Franklin Covey Client Sales Inc.

Franklin Covey Client Sales Inc. Government Services Division, doing business as Franklin Covey, a subsidiary of Franklin Covey Co., delivers proprietary leadership development and organizational effectiveness training to federal agencies as a prime contractor across full-and-open procurement. The company specializes in commercial training programs—"7 Habits of Highly Effective People," "Speed of Trust," "Four Disciplines of Execution," and related curricula—delivered through multiple contract vehicles, instructor-led workshops, virtual sessions, and digital platforms called the All Access Pass.

Franklin Covey operates as a for-profit organization headquartered in Draper, Utah, competing without set-aside designations across the federal market. The vendor holds a portfolio of 1,988 awards across 331 customer agencies, with combined potential value of $242.2 million and $85.9 million in obligated dollars as of the most recent award in September 2026. Award activity has declined from 56 annual awards in 2023 to 13 in 2025 and 3 in 2026, though this reflects the maturation of existing long-term contracts rather than customer loss—the recompete cliff shows $5.2 million in combined potential value completing within the next twenty-four months.

Customer concentration is diffuse but shows defense and civilian agency clustering. The top five funding agencies by award count—Department of the Navy Naval Sea Systems Command (68 awards, $2.1 million), NASA Shared Services Center (65 awards, $792 thousand), Department of the Army (60 awards, $206 thousand), Department of the Navy Bureau of Medicine and Surgery (54 awards, $1.5 million), and the Department of the Navy broadly (48 awards, $1.7 million)—account for 15% of awards. By dollar potential value, the Department of Education Office of the Chief Financial Officer ($4.5 million across 33 awards) leads, followed by the same Navy and Army entities. The top five by value represent only 5% of combined potential value, indicating a highly distributed customer base.

Franklin Covey's primary vehicle is the General Services Administration Multiple Award Schedule (861 task orders, $39.5 million), supplemented by the Federal Supply Schedule GS23F8142H (365 task orders, $9.7 million), a Blanket Purchase Agreement under GS02F161SQ (72 task orders, $5 thousand), The Professional Services Schedule (21 task orders, $1.8 million), and a single-award Indefinite Delivery Contract HDEC0514D0011 (18 task orders, $486 thousand). The vendor also holds three named BPAs and one single-award IDC: a $600 thousand Defense Department BPA through the Office of Secretary of Defense (through April 2027), a $421,084 Bureau of the Fiscal Service BPA (terminated March 2025), a $750 thousand Defense Information Systems Agency BPA (expired August 2025), and a $451,402 Naval Air Warfare Center IDC (through September 2028) for 7 Habits training delivery.

Representative recent prime work includes a $4.17 million Diversity Change Agent Program delivery order with the Department of Education Office of the Chief Financial Officer (awarded September 2023, through September 2028), a $1.18 million Federal Emergency Management Agency on-demand training license delivery order (awarded July 2023), a $670,265 Nuclear Regulatory Commission Speed of Trust materials and training support delivery order (awarded June 2023, through June 2028), a $481,265 Defense Logistics Agency personnel and organizational training delivery order (awarded September 2024, through August 2026), and smaller purchase orders ranging from $5,722 (Immigration and Customs Enforcement change management training, July 2023) to $196,777 (U.S. Mission in Zimbabwe 7 Habits and Speed of Trust training, terminated September 2024). Work spans both domestic and overseas locations, including military installations, civilian agencies, and U.S. missions abroad.

On SCI-reportable federal services contracts above the $150,000 threshold, Franklin Covey invoiced $4.1 million across fiscal years 2022–2025 (FY2023 peak at $2.4 million). The vendor delivered roughly 2.8 FTEs to federal government service contracts in FY2023, declining to 1.0 FTE in FY2024 and zero in FY2025, reflecting task order scheduling rather than withdrawal. Government-paid hourly rates on SCI contracts ranged from a 10th percentile of $392/hr to a median of $1,139/hr and a 90th percentile of $2,065/hr, positioning the vendor in the upper-mid range for training consultant labor. Franklin Covey performed zero subcontracted hours on its prime SCI records, indicating vertically integrated delivery of training and consulting services.

Franklin Covey operates as a 100% prime contractor footprint (1,984 of 1,988 awards), with only four sub-awards across the portfolio (HX5 LLC, Fluor Marine Propulsion, HII Mission Technologies Corp, and the Executive Office of the Governor of Delaware as a grant sub-recipient). The company does not rely on subcontractors for service delivery and does not operate predominantly as a sub to larger defense primes. NAICS concentration centers on Professional and Management Development Training (1,190 awards) and Administrative Management and General Management Consulting Services (394 awards); the PSC footprint reflects Education/Training codes (333 awards), Books and Pamphlets (285 awards), and Training Aids (231 awards), confirming the vendor's position as a commercial training content and platform provider rather than a systems integrator or IT contractor.