Attachment_3_Revised_Sample_Cost_Price_Workbook.xlsx

Labor Rates

Loaded Labor Rates By Department/Function

Provide hourly rates for the staff you would deploy to address the Army Advertising PWS requirements not covered by Core Operations, Call Center and Leads Operations, and Contractor Manpower Reporting CLINS (see next worksheets for these three areas). Current labor rates are the rates based on the average salaries paid for each staff position plus allocated payroll-related costs, indirect and overhead costs, and profit; and can be traced to current payroll records. Provide your current labor rates (for 2017), and your proposed Year One rates should you be awarded the Army's contract.

Provide rates for each proposed staff position, including the primary contractor and any significant partners or subcontractors. List staff positions in order of seniority, from most senior to most junior. The staff positions listed here are examples that you may revise or add to in order to reflect your organization's titles. You may add rows if needed -- be as complete as possible to represent all of the staff positions that might be involved working on the Army contract.

Core Operations

Provide Labor Categories (departments and staff positions), % of annual FTE commitment and hours, proposed fully-loaded hourly rates and annual fees for the proposed staff to address Army Advertising Core Operations.

Provide exempt/non exempt status for each proposed staff position by function/department, including the primary contractor and any significant partners or subcontractors. List staff members in order of seniority, from most senior to most junior. Revise or add functions/departments if needed to match your proposed organizational structure.

Hours should represent your best estimate of the time each staff member will dedicate to the Army contract, and should not exceed your standard annual billable hours.

Provide your proposed annual fees over the ten-year contract period.

Strategic Planning

Creative Leadership

Media Leadership

Contract Admin

Other Labor Cost

TOTAL FTE, HOURS, FEES

Labor Cost

Call Center, Leads

Provide Labor Categories (departments and staff positions), % of annual FTE commitment and hours, proposed fully-loaded hourly rates and annual fees for the proposed staff to address Call Center and Leads Operations.

Provide exempt/non exempt status for each proposed staff position by function/department, including the primary contractor and any significant partners or subcontractors. List staff members in order of seniority, from most senior to most junior. Revise or add functions/departments if needed to match your proposed organizational structure.

Hours should represent your best estimate of the time each staff member will dedicate to the Army contract, and should not exceed your standard annual billable hours.

Leads Management

Account Service

Data/Analytics

TOTAL FTE, HOURS, FEES

Labor Cost

CMRA

Provide Labor Categories (departments and staff positions), % of annual FTE commitment and hours, proposed fully-loaded hourly rates and annual fees for the proposed staff to address Contractor Manpower Reporting (CMRA).

Provide exempt/non exempt status for each proposed staff position by function/department, including the primary contractor and any significant partners or subcontractors. List staff members in order of seniority, from most senior to most junior. Revise or add functions/departments if needed to match your proposed organizational structure.

Hours should represent your best estimate of the time each staff member will dedicate to the Army contract, and should not exceed your standard annual billable hours.

Financial Management

TOTAL FTE, HOURS, FEES

Labor Cost

Sample Task 1

Proposed hours and fees should be estimated in total and by month for up to a year (if your recommendations require a shorter time frame, then only show a monthly break out for the period you believe is required).

Proposed fees for this sample task do not represent a firm government commitment, as actual program requirements will be developed and negotiated based on Army annual marketing plans and budgets.

TOTAL LABOR

Sample Task 3

Proposed hours and fees should be estimated in total and by month for up to a year (if your recommendations require a shorter time frame, then only show a monthly break out for the period you believe is required).

Proposed fees for this sample task do not represent a firm government commitment, as actual program requirements will be developed and negotiated based on Army annual marketing plans and budgets.

TOTAL LABOR

Indirect Cost

Cost Element Basis of Allocation (Describe) Allocation Rate

Total Indirect and Overhead

Pre-Tax Profit

Accordingly, we believe these indirect cost rates are fair and reasonable and appropriate to use a basis for estimating anticipated indirect cost in future forward price proposals.

* Non-discretionary benefits; e.g., 401k profit sharing contributions and/or other bonuses that are part of staff's employment contract (do not include discretionary bonuses)