25-534-RFP_PIF_(1).pdf

This is a Request for Proposal (RFP) issued by the Greater Orlando Aviation Authority (GOAA) for Creative and Advertising Production Services. The solicitation seeks proposals from qualified agencies to provide creative and advertising production services for GOAA and its in-house brands, including Orlando International Airport (MCO), Orlando Executive Airport (ORL), and Orlando International Airport Fire Rescue (ARFF). The contract is for a five-year term, with services to be provided on a monthly basis. The close date for the solicitation is April 3, 2025, and the project ID is 24-157-PIF. The primary responsibilities include developing design concepts, refining final designs, executing printing and production, and delivering digital and physical assets while providing written project estimates.

The pricing structure is based on a monthly rate for Creative & Advertising Production Services, with consistent 12-month periods across five years. Proposers must be registered to do business in Florida, demonstrate first-hand experience since January 1, 2020, and provide an affirmative statement of independence from the Aviation Authority. The evaluation will use a points-based scoring method totaling 100 points, with weighted categories including Experience and References (25 points), Methodology and Approach (35 points), Other Requirements (10 points), and Cost/Fees (30 points). Proposers are required to submit references, an organization chart, resumes, and a digital portfolio demonstrating experience with various advertising and marketing materials.