Attachment 3 - Past Performance Questionnaire.docx

DOCX document 22 KB Posted

Attached to
OPA Marketing & Advertising Federal contract opportunity
Solicitation number
H9821022R0001
Issued by
Defense Human Resources Activity

About this file

This solicitation requests proposals for integrated marketing and advertising services. The services include advertising, direct marketing, leads and marketing database certification and management, integrated media negotiation and buying for national TV, nonlinear TV, digital and social media, website development and maintenance, interactive marketing, public relations, and brand strategy research. These services will support recruiting and retention efforts for the Military Services including the Army, Marine Corps, Navy, Air Force, Space Force, Coast Guard, and their Active, Guard and Reserve components. The contract will be a single-award, firm-fixed-price requirements contract with a five-year ordering period and a one-year option period. The Defense Human Resources Activity Enterprise Operations Center will issue this solicitation on behalf of the Defense Personnel Analytics Center's Office of People Analytics through the Joint Advertising, Market Research and Studies program.

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Other files for this federal contract opportunity

Other files attached to OPA Marketing & Advertising, newest first.
File Type Posted
H9821022R0001 Amendment 0002_Final.pdf PDF
ResponseToQuestionsReceived-v5_20220926_Final.docx DOCX document
Attachment 4-Pricing Sheet_Amendment 1.xlsx XLSX spreadsheet
Attachment 1 - Sample Task 1_Amendment 1.docx DOCX document
H9821022R0001 Amendment 0001_Final.pdf PDF
Attachment 4 - Pricing Sheet_24 Jun 2022_bkt.xlsx XLSX spreadsheet
Attachment 1 - Sample Task 1.docx DOCX document
Attachment 2 - SampleTask 2.docx DOCX document
Attachment 6 - First Task Order PWS.docx DOCX document
Attachment 5 - First Task Order Prcing Sheet.xlsx XLSX spreadsheet
H9821022R0001.pdf PDF
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Text version

Attachment 3

PAST/PRESENT PERFORMANCE QUESTIONNAIRE (PPQ)

WHEN FILLED IN THIS DOCUMENT IS SOURCE SELECTION SENSITIVE INFORMATION IAW FAR 2.101 & 3.104

SECTION 1: CONTRACT IDENTIFICATION

A. Contractor:______________________________________________

B. Contractor Cage Code (if known): _________________________________

C. Contract number (if a Government Contract): ______________________________________

D. Contract type: ______________________________

E. Was this a competitive contract? Yes _____ No _____

F. Period of performance: _________________________________________________________

G. Initial contract cost: $____________________________

H. Current/final contract cost: $_______________________________(include cost per year separately if multi-year contract)

I. Project name/Description of service provided (add additional space as required):

SECTION 2: CUSTOMER OR AGENCY IDENTIFICATION

A. Customer or agency name: __________________________________________________________

B. Customer or agency description (if applicable): __________________________________________

C. Geographic description of services under this contract, i.e. local, nationwide, worldwide, other Commands:

SECTION 3: EVALUATOR IDENTIFICATION

A. Evaluator's name: _________________________________________________________________

B. Evaluator's title: ___________________________________________________________________

C. Evaluator's phone/fax number/email: ___________________________________________________

Length of time (number of years/months) evaluator worked on subject contract: ____________________

SECTION 4: EVALUATION

A. Please indicate your satisfaction with the contractor’s performance by placing an “X” in the appropriate block using the scale provided to the right of each question. This scale is defined as follows:

CODEPERFORMANCE RATING
EEXCEPTIONAL – During the entire period, the contractor met and exceeded many of the requirements of the contract and consistently performed at a superior level. Performance was accomplished with very few minor problems, and the contractor took immediate and effective corrective actions for those problems that did occur.
VVERY GOOD – During the entire period, the contractor met and exceeded some of the requirements of the contract and consistently performed very well. Performance was accomplished with some minor problems, and the contractor took timely and effective corrective action for those problems that did occur.
SSATISFACTORY – During the entire period, the contractor met the requirements of the contract and consistently performed at an acceptable level. Performance was accomplished with some problems, and the contractor took effective corrective action for those problems that did occur.
MMARGINAL – During the entire period, the contractor did not always meet some of the requirements of the contract and intervention was required to continue performance. There were instances where performance was at a less than acceptable level; performance was accomplished with some problems and some corrective actions appear only marginally effective or were not fully implemented.
UUNSATISFACTORY – During the entire period, the contractor did not meet the requirements of the contract and performance was at an unacceptable level. There were a number of serious problems that required extensive oversight and involvement, and corrective actions were either ineffective or non-existent.
N/ANOT APPLICABLE – Unable to provide a rating. Contract did not include performance for this aspect, or information was not available. Do not know.

Quality Performance

E
V
S
M
U
N/A

Please indicate the contractor’s performance on the following factors:

Q1. Direct Marketing Services

Q2. Interactive (Digital) Marketing Services

Q3. Brand Strategy Research and Reporting

Q4: Marketing Database Management (Risk Management Framework)

Q5: Integrated Media Planning and Buying

Q6. Campaign Execution

Q7. How would you rate the extent of the Company’s quality of service?

Q8. How effectively did the contractor meet all the specifications required of the contract?

Q9. How well did the contractor create and deliver customized creative materials tailored to a specific audience?

Q10. Measurement of Integrated Media Effectiveness

Q11. Public Relations (Publication Design)

Q12. Public Relations (Social Media/Social Influence)

Management Performance

E
V
S
M
U
N/A

M1. How effective was the contractor able to execute overall contract management activities (including ability to effectively lead, manage, control, and deliver on time)?

M2. To what degree was the contractor reasonable and cooperative when dealing with program staff (U.S. Government personnel, as well as other contractors supporting the project)including the ability to successfully resolve disagreements/disputes?

M3. To what degree was the contractor able to timely and effectively resolve contract challenges without extensive customer guidance and did the contractor take the initiative to do so?

M4. How effectively did the contractor understand/comply with program objectives and technical requirements?

M5. How effective were the contractor’s cost controls to provide the best value to meet the specifications of the Performance Work Statement?

M6. How well did the contractor meet physical milestone dates specified by contract or agreed to in the project schedule?

M7. How effectively did the contractor develop and meet realistic project schedules?

Small and Small Disadvantaged Business Participation
E
V
S
M
U
N/A

S1. To what degree was the contractor able to meet or exceed small business and small disadvantaged business goals set forth in the approved subcontracting plan?

S2. How effectively did the contractor manage small business participation to meet technical performance?

Security Management
E
V
S
M
U
N/A

SM1. Was the contractor able to successfully implement and support security requirements protecting the confidentiality of Controlled Unclassified Information (CUI) when the CUI is maintained in nonfederal information systems associated with the DoD program that process, store or transmit CUI (Please elaborate)? Confidentiality of CUI Security Requirements includes: Basic and Derived

SM2. How effective was the contractor in evaluating and analyzing Defense Business Systems in compliance with NIST SP 800-171 Protecting Controlled Unclassified Information in Nonfederal Information Systems and Organizations, and NIST SP 800-171A Assessing Security Requirements for Controlled Unclassified Information?

Employee Retention/Attraction
E
V
S
M
U
N/A

E1. How effectively was the contractor able to hire/apply a qualified workforce to this effort?

E2. How effectively was the contractor able to retain a qualified workforce on this effort?

Overall Performance

E
V
S
M
U
N/A

How would you rate the contractor’s overall performance on this contract? (Please elaborate in Section 5, below)

B. Was this contract partially or completely terminated for default or convenience or are there any pending terminations?

Yes___Default___Convenience___Pending Terminations___
No ___

If yes, please explain (e.g., inability to meet cost, performance, or delivery schedules).

C. Was the contractor ever issued a “cure” or “show cause” notice under the referenced contract?

Yes____
No____

If yes, please explain (e.g., inability to meet cost, performance, or delivery schedules).

Would you have any reservations about soliciting this contractor in the future or having them perform one of your critical and demanding programs?

Please provide any additional comments concerning this contractor’s performance, as desired.

Evaluator’s Signature Date Thank you for your prompt response and assistance!

Please return this completed questionnaire via email to:

Matt Poole: matthew.c.poole.civ@mail.mil

File details come from the government source that posted it. Updated .