Exhibit_A_2024_Event_Attendance.xlsx

This is an event attendance exhibit submitted by the Alliant Energy Center of Dane County, Wisconsin, documenting anticipated attendee numbers for 2024 events at the facility. The exhibit provides detailed projections across multiple event categories and venues within the center, establishing baseline attendance figures that inform food and beverage service requirements. The data encompasses various event types including conventions, trade shows, sports events, concerts, and other gatherings scheduled throughout the calendar year, with attendance figures broken down by event date, venue, and expected capacity utilization. These attendance projections serve as critical operational metrics for food and beverage service providers responding to the solicitation, as they directly impact staffing requirements, inventory planning, and revenue forecasting for the contract period.

The attendance data presented in this exhibit establishes the operational scale and complexity that prospective food and beverage contractors must account for in their proposals and pricing models. By providing accurate historical and projected attendance figures, the Alliant Energy Center enables bidders to develop realistic service plans and cost estimates based on actual facility utilization patterns. The variety and volume of events reflected in the attendance projections demonstrate the diverse customer base and service demands that the successful contractor will manage, ranging from small community gatherings to large-scale regional events, requiring flexible operations and scalable food and beverage offerings throughout the contract term.