Notice of Award of a Sole Source Contract for Strategic Communication Operational Support
Award Notice Posted
- Solicitation number
- HT001125CE003
- Agency
-
Defense Health Agency
Department of Defense
- Awarded
- to Contracting Resources Group Inc.
- Set-aside
- No set-aside
Opportunity facts
- Contract number
- HT001125CE003 Federal contract award
- NAICS code
- 541820 Public Relations Agencies
- Place of performance
- Falls Church, Virginia 22042, United States
- Points of contact
Notice details come from SAM.gov. Updated .
About this opportunity
The Defense Health Agency awarded a sole source contract (HT001125CE003) to Contracting Resources Group Inc for $4,718,302 on July 30, 2025, to provide strategic communication operational support services. The contract includes a 4-month base period plus option periods, with the total award value encompassing potential 6-month extensions available under FAR 52.217-8 option authority. Services encompass comprehensive program-level communications expertise including strategic communications planning, social media programs, senior leader communications, content management, media operations, brand oversight, website management, and broadcast/video production supporting the Assistant Secretary of Defense for Health Affairs and the Director of DHA. The contract was awarded on a sole source basis due to agency reorganization delays and the need for continuity of services, as only the incumbent contractor could continue operations without requiring advance notice and transition periods.
Notice text
Services provide program-level communications expertise to develop strategic communications plans that include analyzing the information environment; describing current and upcoming phases of communications initiatives; identifying and developing goals and measurable objectives; creating strategies, tactics, and communications measurements; identifying and executing communications support for the DHA networks and Military Treatment Facilities; and defining analytics and metrics to measure performance and communication effectiveness and outcomes. Efforts include social media programs, senior leader communications, content management, strategic outreach, media operations, brand oversight, website management, and broadcast and video production supporting the Assistant Secretary of Defense for Health Affairs (ASD(HA)) and the Director, DHA.
The award value includes price of 4-months of service in a base period and option period plus the estimated price of extensions under FAR 52.217-8, Option to Extend Services, were the agency to exercise the full 6 months of extension available under that option authority.
The award was not competed pursuant to the authority of 10 United States Code 3204(a)(1) as implemented in FAR 6.302-1(a)(2), services required by the agency are available from only one or a limited number of responsible sources, and no other type of supplies or services will satisfy agency requirements. Reorganization of the Communication and Public Affairs Division into two offices affected the specification of work for a follow-on support contract and delayed submittal of the procurement package such that this sole source award is required to continue services until the agency completes competitive selection of a new contract. Only the incumbent contractor can continue these services without advance notice and transition period. The approved justification for other than full and open competition will be posted by separate notice.
Awarded contract HT001125CE003 to CONTRACTING RESOURCES GROUP INC for 4718302.00 on 2025-07-30.
Notice history
| Notice | Type | Posted |
|---|---|---|
| This notice | Award Notice | |
| Justification for Award a Sole Source Contract for Strategic Communication Operational Support | Limited / Sole Source Justification | |
| Notice of Intent to Award a Sole Source Contract for Strategic Communication Operational Support | Special Notice |
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