Price Modern LLC

Price Modern LLC, doing business as Price Modern Of Washington, is a Baltimore-based for-profit limited liability company and the largest Haworth dealership in North America, delivering office furniture design, procurement, delivery, and installation services to federal agencies as a prime contractor (100% of awards). The company competes predominantly in full-and-open federal procurements; recent work spans both small-business-set-aside and unrestricted categories, with no dominant set-aside posture across the prime footprint.

Price Modern's capability portfolio centers on Haworth systems furniture, ergonomic seating, workstations, storage solutions, and related design and installation labor. Representative recent work includes a $25.8 million total-small-business BPA call from Immigration and Customs Enforcement (ICE) in February 2026 for furniture supporting enforcement and removal operations officers (ultimate completion August 31, 2026), a $14.3 million total-small-business call from ICE in September 2025 for enforcement operations furniture (January 31, 2026 completion), and a $1.4 million total-small-business call from ICE in April 2025 for office furniture and management services at the Baltimore facility (December 31, 2025 completion). The company also delivers specialized work: a $786,882 total-small-business call from ICE in September 2024 for furniture, design, installation, and associated services in Chelmsford, Massachusetts (March 24, 2025 completion), and a $471,266 total-small-business call from ICE in September 2025 for new furniture and associated services at the San Juan, Puerto Rico Homeland Security Investigations office (July 7, 2026 completion). GSA Schedule labor offerings span asset management ($53.05/hr), installation ($65.29/hr), drivers ($67.10/hr), and senior-level project management and interior design ($90.68–$113.35/hr), with higher-tier roles requiring security clearance eligibility.

Customer concentration is extreme and heavily weighted toward DHS and Interior. ICE alone accounts for 617 awards (33% of all awards) carrying $156.3 million in combined potential value, dominating both volume and dollars. The top five customer entities—ICE (617 awards, $156.3 million), Nuclear Regulatory Commission Central Office (22 awards, $31.2 million), Executive Office of the President Office of Administration (27 awards, $23.8 million), Bureau of Alcohol, Tobacco, Firearms and Explosives (46 awards, $19.3 million), and Customs and Border Protection (131 awards, $16.8 million)—account for 48% of all awards and 26% of combined potential value. ICE's outsized share reflects sustained demand for furniture supporting enforcement and removal operations across multiple domestic and Puerto Rico locations. CBP ranks second by award count (131) but fifth by dollars ($16.8 million), signaling many smaller orders; the NRC's relatively modest award count (22) but substantial dollars ($31.2 million) reflects a single large BPA ceiling.

Price Modern holds a $242 million GSA Multiple Award Schedule contract (valid through May 31, 2030) that anchors 1,714 task orders carrying $579.7 million combined potential value—the dominant parent vehicle. The company also holds a $98 million Department of Homeland Security single-award BPA for Haworth office furniture (labeled "OLE PRICE MODERN" in task order naming), a $15.84 million Bureau of Alcohol, Tobacco, Firearms and Explosives BPA through December 8, 2034, a $7.5 million Export-Import Bank single-award BPA (January 24, 2027 expiry), a $4.5 million Nuclear Regulatory Commission single-award BPA (September 19, 2030 expiry), and a $500,000 multiple-award furniture procurement and labor services IDIQ. Most work flows through GSA MAS task orders and blanket purchase agreement calls under these parent vehicles, enabling rapid procurement without separate competition.

Activity has been volatile. Award volume peaked at 190 in 2023, declined to 138 in 2024, dropped to 129 in 2025, and is tracking much lower in 2026 (31 awards to date). Year-to-date velocity suggests the company is headed toward a sharp contraction if recent patterns continue. Within the next twenty-four months, 48 awards (combined potential value $38.5 million) reach ultimate completion, creating recompete exposure across ICE enforcement operations work, CBP regional furniture orders, and NRC facilities upgrades. The GSA MAS ceiling itself does not recompete in this window and extends through May 2030; however, the company's top BPA vehicle with DHS—the $98 million Haworth agreement—does not appear in the recompete cliff extract, suggesting it is either a long-standing agreement or already renewed.

Price Modern subcontracts minimally—only four sub-awards appear in the source, representing less than 1% of the portfolio. One sub-award involved furniture and installation services to Honeywell Federal Manufacturing & Technologies on the Department of Energy's National Security Campus contract (June 23, 2025), and another provided advisory and assistance services to Noblis in support of the Cooperative Threat Reduction Program (May 13, 2025). The company operates almost exclusively as a prime contractor with no deep subcontractor footprint.

Recent awards cluster around ICE facilities nationwide—enforcement and removal operations in Cranbury, Newark, San Juan, and dozens of other locations—and reflect sustained demand for workspace modernization and special-use furniture (forensic labs, SCIF-compliant spaces, enforcement operations centers). The sourcing pattern reveals Price Modern as ICE's primary federal furniture vendor, with CBP, the Coast Guard, and Naval Sea Systems Command as secondary customers. The company's concentration on interior furnishings and design labor, paired with its market position as the largest Haworth dealer, creates competitive advantage in speed and pricing but also narrows its addressable market to furniture and facility outfitting work. No teaming relationships with higher-level integrators or defense primes appear in the award history; Price Modern operates independently on both GSA MAS and agency-specific BPAs.