L250315_Public_Notice_Proof.pdf

This is a public notice proof document issued by the Orange County Transportation Authority (OCTA) on behalf of the Los Angeles-San Diego-San Luis Obispo (LOSSAN) Rail Corridor Agency for Pacific Surfliner social media marketing and digital marketing services. The project seeks qualified consultants to develop and implement comprehensive social media and digital marketing strategies to promote the Pacific Surfliner rail service. The procurement establishes a one-year initial contract term with a total budget allocation of $450,000. The notice serves as formal public notification of the contracting opportunity and establishes the project's availability to qualified bidders throughout California and potentially beyond.

The budget of $450,000 is designated for the entire one-year initial term of service delivery. This procurement does not identify specific set-asides, incumbent contractors, or renewal options in the public notice proof documentation. The funding is sourced through the LOSSAN Rail Corridor Agency and administered by OCTA, which manages regional transportation initiatives in Southern California. The competitive procurement process invites proposals from qualified consultants capable of delivering integrated social media and digital marketing services designed to increase ridership awareness, engagement, and promotion of the Pacific Surfliner passenger rail service.