FY24 research & innovation task order direct labor & associated ODE
Ended Awarded Last action
- Contract number
- W9124D24F0133
- Awardee
-
DDB Chicago Inc. UEI ZYCVPMAU6MH8
- Awarding agency
-
MICC Fort Knox
Mission and Installation Contracting Command, Department of Defense
- Obligated
- $21,983,666
Award facts
- Opportunity
-
- U. S. Army Marketing and Advertising Program Solicitation · W9124D16R0046 · Posted Nov 3, 2016
- Contract value 100% obligated
- $21,983,666.16 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- Contracting staff
- Funding agency
- Office of the Secretary Headquarters, Department of Defense
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Cost Plus Fixed Fee
- Place of performance
- Chicago, IL 60604, USA
- Legislative mandates
-
- Service Contract Act FAR subpart 22.10
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Supplemental Agreement for work within scope | $42,890 | |
| Terminate for Convenience | $0 | |
| Supplemental Agreement for work within scope | $0 | |
| Other Administrative Action | $0 | |
| Other Administrative Action | $0 | |
| Other Administrative Action | $0 | |
| Funding Only Action | $1,883 | |
| Funding Only Action | -$419,996 | |
| Supplemental Agreement for work within scope | $127,984 | |
| Supplemental Agreement for work within scope | -$613,174 | |
| Other Administrative Action | $0 | |
| Other Administrative Action | $0 | |
| Change Order | $2,200,000 | |
| Supplemental Agreement for work within scope | $314,943 | |
| Funding Only Action | $5,350,836 | |
| Supplemental Agreement for work within scope | $0 | |
| Funding Only Action | $6,888,813 | |
| Other Administrative Action | $0 | |
| Original award | $8,089,486 |
Show all 19
About this award
This is a $21,983,666.16 cost-plus-fixed-fee delivery order contract awarded by the U.S. Department of the Army to DDB Chicago Inc., a large marketing and advertising agency. The contract is for research and innovation services, including direct labor and associated other direct expenses. Key subcontractors include Annalect, OMD, Fluent360, RAPP, Critical Mass, Credera, Fors Marsh Group, and Fleishman-Hillard, providing a range of digital marketing, media management, research, and communication services. The contract does not utilize a small business set-aside. This task order is part of the Army's broader Enterprise Marketing Communications initiatives, supporting military recruitment, community engagement, and public awareness campaigns.
Subawards
| Subcontractor | Amount | Awarded |
|---|---|---|
| Subcontractor not on record | $309,931 | |
| Critical Mass (U.s.) Inc. | $303,240 | |
| Subcontractor not on record | $256,530 | |
| Subcontractor not on record | $119,216 | |
| Subcontractor not on record | $1,463,094 | |
| Fors Marsh Group LLC | $8,278,685 | |
| Fluent360 LLC | $236,233 | |
| Credera Enterprises Company, LLC | $1,880,747 | |
| Fleishman-Hillard Inc. | $24,912 |
Quick answers
Who was awarded contract W9124D24F0133?
W9124D24F0133 was awarded to DDB Chicago Inc. by MICC Fort Knox (Mission and Installation Contracting Command) on February 25, 2024.
How much is contract W9124D24F0133 worth?
The government has obligated $21,983,666 on W9124D24F0133.
Which agency awarded contract W9124D24F0133?
MICC Fort Knox (Mission and Installation Contracting Command) awarded W9124D24F0133, with funding from Office of the Secretary (Headquarters).
Is contract W9124D24F0133 an order under another contract?
Yes. W9124D24F0133 is a delivery order under W9124D19D0001, an indefinite delivery contract.
Was contract W9124D24F0133 competed?
The extent of competition for W9124D24F0133 was full and open competition.
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