HT001125CE003 Federal contract award
- Awardee
- Contracting Resources Group Inc.
- NAICS code
- 541820 Public Relations Agencies
- Place of performance
- Falls Church, Virginia 22042, United States
- Points of contact
Notice details come from SAM.gov. Updated .
About this opportunity
The Defense Health Agency published a Limited/Sole Source Justification Notice for strategic communications operational support services to maintain continuity of critical communication functions following the expiration of contract HT001125F0062 on July 29, 2025. The services encompass comprehensive program-level communications expertise including developing strategic communications plans, analyzing information environments, social media programs, senior leader communications, content management, media operations, brand oversight, website management, and broadcast/video production supporting the Assistant Secretary of Defense for Health Affairs and the Director of the Defense Health Agency. The sole source justification was necessitated by a reorganization of the Communications Division that required changes to service specifications, making it impractical to conduct a competitive procurement without disrupting essential communication support. Contract HT001125CE003 was awarded to an unnamed incumbent contractor on July 30, 2025, for an undisclosed amount, structured as a 3-month base period with a 1-month option and potential extensions up to 6 months under FAR 52.217-8 authority. This bridge contract will provide continuity until the agency completes a competitive procurement for the follow-on contract to ensure uninterrupted strategic communications support for DHA networks and Military Treatment Facilities.
Notice text
Services provide program-level communications expertise to develop strategic communications plans that include analyzing the information environment; describing current and upcoming phases of communications initiatives; identifying and developing goals and measurable objectives; creating strategies, tactics, and communications measurements; identifying and executing communications support for the DHA networks and Military Treatment Facilities; and defining analytics and metrics to measure performance and communication effectiveness and outcomes. Efforts include social media programs, senior leader communications, content management, strategic outreach, media operations, brand oversight, website management, and broadcast and video production supporting the Assistant Secretary of Defense for Health Affairs (ASD(HA)) and the Director, Defense Health Agency.
The term of services is a 3-month base period and a 1-month option to continue support until the agency completes completitive procurement of a follow-on to contract HT001120D0005, order HT001125F0062, which ended July 29th, 2025. The term of services also includes up to 6 months of extention under the authority at FAR 52.217-8, Option to Extend Services, to address schedule contingencies in the source selection effort.
Awarded contract HT001125CE003 to unknown vendor for unknown amount on 2025-07-30.
Files
| File | Type | Posted |
|---|---|---|
| JA FY25-0301 Strategic Communications Ops Support Bridge (public release).pdf |
Notice history
| Notice | Type | Posted |
|---|---|---|
| Notice of Award of a Sole Source Contract for Strategic Communication Operational Support | Award Notice | |
| This notice | Limited / Sole Source Justification | |
| Notice of Intent to Award a Sole Source Contract for Strategic Communication Operational Support | Special Notice |
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