Non-Competitive_Oversight_Committee_Justification_Form.docx

The document is a Non-Competitive Oversight Committee Justification Form, associated with the Pinellas County Convention and Visitors Bureau (Visit St. Pete-Clearwater). The contract opportunity involves developing and implementing integrated destination marketing research studies to promote tourism in Pinellas County, Florida. The project is structured for a 72-month period with an optional 12-month extension, with proposals due by August 14, 2025, at 3:00 pm. The required research studies encompass comprehensive visitor profile studies, economic impact analyses, ad effectiveness studies, brand awareness studies, and various topical tourism research including fiscal and calendar year summaries, resident perception studies, and international visitor studies.

The procurement has an estimated $145,000 budget for data subscriptions in Fiscal Year 2026, with proposal evaluation based on a 1,000-point system. The highest weight (325 points or 32.5%) is placed on background, qualifications, and research approach, while pricing accounts for 15% of the total evaluation score. The county will not reimburse consultants for travel, overhead, operational, or related costs, and pricing must be inclusive of all required services. Contractors must complete standard forms including ePayables, W-9, Addendum Acknowledgement, and Certificates of Insurance. The evaluation committee comprises five members from organizations such as Adara, PIE, a local aquarium, and Visit St. Pete-Clearwater, indicating a multi-stakeholder vendor selection process.