Notice of Intent to Award a Sole Source Contract for Strategic Communication Operational Support

Special Notice Posted

This opportunity was awarded. See the award notice from .

Solicitation number
NOI-PSCD-25-0718
Agency
Set-aside
No set-aside

Opportunity facts

NAICS code
541820 Public Relations Agencies
Place of performance
Virginia 22042, United States

Notice details come from SAM.gov. Updated .

About this opportunity

The Defense Health Agency has published a Special Notice announcing its intent to award a sole source contract to Contracting Resources Group, Inc. for strategic communication operational support services. This notice serves as advance notification that the agency plans to award a firm-fixed-price contract on a noncompetitive basis under FAR 16.302-1, citing that only one responsible source can satisfy the agency's requirements. The contract would provide program-level communications expertise to support the Assistant Secretary of Defense for Health Affairs and the Director of the Defense Health Agency. The services encompass developing strategic communications plans, analyzing information environments, creating measurable objectives and strategies, and managing various communication channels including social media, content management, and broadcast production. This contract would continue services currently being performed under an existing contract arrangement.

The purpose of this notice is to identify any other small businesses that believe they can meet the described requirements before proceeding with the sole source award. Interested parties must submit their responses via email to the designated points of contact no later than 4:00 PM EDT on July 28, 2025, with telephone responses explicitly not accepted. The anticipated contract performance period spans four months from July 30, 2025, to November 29, 2025, structured as a three-month base period with a one-month option, plus potential extensions of up to six additional months to accommodate delays in competitive follow-on procurement. Eligibility is restricted to small businesses operating under NAICS code 541820 (Public Relations Agencies), and all responding vendors must maintain current registration in the System for Award Management with valid UEI and CAGE codes. The government retains sole discretion in determining whether to proceed with competition based on the responses received to this notice.

Notice text

The Defense Health Agency intends to award a Firm-Fixed-Priced contract under Commercial terms and conditions and on a noncompetitive basis under the authority of Federal Acquistion Regualtion (FAR) 16.302-1; only one responsible source and no other supplies or services will satisfy agency requirements.  Award is intended for:

Contracting Resources Group, Inc.
8 W. West ST
Baltimore, MD 21230-3723

Services provide program-level communications expertise to develop strategic communications plans that include analyzing the information environment; describing current and upcoming phases of communications initiatives; identifying and developing goals and measurable objectives; creating strategies, tactics, and communications measurements; and defining analytics and metrics to measure performance and communication effectiveness and outcomes.  Efforts include social media programs, senior leader communications, content management, strategic outreach, website management, and broadcast and video production supporting the Assistant Secretary of Defense for Health Affairs and the Director, Defense Health Agency.  

The award would continue services currently performed under contract HT001120D0005, order HT001125F0062, until the agency completes a competitive follow-on award.  The agency anticipates a 4-month period of performance divided into a 3-month base period and 1-month option period starting July 30th, 2025, and ending November 29th, 2025.  The award would include up to 6 months of extensions under FAR 52.217-8, Option to extend services, to cover delays to the competitive award.

This is not a request for proposals. Any interested party that believes it can meet the requirement described herein may identify their interest and capabilities in response to this notice. Responses must be submitted by email to the points of contact no later than 4:00PM EDT on July 28th, 2025. Telephone responses and requests will not be accepted. A determination by the Government not to compete the requirement based on responses to this notice is solely within the discretion of the Government.  The agency will not consider sources other than small business under NAICS code identified in this notice.

All responding vendors must be registered in System for Award Management (SAM).  SAM registration means a registered Unique Entity ID (UEI), Commercial and Government Entity (CAGE) code, and completed FAR and Defense FAR Supplement (DFARS) representations.

Notice history

Notice Type Posted
Notice of Award of a Sole Source Contract for Strategic Communication Operational Support Award Award Notice
Justification for Award a Sole Source Contract for Strategic Communication Operational Support Limited / Sole Source Justification
This notice Latest special notice Special Notice

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