UNSPSC 80141517: Custom market research

Customized quantitative and qualitative marketing research, focus groups, surveys and analysis market research solutions. Market research that is tailored to a specific company needs.

UNSPSC 80141517 Custom market research is a Commodity code capturing state and local government procurement of specialized research, analysis, and consulting services that inform strategy, operations, and decision-making across multiple agencies and jurisdictions. Recent solicitations show state and local buyers using this code for social media intelligence and customer feedback analytics, travel and tourism market research, conference and event planning support, HR advisory platforms, aging services program review, and workforce talent acquisition initiatives. The work spans research design, data collection and analysis, stakeholder engagement, strategic recommendations, and operational execution support tailored to individual agency needs. Issuing bodies include city departments (Atlanta Department of Aviation, City of Peoria), special-purpose authorities (Atlanta Beltline Inc.), county agencies (Monroe County Tourist Development Council, County of Ventura, County of San Mateo), state pension and retirement systems (Teacher Retirement System of Texas), and regional healthcare systems (San Mateo Medical Center). Repeat activity appears under Atlanta Beltline Inc. and the City of Atlanta Department of Aviation, both posting multiple related solicitations within the review period.

Recent solicitations cluster in Georgia (Atlanta), Florida (Monroe County), Arizona (Peoria), California (Ventura County, San Mateo County), and Texas (TRS), with additional activity in New Mexico (Bernalillo County). Representative current opportunities include the City of Atlanta Department of Aviation's multi-step sealed bid for a Social Media and Customer Feedback Dashboard (IFB, October 14, 2026 prequalification deadline), Monroe County Tourist Development Council's RFP for Latin America Sales Agency services (RFP 651, responses due November 3, 2026), Atlanta Beltline Inc.'s RFP for Conference Planning & Execution Support (ED2026116, closed September 25, 2026), and the County of Ventura's RFP 6256 for Area Agency on Aging Service Model Review (due June 17, 2026, consultant budget $100,000–$150,000, work through December 31, 2026 with optional extensions). The Teacher Retirement System of Texas issued RFP TRS000678 for subscription-based HR Advisory Services (due May 28, 2026, one-year initial term from December 6, 2026, two optional one-year renewals). All opportunities name specific response dates and issuing bodies; contract values are disclosed only for the Ventura AAA engagement.