GMMB - Bid Cat 4.pdf

EXHIBIT A-1 – BIDDER’S CERTIFICATION: 20422 – COMMUNICATIONS & MARKETING SERVICES PAGE 1 (Rev 2023-05-23)

EXHIBIT A-1 – BIDDER’S CERTIFICATION

Competitive Solicitation: No. 20422 – Communications & Marketing Services

Contract Categories and Subcategories for which Bidder is submitting a Bid:

Check appropriate box(es)

☒ Category 1 – Advertising & Marketing Campaigning

☒ Category 2 – Brand Development

☐ Category 3 – Photography

☐ Subcategory A - Portrait

☐ Subcategory B – Inside Events

☐ Subcategory C- Outside Events

☐ Subcategory D - Landscapes

☒ Category 4 – Social Marketing Campaign

☐ Category 5 – Graphic Design

☐ Category 6 – Video Production & Editing

☐ Subcategory A - Events

☐ Subcategory B- Documentary

☐ Subcategory C - Scripted

Bidder: GMMB Inc Type/print full legal name of Bidder

Bidder’s Address:

1200 Westlake Ave, N Suite 1005 Seattle, WA 98109 Type/print Bidder’s Address

Bidder Organization Type:

Check appropriate box

Corporation: ☒ Domestic ☐ Foreign

Limited Liability Company

(LLC):

☐ Domestic ☐ Foreign

Partnership: ☐ Domestic ☐ Foreign

Sole Proprietorship: ☐

* Note: A sole proprietorship is an unincorporated business owned and run by an individual with no distinction between the business and the owner. It is not a legal entity. It simply refers to a person who owns the business and is personally responsible for its debts and who pays personal income taxes on profits earned from the business.

If you are a bidder who operates a business on your own, you automatically are a sole proprietor unless you have adopted a business structure (e.g., corporation, LLC, partnership).

EXHIBIT A-1 – BIDDER’S CERTIFICATION: 20422 – COMMUNICATIONS & MARKETING SERVICES PAGE 2

State of Formation for Corp./LLC/Partnership :

Washington, DC Type/print the state where the corporation, LLC, or partnership is formed – e.g., ‘Washington’ if domestic and the name of the state if ‘Foreign’ (i.e., not Washington)

Doing Business Under Another Name:

Check appropriate box

State whether Bidder has been doing business under another name during the past five years:

☐ Bidder has NOT done business under another name

☒ Bidder HAS done business under another name

If Bidder HAS done business under another name, provide the name(s) and addresses:

Name: Pier 91

Address: 3050 K St, NW Suite 100 Washington, DC 20007

Bidder, through the duly authorized undersigned, makes this certification as a required element of submitting a responsive bid. Bidder certifies, to the best of its knowledge and belief that the following are true, complete, correct, and made in good faith:

1. UNDERSTANDING. Bidder certifies that Bidder has read, thoroughly examined, and fully understands all of the provisions in the Competitive Solicitation (including all exhibits) and the terms and conditions of the Contract and any amendments or clarifications to the Competitive Solicitation and agrees to abide by the same.

2. ACCURACY. Bidder certifies that Bidder has carefully prepared and reviewed its bid and fully supports the accuracy of the same. Bidder further understands and acknowledges that Enterprise Services shall not be responsible for any errors or omission on the part of Bidder in preparing its bid. Bidder further certifies that the facts declared here are true and accurate. Bidder further understands and acknowledges that the continuing compliance with these statements and all requirements of the Competitive Solicitation are conditions precedent to the award or continuation of the resulting Contract.

3. NO COLLUSION, ANTI-COMPETITIVE PRACTICES, OR SHARING BID INFORMATION. Bidder certifies that Bidder has not, either directly or indirectly, entered into any agreement, participated in any collusion, or otherwise taken any action in restraint of free competitive bidding in connection with this Competitive Solicitation. Bidder further certifies that Bidder’s bid prices have been arrived at independently, without engaging in collusion, bid rigging, or any other illegal activity, and without for the purpose of restricting competition any consultation, communication, or agreement with any other bidder or competitor relating to (a) those prices, (b) the intention to submit a bid, or

(c) the methods or factors used to calculate the prices offered. Bidder further certifies that Bidder has not been and will not knowingly disclose its bid prices, directly or indirectly, to any other bidder or competitor before award of a Contract, unless otherwise required by law. Bidder further certifies that Bidder has made no attempt and shall not make any attempt to induce any other person or firm to submit or not to submit a bid for the purpose of restricting competition.

Bidder, however, freely may join with other persons or organizations for the purpose of presenting a joint bid. Whether done directly or indirectly, communicating bid information with other bidders, collusion, or anti-competitive actions among bidders are prohibited. If there is

EXHIBIT A-1 – BIDDER’S CERTIFICATION: 20422 – COMMUNICATIONS & MARKETING SERVICES PAGE 3 evidence of such communication, collusion, or anti-competitive activities among bidders, Enterprise Services reserves the right to disqualify such bidders.

4. FIRM OFFER. Bidder certifies that its bid pertaining to the above-referenced Competitive Solicitation is a firm offer which cannot be withdrawn for a time period of ninety (90) days from and after the bid due date specified in the Competitive Solicitation. Enterprise Services may accept such bid, with or without further negotiation, at any time within such period. In the event of a protest, Bidder’s bid shall remain valid for such time period or until the protest and any related court action is resolved, whichever is later.

5. CONFLICT OF INTEREST. Bidder certifies that, in preparing its bid, Bidder has not been assisted by any current or former employee of the State of Washington whose duties relate (or did relate) to this Competitive Solicitation or prospective Contract and who was assisting in other than the employee’s official, public capacity. Bidder further certifies that no such current or former public employee nor any member of such person’s immediate family have any financial interest in the outcome of Bidder’s bid.

6. NO REIMBURSEMENT. Bidder certifies that Bidder understands that the State of Washington will not reimburse Bidder for any costs incurred in the preparation of Bidder’s bid. All bids become the property of the State of Washington, and Bidder claims no proprietary right to the ideas, writings, items, or samples unless so stated in the bid.

7. PERFORMANCE. Bidder certifies that Bidder understands that its submittal of a bid and execution of this Bidder’s Certification certifies Bidder’s willingness to comply with the Contract, if awarded such. By submitting this bid, Bidder hereby offers to furnish the goods and/or services solicited pursuant to this Competitive Solicitation in compliance with all terms, conditions, and performance requirements contained in this Competitive Solicitation and the resulting Contract or, if applicable, as detailed on a Contract Issues List, if permitted, in this Competitive Solicitation.

8. Insurance. Bidder certifies as follows (must check one):

☒ BIDDER HAS REQUIRED INSURANCE. Bidder has attached a current, valid Certificate of Insurance for each and all of the required insurance coverages as specified in the Contract (note: Bidder must attach the Insurance Certificate).

OR

☐ BIDDER WILL OBTAIN REQUIRED INSURANCE. Bidder does not have a current, valid Certificate of Insurance for each and all of the required insurance coverages as specified in the Contract but, if designated as the/an Apparent Successful Bidder, Bidder will provide such a Certificate of Insurance, without exception of any kind, to Enterprise Services within twenty-four (24) hours of such designation or notification by Enterprise Services or be deemed a nonresponsive bid.

OR

☐ BIDDER DOES NOT HAVE REQUIRED INSURANCE. As detailed on the attached explanation (Bidder to provide), Bidder does not have a current, valid Certificate of Insurance for each and all of the required insurance coverages as specified in the Contract and, if designated as the/an Apparent Successful Bidder would not be able to provide such a Certificate of Insurance to Enterprise Services within twenty-four (24) hours of such designation.

EXHIBIT A-1 – BIDDER’S CERTIFICATION: 20422 – COMMUNICATIONS & MARKETING SERVICES PAGE 4

9. DEBARMENT. Bidder certifies as follows (must check one):

☒ NO DEBARMENT. Bidder and/or its principals are not presently nor has ever been debarred, suspended, proposed for debarment, declared ineligible, or voluntarily excluded from contracting with any federal, state, or local governmental entity within the United States.

OR

☐ DEBARRED. As detailed on the attached explanation (Bidder to provide), Bidder and/or its principals presently are debarred, suspended, proposed for debarment, declared ineligible, or voluntarily excluded from contracting with a federal, state, or local governmental entity within the United States.

10. CRIMINAL OFFENCE. Bidder (including Bidder’s officers) certifies as follows (must check one):

☒ NO CRIMINAL OFFENSE. Bidder has not, within the three (3) year period preceding the date of this Competitive Solicitation, been convicted or had a civil judgment rendered against Bidder for commission of fraud or a criminal offense in connection with obtaining, attempting to obtain, or performing a governmental contract;

violation of any federal or state antitrust statute; or commission of embezzlement, theft, forgery, bribery, falsification or destruction of records, making false statements, or receiving stolen property. Bidder further certifies that it is not presently indicted or otherwise criminally or civilly charged by a governmental entity with commission of any of the offenses enumerated in this paragraph.

OR

☐ CRIMINAL OFFENSE. As detailed on the attached explanation (Bidder to provide), within the three (3) year period preceding the date of this Competitive Solicitation, Bidder has been convicted or had a civil judgment rendered against Bidder for commission of fraud or a criminal offense in connection with obtaining, attempting to obtain, or performing a governmental contract; violation of any federal or state antitrust statute; or commission of embezzlement, theft, forgery, bribery, falsification or destruction of records, making false statements, or receiving stolen property.

11. WAGE THEFT PREVENTION. Bidder certifies as follows (must check one):

☒ NO WAGE VIOLATIONS. Bidder has NOT been determined by a final and binding citation and notice of assessment issued by the Washington Department of Labor and Industries or through a civil judgment entered by a court of limited or general jurisdiction to have willfully violated, as defined in RCW 49.48.082, any provision of RCW chapters 49.46, 49.48, or 49.52 within three (3) years prior to the date of the above-referenced Competitive Solicitation date.

OR

☐ VIOLATIONS OF WAGE LAWS. Bidder has been determined by a final and binding citation and notice of assessment issued by the Washington Department of Labor and Industries or through a civil judgment entered by a court of limited or general jurisdiction to have willfully violated, as defined in RCW 49.48.082, a provision of RCW chapters 49.46, 49.48, or 49.52 within three (3) years prior to the date of the above-referenced Competitive Solicitation date.

EXHIBIT A-1 – BIDDER’S CERTIFICATION: 20422 – COMMUNICATIONS & MARKETING SERVICES PAGE 5

12. CIVIL RIGHTS. Bidder certifies as follows (must check one):

☒ COMPLIANCE WITH CIVIL RIGHTS REQUIREMENTS. Bidder complies with all applicable requirements regarding civil rights. Such requirements prohibit discrimination against individuals based on their status as protected veterans or individuals with disabilities, and prohibit discrimination against all individuals based on their race, color, religion, sex, sexual orientation, gender identity, or national origin.

OR

☐ NON-COMPLIANCE WITH CIVIL RIGHTS REQUIREMENTS. Bidder does not comply with all applicable requirements regarding civil rights.

13. WORKERS’ RIGHTS (EXECUTIVE ORDER 18-03). Bidder certifies as follows (must check one):

☒ NO MANDATORY INDIVIDUAL ARBITRATION CLAUSES AND CLASS OR COLLECTIVE ACTION WAIVERS

FOR EMPLOYEES. Bidder does NOT require its employees, as a condition of employment, to sign or agree to mandatory individual arbitration clauses or class or collective action waivers.

OR

☐ MANDATORY INDIVIDUAL ARBITRATION CLAUSES AND CLASS OR COLLECTIVE ACTION WAVERS FOR

EMPLOYEES. Bidder requires its employees, as a condition of employment, to sign or agree to mandatory individual arbitration clauses or class or collective action waivers.

14. TERMINATION FOR DEFAULT OR CAUSE. BIDDER CERTIFIES AS FOLLOWS (MUST CHECK ONE):

☒ NO TERMINATION FOR DEFAULT OR CAUSE. Bidder has not, within the three (3) year period preceding the date of this Competitive Solicitation, had one (1) or more federal, state, or local governmental contracts terminated for cause or default.

OR

☐ TERMINATION FOR DEFAULT OR CAUSE. As detailed on the attached explanation (Bidder to provide), within the three (3) year period preceding the date of this Competitive Solicitation, Bidder has had one (1) or more federal, state, or local governmental contracts terminated for cause or default.

15. TAXES. Bidder certifies as follows (must check one):

☒ TAXES PAID. Except as validly contested, Bidder is not delinquent and has paid or has arranged for payment of all taxes due to the State of Washington and has filed all required returns and reports as applicable.

OR

☐ DELINQUENT TAXES. As detailed on the attached explanation (Bidder to provide), Bidder has not paid or arranged for payment of all taxes due to the State of Washington and/or has not timely filed all required returns and reports as applicable.

16. FINANCIALLY SOLVENT. Bidder certifies as follows (must check one):

☒ FINANCIALLY SOLVENT. Bidder is financially stable and solvent, has adequate cash reserves to meet all financial obligations, has not commenced bankruptcy proceedings voluntarily or otherwise, and is not subject to any judgments, liens, or https://www.governor.wa.gov/sites/default/files/exe_order/18-03%20-%20Workers%20Rights%20%28tmp%29.pdf

EXHIBIT A-1 – BIDDER’S CERTIFICATION: 20422 – COMMUNICATIONS & MARKETING SERVICES PAGE 6 encumbrances of any kind affecting title to any Goods or Services that are the subject of this Competitive Solicitation.

OR

☐ NOT FINANCIALLY SOLVENT. As detailed on the attached explanation (Bidder to provide), Bidder is not financially stable and solvent – i.e., Bidder does not have adequate cash reserves to meet all financial obligations, has commenced bankruptcy proceedings voluntarily or otherwise, or is subject to a judgment, lien, or encumbrance that affects title to the Goods or Services that are the subject of this Competitive Solicitation.

17. LAWFUL REGISTRATION. Bidder, if conducting business other than as a sole proprietorship certifies as follows (must check one):

☒ CURRENT LAWFUL REGISTRATION. Bidder is in good standing in the State of Washington and the jurisdiction where Bidder is organized, including having timely filed all required annual reports.

OR

☐ DELINQUENT REGISTRATION. As detailed on the attached explanation (Bidder to provide), Bidder currently is not in good standing in the State of Washington and/or the jurisdiction where Bidder is organized.

NOTE: This certification applies only to bidders that are organized as separate legal entities (e.g., a corporation, partnership, limited liability company). If bidder is a sole proprietor, this certification should not be answered.

18. REGISTRATION WITH WASHINGTON SECRETARY OF STATE. Bidder certifies as follows (must check one):

☒ BIDDER IS REGISTERED WITH WASHINGTON SECRETARY OF STATE. Bidder is registered with the

Washington Secretary of State, is in good standing, and has the following Unified Business Identifier (UBI) number: 602 346 721.

OR

☐ BIDDER WILL REGISTER WITH WASHINGTON SECRETARY OF STATE. Bidder is not registered with the Washington Secretary of State but, if designated as the/an Apparent Successful Bidder, Bidder will register with the Washington Secretary of State to obtain a UBI number and provide proof of such registration satisfactory to Enterprise Services within twenty-four (24) hours of such designation or notification by Enterprise Services or be deemed a nonresponsive bid.

OR

☐ BIDDER IS NOT REGISTERED WITH WASHINGTON SECRETARY OF STATE. Bidder is not registered with the Washington Secretary of State and Bidder declines to register with the Washington Secretary of State. Note: Enterprise Services requires all awarded bidders (including Washington firms and out of state firms) to be registered with the Washington Secretary of State. Bidders who are not registered will not be awarded a Contract.

NOTE This certification applies only to bidders that are organized as separate legal entities (e.g., a corporation, partnership, limited liability company). If bidder is a sole proprietor, this certification should not be answered.

EXHIBIT A-1 – BIDDER’S CERTIFICATION: 20422 – COMMUNICATIONS & MARKETING SERVICES PAGE 7

19. REGISTRATION WITH WASHINGTON STATE DEPARTMENT OF REVENUE. Bidder certifies as follows (must check one):

☒ BIDDER IS REGISTERED WITH WASHINGTON STATE DEPARTMENT OF REVENUE. Bidder is registered with the Washington State Department of Revenue, has a business license to do business in Washington, and has the following Unified Business Identifier (UBI) number: 602 346 721.

OR

☐ BIDDER WILL REGISTER WITH WASHINGTON STATE DEPARTMENT OF REVENUE. Bidder is not registered with the Washington State Department of Revenue but, if designated as the/an Apparent Successful Bidder, Bidder will register with the Washington State Department of Revenue for a business license and provide proof of such registration satisfactory to Enterprise Services within twenty-four (24) hours of such designation or notification by Enterprise Services or be deemed a nonresponsive bid.

OR

☐ BIDDER IS NOT REGISTERED WITH WASHINGTON STATE DEPARTMENT OF REVENUE. Bidder is not registered with the Washington State Department of Revenue and Bidder declines to register with the Washington State Department of Revenue. Note: Enterprise Services requires all awarded bidders (including Washington firms and out of state firms) to be registered with the Washington State Department of Revenue. Bidders who are not registered will not be awarded a Contract.

20. SUBCONTRACTORS. Bidder certifies as follows (must check one):

☐ NO SUBCONTRACTORS. If awarded a Contract, Bidder will not utilize subcontractors to provide the goods and/or services subject to this Competitive Solicitation.

OR

☒ SUBCONTRACTORS. As detailed on the attached explanation (Bidder to provide), if awarded a Contract, Bidder will utilize subcontractors to provide the goods and/or services subject to this Competitive Solicitation. In such event, Bidder further certifies that, as to the State of Washington, Bidder shall retain responsibility for its subcontractors, including, without limitation, liability for any subcontractor’s acts or omissions. Note: Bidder must provide the precise legal name (including state of organization), business address, and federal tax identification number (TIN) for each subcontractor. Note: If the TIN is a SSN, do not provide the SSN.

21. WASHINGTON SMALL BUSINESS. Bidder certifies as follows (must check appropriate boxes):

☐ WASHINGTON SMALL BUSINESS. Bidder is a Washington Small Business as defined in RCW

39.26.010. To qualify as a Washington Small Business, Bidder must meet three (3) requirements:

☐ Location. Bidder’s principal office/place of business must be located in and identified as being in the State of Washington. A principal office or principal place of business is a firm’s headquarters where business decisions are made and the location for the firm’s books and records as well as the firm’s senior management personnel.

EXHIBIT A-1 – BIDDER’S CERTIFICATION: 20422 – COMMUNICATIONS & MARKETING SERVICES PAGE 8

☐ Size. Bidder must be owned and operated independently from all other businesses and qualify as one of the following:

☐ Bidder Qualifies as a Small Business – i.e., ☐ Bidder has fifty (50) or fewer employees;

or

☐ Bidder has an annual gross revenue of less than $7,000,000 as reported on Bidder’s federal income tax return or its return filed with the Washington State Department of Revenue over the previous three (3) consecutive years.

☐ Bidder Qualifies as a Minibusiness – i.e., Bidder has an annual gross revenue of less than $3,000,000, but $1,000,000 or more, as reported on Bidder’s federal income tax return or its return filed with the Washington State Department of Revenue.

☐ Bidder Qualifies as a Microbusiness – i.e., Bidder has an annual gross revenue of less than $1,000,000 as reported on Bidder’s federal income tax return or its return filed with the Washington State Department of Revenue.

☐ WEBS Certification. Bidder must have certified its Washington Small Business status in Washington’s Electronic Business Solution (WEBS).

OR

☒ NOT WASHINGTON SMALL BUSINESS. Bidder does not qualify as a Washington Small Business as set forth above.

22. CERTIFIED VETERAN-OWNED BUSINESS. Bidder certifies as follows (must check one):

☐ CERTIFIED VETERAN-OWNED BUSINESS. Bidder is a Certified Veteran-Owned Business under RCW 43.60A.190. To qualify as a Certified Veteran-Owned Business, Bidder must meet four (4) requirements:

▪ 51% Ownership. Bidder must be at least fifty-one percent (51%) owned and controlled by:

(a) A veteran as defined as every person who at the time he or she seeks certification has received a discharge with an honorable characterization or received a discharge for medical reasons with an honorable record, where applicable, and who has served in at least one of the capacities listed in RCW 41.04.007;

(b) A person who is in receipt of disability compensation or pension from the department of veterans affairs; or

EXHIBIT A-1 – BIDDER’S CERTIFICATION: 20422 – COMMUNICATIONS & MARKETING SERVICES PAGE 9

(c) An active or reserve member in any branch of the armed forces of the United States, including the national guard, coast guard, and armed forces reserves.

▪ Washington Incorporation/Location. Bidder must be either an entity that is incorporated in the state of Washington as a Washington domestic corporation or, if not incorporated, an entity whose principal place of business is located within the State of Washington.

▪ WEBS Certification. Bidder must have certified its Veteran-Owned business status in Washington’s Electronic Business Solution

(WEBS).

▪ WDVA Certification. Bidder must have provided certification documentation to the Washington Department of Veterans’ Affairs WDVA) and be certified by WDVA and listed as such on WDVA’s website (WDVA – Veteran-Owned Businesses).

OR

☒ NOT A CERTIFIED VETERAN-OWNED BUSINESS. Bidder does not qualify as a Certified Veteran-Owned Business as set forth above.

23. REFERENCES. Bidder certifies that the references provided to Enterprise Services have worked with Bidder and that such individuals and firms have full permission, without any additional requirement or release, to provide such references and information to Enterprise Services. Bidder hereby authorizes Enterprise Services (or its agent) to contact Bidder’s references and others who may have pertinent information regarding Bidder’s prior experience and ability to perform the Contract, if awarded. Bidder hereby authorizes such individuals and firms to provide such references and release to Enterprise Services information pertaining to the same.

24. WASHINGTON STATE ENTERPRISE LEADERSHIP COMPETENCIES – DIVERSITY, EQUITY, & INCLUSION. Bidder certifies as follows (must check one):

☒ UNDERSTANDS & WILL FOLLOW WASHINGTON STATE ENTERPRISE LEADERSHIP COMPETENCIES.

Bidder has reviewed, understands, and if awarded a Contract, will follow the Washington State Enterprise Leadership Competencies in performing such Contract and, if utilizing subcontractors, will ensure that such subcontractors also follow the Washington State Enterprise Leadership Competencies in performing such Contract.

OR

☐ DOES NOT FOLLOW WASHINGTON STATE ENTERPRISE LEADERSHIP COMPETENCIES. Bidder does not follow the Washington State Enterprise Leadership Competencies.

25. COOPERATIVE PURCHASING AGREEMENT. Bidder certifies as follows (must check one):

☒ BIDDER CAN SERVICE ALL ELIGIBLE PURCHASERS. Bidder understands that this Competitive Solicitation is to establish a cooperative purchasing agreement that may be used by Washington State Agencies, Oregon Cooperative Purchasing Program (ORCPP) Members, and other eligible purchasers to specified Categories of Communications & Marketing Services. Accordingly, if awarded a Contract, Bidder can and will service all eligible purchasers in Washington and Oregon.

OR

https://des.wa.gov/sites/default/files/public/documents/Training/LeadershipDevelopment/Leadership_Competencies.pdf?=420bb https://des.wa.gov/sites/default/files/public/documents/Training/LeadershipDevelopment/Leadership_Competencies.pdf?=420bb

EXHIBIT A-2 – BIDDER’S PROFILE: 20422 – COMMUNICATIONS AND MARKETING SERVICES PAGE 1 (Rev 2023-05-15)

EXHIBIT A-2 – BIDDER’S PROFILE

Subcategories for which Bidder is submitting a Bid:

Check appropriate box(es)

☒ Category 1 – Advertising & Marketing Campaigning

☐ Category 2 – Brand Development

☐ Category 3 – Photography

☐ Subcategory A - Portrait

☐ Subcategory B – Inside Events

☐ Subcategory C- Outside Events

☐ Subcategory D - Landscapes

☒ Category 4 – Social Marketing Campaign

☐ Category 5 – Graphic Design

☐ Category 6 – Video Production & Editing

☐ Subcategory A - Events

Bidder: GMMB Inc.

Type/print full legal name of Bidder

BIDDER INFORMATION

Legal name of Bidder:

Address of Bidder:

Note: This information must match the information from Bidder’s Business License.

GMMB Inc.

Business Name 1200 Westlake Ave, N Suite 1005 Address Seattle, WA 98109 City, State, Zip Code

Bidder’s Washington State Department of Revenue Registration Number/Unified Business Identifier (UBI) Number:

Note: A nine-digit UBI number is assigned to each registered businesses in Washington.

602346721

EXHIBIT A-2 – BIDDER’S PROFILE: 20422 – COMMUNICATIONS AND MARKETING SERVICES PAGE 2

BIDDER INFORMATION

Taxpayer Identification No. (TIN):

Note: Your TIN will be either a number issued by the IRS (e.g., Employer Identification Number, Federal Tax Identification Number) or a number issued by the Social Security Administration (i.e., your Social Security Number). Do Not provide a Social Security Number.

52-1305983

Is your firm certified as a minority or woman owned business with the Washington State Office of Minority & Women’s Business Enterprises (OMWBE)?

Yes ☐ No ☒

If yes, provide Bidder’s MWBE certification no.: ____________

Is your firm a self-certified Washington State Small Business?

Note: See Exhibit A-1 – Bidder’s Certification for criteria to qualify as a Washington State Small Business.

Note: Regardless of size, a qualifying business must be owned and operated independently from all other businesses. In regard to size, the gross revenue thresholds, as reported on Bidder’s tax returns, are as follows:

▪ Microbusiness: Annual gross revenue of less than one million dollars.

▪ Minibusiness: Annual gross revenue of more than one million dollars, but less than three million dollars.

▪ Small Business: Annual gross revenue of less than seven million dollars over each of the three prior consecutive years.

Yes ☐ No ☒

If yes, provide the location for Bidder’s principal place of business:

Street Address

City, State, Zip Code

If yes, what is your business size (based on annual gross revenue)?

Microbusiness ☐

Minibusiness ☐

Small Business ☐

Is your firm certified as a Veteran-Owned Business with the Washington State Department of Veteran Affairs?

Note: See Exhibit A-1 – Bidder’s Certification for criteria to qualify as a Certified Veteran-Owned Business.

Yes ☐ No ☒

If yes, provide Bidder’s WDVA certification no.:

CONTRACT MANAGEMENT POINTS OF CONTACT FOR BIDDER

Authorized Representative

Name: William N. Brocato Email: bill.brocato@gmmb.com Phone: 202-338-8700

Contract Administrator

Name: Melissa Simpson Email: melissa.simpson@gmmb.com Phone: 206-352-8598

EXHIBIT A-2 – BIDDER’S PROFILE: 20422 – COMMUNICATIONS AND MARKETING SERVICES PAGE 3

CONTRACT MANAGEMENT POINTS OF CONTACT FOR BIDDER

Sales Reporting Representative

Name: Scott Stroup Email: scott.stroup@gmmb.com Phone: c: 509-630-0925

Sales Reporting Alternate

Name: Leslie Tunmore Email : leslie.tunmore@gmmb.com Phone: c:716-572-2677

Management Fee Representative

Name: Scott Stroup Email: scott.stroup@gmmb.com Phone: c: 509-630-0925

Management Fee Contact Alternate

Name: Leslie Tunmore Email: leslie.tunmore@gmmb.com Phone: c:716-572-2677

Address for Enterprise Services to send management fee invoices:

Company name: GMMB Inc.

Attn: Accounts Payable Address: 3050 K St, NW Suite 100 City/State/Zip: Washington, DC 20007

Address for Enterprise Services to send legal notices:

Company name: GMMB Inc.

Attn: William Brocato Address: 3050 K St, NW Suite 100

City/State/Zip: Washington, DC 20007

Signature Authority (if awarded a contract)

Name: William Brocato

Title: Partner and Chief Financial Officer

EXHIBIT A-2 – BIDDER’S PROFILE: 20422 – COMMUNICATIONS AND MARKETING SERVICES PAGE 4

REFERENCES

Provide a minimum of three (3) commercial (clients/customers) or government references for which bidder has delivered goods and/or services similar in scope as described in the Competitive Solicitation.

REFERENCE 1

Company Name:

Contact:

Phone:

Email:

Maryland Health Benefit Exchange

Betsy Plunkett, MA, PMP c: 443-257-3293 betsy.plunkett@maryland.gov

REFERENCE 2

Company Name:

Contact:

Phone:

Email:

Washington State Department of Health

Nikki Meline

360-791-5807 nikki.meline@doh.wa.gov

REFERENCE 3

Company Name:

Contact:

Phone:

Email:

Washington Regional Alcohol Program (WRAP)

Kurt Erickson

703-893-0461 kurt@wrap.org

PURCHASE CARDS (I.E., CREDIT CARDS)

Please indicate which types of purchasing (credit) cards are accepted (note: any card fees must be included in the unit price of the bid):

☐ Visa ☐ Master Card ☐ American Express ☐ Discover ☐ Other: N/A

Return this Bidder’s Profile to Procurement Coordinator at:

descontractsstrategy@des.wa.gov mailto:descontractsstrategy@des.wa.gov

EXHIBIT B – PERFORMANCE REQUIREMENTS – AM3 PAGE 1

EXHIBIT B -1 – PERFORMANCE REQUIREMENTS -AM3

Subcategories for which Bidder is submitting a Bid:

Check appropriate box(es)

☐ Category 1 – Advertising & Marketing Campaigning

☐ Category 2 – Brand Development

☐ Category 3 – Photography ☐ Subcategory A - Portrait ☐ Subcategory B – Inside Events ☐ Subcategory C- Outside Events ☐ Subcategory D - Landscaping

☒ Category 4 – Social Marketing Campaign

☐ Category 5 – Graphic Design

☐ Category 6 – Video Production & Editing ☐ Subcategory A - Events

Instructions

1. In the Category Box above, select the Category and/or Subcategory in the drop-down menu.

2. Mark YES or NO if bidder meets each requirement in Bidder’s Compliance column.

3. In the Written Response column for every requirement that indicates a "Written Response Required," provide a written response that addresses how bidder will meet the requirement. Limited responses may receive lower scoring than those that demonstrate knowledge of the subject matter. Bidder can include screen shots or diagrams if needed. Written responses must not reference or link to any material outside of this document.

4. Submit the exhibit as a Microsoft Word document and without modifying the font or formatting. If you need to print out this document for any reason, note this document is size Legal 8.5” x 14”.

EXHIBIT B – PERFORMANCE REQUIREMENTS – AM3 PAGE 2

Please note: Not following any of the specified instructions may be grounds for the bid to be considered non-responsive.

PERFORMANCE REQUIREMENTS AND FACTORS

Requirement

ID

Performance Requirement and Stated Business Need

Points Available Bidder’s Compliance Written Response

1. Bidder or Bidder’s principal has a minimum three (3) years’ experience providing professional services. Pass/Fail

☒ Yes ☐ No No Written Response Required.

2. Number of projects completed by Bidder or Bidder’s principal in the last three (3) years. Pass/Fail

☒ Yes ☐ No

Written Response Required.

EXHIBIT B –2 NON-COST FACTORS & QUALIFICATIONS – CATEGORY 4 SOCIAL MARKETING CAMPAIGNS – AM4 PAGE 1

EXHIBIT B-2 – NON-COST FACTORS & QUALIFICATIONS – CATEGORY 4 SOCIAL MARKETING CAMPAIGNS – AM4

Competitive Solicitation: No. 20422 – Communications and Marketing Services

Bidder: GMMB Inc.

Type/print full legal name of bidder company

This document outlines the Competitive Solicitation’s scored non-cost performance factors/qualifications for the services. This exhibit is for Category 4 Social Marketing Campaigns. There are 910 points available for responses in this document.

Instructions

1. Bidder must fill out the legal name of bidder company above.

2. Requirement ID 4 bidder must provide a link to a Portfolio Website.

3. All samples submitted must be from personnel who will provide services if bidder is awarded a Cooperative Purchasing Agreement.

4. Requirement ID 1-3 and 4.1-4.11 require written responses. Failure to provide a response will constitute a nonresponsive bid.

5. All attachments must be clearly identified for the relevant category. Enterprise Services suggests labeling documents with the Requirement ID number.

6. Submittals shall be in Microsoft Word and/or Adobe PDF format. Enterprise Services may request clarification of the bidder’s submission during the responsiveness check. Any pages in excess as specified in the individual question will be deleted prior to forwarding the submittals to the evaluation team.

Please note: Not following any of the specified instructions may be grounds for the bid to be considered nonresponsive.

EXHIBIT B –2 NON-COST FACTORS & QUALIFICATIONS – CATEGORY 4 SOCIAL MARKETING CAMPAIGNS – AM4 PAGE 2

NON-COST FACTORS & QUALIFICATIONS

Requireme nt ID

Non-Cost (Projects and Key Personal) Requirements and Stated Business Need

Points Available Written Response

1. Number of social marketing campaign projects completed by Bidder or Bidder’s principal on time to meet the customer deadline and at/or under budget in the last three (3) years.

50 points

Number of projects completed on time at budget: 163 Number of projects completed on time under budget: 9

2. Number of social marketing campaign projects completed in the last three (3) years, that involved transcreation, translation, development of multi-language campaigns, and used culture-centered approaches and messaging.

100 points

Number of social marketing campaign projects completed:

3. How many years of experience does bidder's key personnel have: List experience for all key personnel, who will perform the services, if awarded.

100 points

Key Personnel 1 (Name, job title): Melissa Simpson, Partner (Number of years with a brief description of experience):

25 years - Melissa specializes in working with government agencies, primarily in public health and health care, to develop integrated social marketing campaigns that include advertising, public relations, social media, grassroots outreach and innovative partnerships to reach key audiences in ways that are relevant and compelling. For more than 20 years, Melissa has led substance use prevention and mental health promotion campaigns for clients like the Washington State Department of Health and the Washington Health Care Authority — educating young people about the risks of alcohol, tobacco, and marijuana, and building up the protective factors that improve resilience through healthy coping and emotion regulation skills. Melissa is also passionate about addressing access health disparities and increasing equity in health care. Through her work with the Washington Health Benefit Exchange, she oversaw innovative outreach strategies that helped connect more than one million people in the state with health insurance — many for the first time.

Key Personnel 2 (Name, job title): Allison Thomas, Senior Vice President, Managing Director, Research and Planning (Number of years with a brief description of experience):

EXHIBIT B –2 NON-COST FACTORS & QUALIFICATIONS – CATEGORY 4 SOCIAL MARKETING CAMPAIGNS – AM4 PAGE 3

22 years - Allison is a strategist who uses research to make communications work, work better. She excels at redefining problems, designing research to uncover new opportunities, and partnering with creative teams to spark breakthrough messages and communications campaigns. Allison’s work has informed audience segmentation, messaging and campaign strategy for clients working to increase access and equity in higher education, public health and financial security, including the American Council of Life Insurers, American Dental Association, CDC Foundation, Power to Decide, Women’s Heart Alliance, and the Washington State Department of Health. With more than 20 years in communications and a network of research partners across the country, Allison leads quantitative and qualitative projects that challenge assumptions and uncover new ways to connect with audiences.

Key Personnel 3 (Name, job title): Maru Becker, Senior Vice President (Number of years with a brief description of experience):

24 years - Maru is a communications professional who specializes in developing effective strategies based on analysis of cultures and environments, recognizing differences, and respecting the values of each community to create persuasive messages and practices that engage people in multiple languages and connect them to information and resources that have a positive impact in their lives. For over 20 years, Maru has helped develop strategies to reach priority audiences for a variety of issues including public health, education, global health, and politics in the U.S. and Latin America. In Washington state, she has led efforts to reach diverse audiences with substance use prevention and mental health promotion messages on behalf of the Washington State Department of Health and the Washington Health Care Authority. For the Under the Influence . . . of You brand, Maru has developed materials that are created for Spanish-speaking audiences and then transcreated in 35 languages, in collaboration with community partners.

Key Personnel 4 (Name, job title): Ashley Middleton, Senior Vice President (Number of years with a brief description of experience):

18 years - Ashley has 18+ years of communications experience on a wide range of issues – from public health, to education, to climate, to traffic safety. She is one of the leaders of GMMB’s traffic safety work, and has built and managed research-based advertising and communications campaigns in partnership with automakers, nonprofits and the federal and state local governments. She currently leads GMMB’s work on safety recall awareness through the Check To Protect campaign– with a focus on reaching, educating and motivating underserved and disadvantaged communities including tribal nations, Hispanic communities, and low-income households. She also leads GMMB’s drunk driving prevention work with state grant recipients such as the Automotive Coalition for Traffic Safety (working most recently with The Connecticut Department of Transportation and Virginia Department of Motor Vehicles) and the Washington Regional Alcohol Program (on behalf of the Virginia Department of Motor Vehicles).

EXHIBIT B –2 NON-COST FACTORS & QUALIFICATIONS – CATEGORY 4 SOCIAL MARKETING CAMPAIGNS – AM4 PAGE 4

Key Personnel 5 (Name, job title): Scott Stroup, Vice President (Number of years with a brief description of experience):

15 years - Scott provides strategic communications counsel to public health clients like the Washington State Department of Health and Washington State Health Care Authority to develop integrated outreach campaigns that educate young people about the risks of commercial tobacco, vaping, and cannabis, and build up protective factors to help them cope in healthy ways. Since joining GMMB in 2008, Scott has helped clients with all facets of strategic communications, including research, advertising, social media, media buying, grassroots engagement, partnership outreach, and messaging and materials development.

Scott recently oversaw two research projects for DOH to explore attitudes on substance use post pandemic and test prevention messages and creative for youth, with an emphasis on including priority populations:

BIPOC, LGBTQ+, and Rural communities.

Key Personnel 6 (Name, job title): Leslie Tunmore, Vice President (Number of years with a brief description of experience):

9 years - Leslie is a vice president on the public health team and supports various clients such as the Washington State Department of Health and the Washington State Health Care Authority through strategic planning, content development, and social media management to reach youth with substance use prevention and mental health promotion messages. She manages the outreach under the You Can brand, centering youth voices and developing culture-centered approaches thought co-creating content with priority population partners. Leslie brings nearly a decade of experience in issues communications to GMMB and has a strong background in project management, strategic communications, content development, and conducting research in behavioral science and health education.

Key Personnel 7 (Name, job title): Ally Flaherty, Vice President (Number of years with a brief description of experience):

9 years - Ally specializes in planning and executing integrated campaigns that drive behavior change for state government agencies, in particular. Ally serves as the day-to-day project contact for the Washington State Health Care Authority Focus On campaign to prevent underage drinking and substance use among teenagers. She also works with Maryland Health Benefit Exchange managing the research, advertising, collateral, and partnership efforts to drive health care enrollment; and with the California Department of Health Care Services overseeing the earned media efforts during the Medicaid public health emergency unwinding.

Key Personnel 8 (Name, job title): Phillip Allen, Senior Vice President and Creative Director (Number of years with a brief description of experience):

12 years - Phillip beautifully translates in-depth strategic insights into effective and imaginative campaigns.

Over the past 10+ years, he has crafted and overseen a range of award-winning creative work for clients, EXHIBIT B –2 NON-COST FACTORS & QUALIFICATIONS – CATEGORY 4 SOCIAL MARKETING CAMPAIGNS – AM4 PAGE 5 including the Washington Department of Health, Washington Health Care Authority, Maryland Health Benefit Exchange, AARP, and several COVID response initiatives. He has been deeply involved in working on behalf of government agencies to create awareness and behavior change around public health priorities across a variety of ages, communities, and languages. Phillip also sits as the creative lead for Catalyst, a GMMB business group that has been dedicated to smart and culturally relevant creative work specifically for Black and Latino audiences.

Key Personnel 9 (Name, job title): Reginald Calhoun, Associate Director, Digital Media (Number of years with a brief description of experience):

8 years - Reginald specializes in digital media research, planning, and buying strategy for issue/advocacy, non-profit, political, and utility clients. He has worked as the lead digital media planner for many of GMMB’s Washington State-based clients, including the Washington State Department of Health and Washington State Health Care Authority, and has deep expertise and experience in reaching residents in the state. Prior to joining GMMB, Reginald held positions as an Assistant Director at The Fund for the Public Interest, Digital Media Planner and consultant at Storefront Political Media, and Multicultural Marketing Specialist at PG&E.

Key Personnel 10 (Name, job title): Pearl Yang, Account Executive (Number of years with a brief description of experience):

4 years - Pearl provides thoughtful, strategic communications and outreach support to GMMB’s public health team and state agencies seeking to drive the wellness conversation across all fronts. She has rich experience liaising between specialized organizations and the community at large to expand access to equitable public health solutions, particularly around youth substance use prevention and mental health promotion. For the Department of Health Cannabis Prevention campaign, Pearl manages the development of social content that engages youth in creative ways and she actively oversees the campaign’s social properties, answering questions and comments from youth. Pearl’s vision is to harness the power of empathetic, informed messages in bridging health inequities and inspiring action.

To view a full list of staff, please see PDF titled "20422 Exhibit B-2 Non-Cost Cat 4 - Requirement ID 3 - GMMB Staffing Attachment" that was attached to our submission email.

repeat as needed.

EXHIBIT B –2 NON-COST FACTORS & QUALIFICATIONS – CATEGORY 4 SOCIAL MARKETING CAMPAIGNS – AM4 PAGE 6 nt ID

Non-Cost Requirements - Project Samples Points Available Written Response

4. Provide an electronic portfolio link highlighting three (3) past social marketing campaign projects samples, within the past five (5) years, that best demonstrate your understanding and approach to developing, implementing, and evaluating Social Marketing Campaigns. Each campaign in the portfolio must include a description, samples, deliverables, and any awards or recognition associated with the project.

All samples submitted must be from personnel that will be involved in this statewide contract, identified above as key personnel.

One project sample must showcase diversity, equity, and inclusion principals and your teams ability to provide culturally appropriate and effective communications and marketing to overburdened, underserved audiences including non- English speakers, tribes, diverse cultural or gender groups, or those with disabilities.

(3) project samples. Each project sample worth up to 220 available points allocated among the criteria specified in section 4.1 through 4.11.

Each project sample will be scored on demonstrated skills, capabilities, quality, creativity, and results in the following criteria (4.1 – 4.11): audience analysis, research, and message testing; transcreation and culture-centered messaging; communication plans; Idea and brand development; writing; quality;

media planning; social media;

network development;

campaign launch and public relations; outside the box communication solutions; and evaluation and measuring impact.

Required Link to Portfolio Website (all 3 project samples must be in the link) All three social marketing campaign project samples can be found at this link:

https://www.gmmb.com/portfolio/category4-wadoh/. Click on each client name—Washington State Department of Health, Maryland Health Benefit Exchange, and Washington Regional Alcohol Program—at the top of the page to view the examples.

Written responses to Requirement IDs 4.1 - 4.11 can be found in the PDF titled "20422 Exhibit B-2 Non-Cost Category 4 - AM3 - Requirement ID 4.1-4.11 - GMMB Written Responses" that was attached to our submission email.

4.1 Audience Analysis, Research, and Message

Testing

20 points

Written Response Required:

Bidder submits a research results report for each project sample.

The report has to demonstrate the Bidder’s ability to conduct audience research, including qualitative and quantitative surveys, focus groups, and other formative or exploratory research needed to segment audiences then shape and inform behavior change campaigns and materials. (No page limit for each final report.)

EXHIBIT B –2 NON-COST FACTORS & QUALIFICATIONS – CATEGORY 4 SOCIAL MARKETING CAMPAIGNS – AM4 PAGE 7

Non-Cost Requirements - Project Samples Points Available Written Response

4.2 Transcreation and Culture-Centered

Messaging

20 points Written Response Required:

Description of strategy and techniques used and two (2) examples of deliverables for each project sample. Demonstrate your knowledge and experience with transcreation, translation, creating multi-language campaigns, and using culture-centered approaches to engage with underserved, overburdened communities. Provide details on how these campaigns engaged with and resonated among target communities. (2-page limit for the description of the strategy and technique for each project. Total maximum is 6 pages). (No page limit for the examples).

4.3 Communication Plans

20 points Written Response Required:

Bidder submits a final communications plan for each project sample. (No page limit for the sample communication plan).

4.4 Idea and Brand Development 20 points Written Response Required:

Description of strategy and techniques used and two (2) examples of deliverables. Provide two (2) examples of concepts developed for each project sample, inclusive of strategy, visual design, and copywriting. (2-page limit for the description of the strategy and technique for each project. Total maximum is 6 pages). (No page limit for the examples).

4.5 Writing 20 points Written Response Required:

Bidder submits two (2) examples of deliverables for each project sample. Demonstrate an understanding of plain talk/plain language writing, script, interviews and/or copy writing that was used to create/support campaign goals. (2-page limit for the description of the strategy and technique for each project. Total maximum is 6 pages).

4.6 Quality 20 points Written Response Required:

Bidder submits three (3) examples of deliverables that use as many diverse media formats as possible.– video, radio, print and social for each project sample. High-quality production of campaigns and materials (2-page limit for the description of the strategy and technique for each project. Total maximum is 6 pages).

4.7 Media Planning 20 points Written Response Required: