Social Media Listening Dashboard and Strategic Intelligence Service - PDS

The Department of State is soliciting quotations for a Social Media Listening Dashboard and Strategic Intelligence Service for the U.S. Embassy in Panama, with offers due September 24, 2026, at 10:00 a.m. local time (Panama City) and written questions due September 14, 2026. This is an unrestricted acquisition conducted as an RFQ for a 12-month firm fixed-price base period with an optional six-month extension at the same monthly rate.

Place of performance is Panama City, Panama. The contractor must provide real-time social media monitoring across a minimum of five internationally recognized listening platforms collectively covering X, Facebook, Instagram, YouTube, and TikTok, with daily analysis and reporting. The dashboard must update every 20 minutes between 6:00 a.m. and 9:00 p.m., Monday through Saturday, while remaining accessible 24/7. All analytics must incorporate substantive human analytical review by personnel with minimum five years of experience; artificial intelligence and automated processing cannot be the exclusive basis for outputs. The contractor must deliver sentiment analysis covering 100% of topic-specific publications, identify disinformation patterns and coordinated inauthentic behavior, exclude bot-generated content, and support unlimited topic monitoring at Embassy discretion. Deliverables include a real-time dashboard with drill-down analytics and Microsoft Excel export; weekly English-language reports with narrative velocity and network propagation analysis; ad hoc reports within two hours of notification; real-time alerts within 30 minutes of significant developments; and monthly synchronization meetings. The contractor must maintain minimum three concurrent user accounts with administrative privileges, provide 30-minute response time for technical support during monitoring hours, and deliver training and onboarding.

The contractor must demonstrate minimum five years of social media listening and analysis experience including the Panamanian digital landscape, with regional or international experience acceptable if substantive Panama work is documented. All data and derived intelligence products are exclusively for Embassy use and must be treated as confidential. Pricing is submitted monthly for 12 months with no Value Added Tax applicability. Award will be made to the lowest priced, technically acceptable, responsible offeror. Offerors must complete the C-SCRM Questionnaire and Software Producer Attestation Form with quotations and maintain SAM registration prior to submission. The NAICS code is 541611 (Administrative Management and General Management Consulting Services); PSC is R702 (Support—Management: Data Collection).