Section J.4 - Attachment - Monthly Promotional Campaign.pdf

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Attached to
Employee Assistance Program (EAP)/WorkLife Services IDIQ
Solicitation number
PSCFOH_EAPWL_06242022
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Section J, Attachment 4 – Monthly Promotional Campaign – EAP and Worklife Promotional Themes

FOH requires monthly campaign content be developed by the vendor exclusively for the FOH book of business.

Twelve monthly campaign content is to be developed a year in advance and submitted to the COR for approval at a minimum of eight (8) weeks in advance of the new fiscal year (October 1). Six to eight additional campaigns relevant to current events or traumatic events that are interchangeable with the scheduled monthly events are to be developed as requested by the COR. The campaigns are released to the FOH book of business no later than the fifteenth of the month prior to the month being featured (See sample delivery timeline below).

Contractor shall submit to the COR for review monthly campaign content eight (8) weeks in advance of the due date.

Contractor shall submit to the COR for review and final approval monthly campaign materials inclusive of design six (6) weeks in advance of the due date.

The vendor will work collaboratively with FOH communication to finalize COR approved content to select final format (i.e. accompanying images and electronic delivery format).

Contractor shall distribute monthly campaign materials to the FOH book no later than the fifteenth of the month prior to the month being featured (e.g. October 2022 monthly campaign material shall be distributed to the FOH book of business no later than September 16, 2022).

Example – October 2022 Delivery Timeline

August 8, 2022 – Contractor submits campaign content to the COR for review.

August 22, 2022 – Contractor submits campaign content inclusive of design to the COR for review and final approval.

September 5, 2022 – FOH returns the final/approved campaign materials to Contractor for distribution to FOH book of business

September 16, 2022 – Contractor distributes campaign materials to all FOH book of business.

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